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Show Results For
- All HBS Web
(576)
- People (1)
- News (142)
- Research (344)
- Events (2)
- Multimedia (6)
- Faculty Publications (138)
- 01 Apr 1998
- News
Going For The Summit
CANDICE CARPENTER has led some high-profile enterprises - Time Life Video and Television and the electronic retailing enterprise Q2 Inc. among them. But nothing, she says, has prepared her for the rocky terrain of online business better... View Details
Keywords: Caroline Chauncey
- 01 Dec 2017
- News
2017 in Finance: Helping Consumers Improve Their Financial Life
same from financial services firms. However, consumers understandably have a different bar when it comes to shopping online for clothes versus picking the financial product that’s best for them. Finances aren’t just personal, they are... View Details
- 28 Jul 2021
- News
Squarely in Their Corner
easy-to-use online tools for payments, payroll, and loans was a natural fit, thanks to her background. “I felt the strongest purpose and calling in Square in helping that entrepreneur,” Ms. Ahuja told the Wall Street Journal, “because of... View Details
- 14 Feb 2005
- Research & Ideas
Desktop Search and Revenue Streams
panelists where search competitors could gain the most distinct advantage. "I think for us at Yahoo right now, we see an opportunity in helping users manage their personal information," said Bradley Horowitz, director of Yahoo's View Details
Keywords: by Julie Jette
- Web
2.1.4 Classroom Non-Attribution | MBA
viewpoints, changing their minds, and taking risks. The proliferation of social media has affected this learning environment. Because of the potential permanence and widespread dissemination of communications designed to reach a broader... View Details
- Web
Thomas Stemberg | Baker Library
office supplies, where customers wheeled their own carts through aisles of discounted office offerings from faxes and computer printers to pens and paper products, and, yes, staples. Staples launched in 1986 and not only created but also became the leader in its... View Details
- 15 Nov 2020
- News
Podcasts Engage New Audiences with HBS
criticism of its early social media marketing campaign targeting teens. Then Toffel, who is the Senator John Heinz Professor of Environmental Management, poses a tough question: “What should JUUL do now, given the pressure that it’s under... View Details
- 06 Feb 2014
- Research & Ideas
The Art of American Advertising
Professor of Marketing, Emeritus, and an adviser on the exhibit. "Many firms competed for the attention and affection of customers. And, whole new kinds of media burst on the scene. This meant that marketers needed to be particularly... View Details
- 03 Mar 2016
- News
3-Minute Briefing: Pamela Meyer (MBA 1986)
identities, so there’s a fractured sense of self out there. And the moral bar has lowered. We no longer trust the media to be a fair watchdog, nor our elected officials to act with integrity. Detecting deception is not a parlor trick;... View Details
Keywords: Julia Hanna
- 01 Apr 2000
- News
Getting the Message
In 1994, the World Wide Web was not yet a household name. A new company called Yahoo! had just developed a way to look for sites on the Internet -- the search engine. HotWired debuted as the first online magazine to carry advertisements.... View Details
Keywords: Susan Young
- 19 Aug 2016
- News
Using Technology to Help Reclaim Lives from Addiction
“Lionrock is my revenge against addiction,” says Peter Loeb (MBA 1991), cofounder and chief executive of Lionrock Recovery, the largest online addiction recovery program in the US and Canada. “This venture is part of my healing.” A... View Details
- 11 Mar 2001
- Research & Ideas
Digital Designs on the Inner City
An increasing number of inner city residents own computers and have online access, but government agencies and private companies need to do more to bridge the digital divide that still exists among income groups, according to business and... View Details
Keywords: by Dina Gerdeman
- 12 Dec 2017
- First Look
New Research and Ideas, December 12, 2017
https://www.hbs.edu/faculty/Pages/item.aspx?num=53601 Harvard Business School Case 718-008 'Clarín Lies!': Bias, Post-Truth, and Populism in Argentina's Media War In 2012, Argentine media conglomerate Grupo... View Details
Keywords: Sean Silverthorne
- 01 Sep 2008
- News
Reality to News Biz: Drop Dead
of newspapers and magazines. And yet, as print ads flee online for pennies on the dollar — and newsprint prices jump while circulation and newsstand sales slump — these enterprises have never seen their financial prospects dim so rapidly.... View Details
- 01 Jan 2007
- News
Sir Martin S. Sorrell, MBA 1968
a current client and supplier, Google, which has shown an interest in expanding its reach beyond online search advertising and aims to use the entire gamut of video, audio, and print media to create... View Details
- 01 Dec 2013
- News
14 for '14
author detailing his current four-year journey through all 54 African countries at Africa54.com "Consumers will acquire a greater appreciation of targeted, personal marketing. A growing number of advertisers will embrace online marketing... View Details
- 01 Mar 2011
- News
The Rankings Game
Illustration by John Kachik Depending on which business school ranking you consult, the best MBA program in 2010 was at the University of Chicago, HBS, the London Business School, or Stanford University. Among the five leading media... View Details
- 12 Dec 2016
- HBS Case
Business Lessons from Dwayne 'The Rock' Johnson
terrific working relationship makes the story really unique.” Elberse hopes that the case study will help students understand what it takes for stars like Johnson to build a successful media business that cuts across film, television, and... View Details
- 04 May 2010
- First Look
First Look: May 4
plan, has implications jointly for DCF and stock prices. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/210039-PDF-ENG United Breaks Guitars John Deighton and Leora KornfeldHarvard Business School Case 510-057 When social media... View Details
Keywords: Martha Lagace
- 04 Jun 2001
- Research & Ideas
RealNetworks, CNET, and Judo Strategy
RealNetworks founder Rob Glaser, a veteran of doing battle with much larger Microsoft, has some words of wisdom on competing against a market giant: "If you want to beat Bobby Fischer, don't play chess." Glaser, president and CEO of the streaming View Details
Keywords: by Jim Aisner