Publications

19 Dec 2017
First Look

New Research and Ideas, December 19, 2017

of organic wine, which provides a case study of failed category creation. The modern organic wine industry emerged during the 1970s in the United States and Western Europe, but it struggled to gain traction... View Details

Keywords: Carmen Nobel

29 Oct 2013
News

Sheila Marmon

31 Jul 2018
First Look

New Research and Ideas, July 31, 2018

Shankar MD, Suptendra N. Sarbadhikari PhD, Barbara Bierer, Kenneth D. Mandl MD, Sanjay Mehendale MD, MPH, and Tarun Khanna Abstract—In February 2018, the Government of India announced a massive public health insurance scheme extending... View Details

Keywords: Dina Gerdeman

23 Oct 2018
First Look

New Research and Ideas, October 23, 2018

labor between innovative new entrants and industry incumbents, endowed with complementary assets, is common in many industries. Such settings are distinct because new entrants have the additional option to... View Details

Keywords: Dina Gerdeman

31 Oct 2017
First Look

New Research and Ideas, October 31, 2017

this new stream of research, which focuses on two related but distinct themes. The earliest theme to be explored, in a literature dating from the 1990s, is the story of how and why some conventional View Details

Keywords: by Sean Silverthorne

25 Aug 2022
News

September 2022 Alumni and Faculty Books

Books Integrity. Kindness. Hard work. Substance and value. Are these the words that describe a media mogul? They are when it’s the late Frank Biondi, the former CEO of HBO, Universal Studios, View Details

19 Jul 2011
Research & Ideas

Rupert Murdoch and the Seeds of Moral Hazard

the food and apparel industries and the need to "secure" all elements of their production chain, most other industries have yet to... View Details

Keywords: by Staff; Journalism & News; Publishing

June 2007 (Revised April 2010)
Case

Comcast Corporation

By: Anita Elberse and Jason Schreiber

In October 2006, Comcast executives had entered negotiations with broadcast networks to broaden the selection of free network content distributed via its video-on-demand (VOD) service. The major broadcast networks, however, were unsure of the effect it would have on... View Details

Keywords: Marketing Strategy; Product Launch; Consumer Behavior; Competitive Strategy; Technology Adoption; Media and Broadcasting Industry; Media and Broadcasting Industry

02 Apr 2019
First Look

New Research and Ideas, April 2, 2019

television and websites did to print? Two former public radio producers launch a podcast network, entering what they call the last frontier of digital media. What needs to be added to their creative hothouse if it is ever to become a... View Details

Keywords: Dina Gerdeman

07 Nov 2017
First Look

New Research and Ideas: November 7, 2017

Goals Challenges Traditional Organizational Designs By: Battilana, Julie, Michael Fuerstein, and Michael Lee Abstract—For an extended period during the first half of the 20th century, industrial democracy... View Details

Keywords: Carmen Nobel

October 2001 (Revised November 2001)
Case

Blethen Family and the Seattle Times Company (A), The

By: John A. Davis and Cathy Quinn

Frank Blethen, the fourth-generation publisher of The Seattle Times, ponders the challenges facing this family business. This case reviews the long history of this business and family and asks whether family ownership and management are in the interests of both the... View Details

Keywords: History; Management; Business or Company Management; Family Business; Family and Family Relationships; Family Ownership; Problems and Challenges; Journalism and News Industry; Journalism and News Industry

September 2019 (Revised December 2019)
Case

Google: To TVC or Not to TVC?

By: William R. Kerr and Carl Kreitzberg

In late 2018, evidence emerged that many of Google’s temporary help agency workers, vendors, and independent contractors (“TVCs”) were unhappy with the company. TVCs, who reportedly made up 49.95% of Google’s 170,000-person global workforce, had raised concerns of... View Details

April 14, 2017
Article

Companies Like United Need to Cultivate Good Judgment, and Free Their Employees to Use It

By: John A. Deighton

United Airlines has pledged to improve its training programs and empower its employees to put customers first in the wake of a video showing a passenger being dragged from a plane. Of all the U.S. air carriers, United should have known the power of social media and... View Details

Keywords: Crisis Management; Customer Focus and Relationships; Employees; Training; Air Transportation Industry

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October 2019 (Revised February 2020)
Case

Relevent and LaLiga: Bringing Spanish Soccer to America

By: Anita Elberse and David Moreno Vicente

“Barcelona backs out of proposed LaLiga match in Miami.” It is December 2018, and Daniel Sillman, chief executive officer of sports and entertainment company Relevent, is tasked with finding a way forward after a significant setback. Relevent had found success by... View Details

Keywords: Soccer; Football; Superstars; Talent; Talent Development; General Management; Marketing; Entertainment; Sports; Media; Talent and Talent Management; Globalization; Strategy; Sports Industry

01 Dec 2018
News

Alumni and Faculty Books for December 2018

which were turning to industrial planning, Keynesian deficits, and high inflation to stimulate their economies, Hong Kong’s civil servants rejected the idea that governments should play a role in View Details

November 2001 (Revised September 2002)
Case

International Management Group (IMG)

By: Bharat N. Anand and Kate Attea

In 2001, International Management Group (IMG) is the dominant company in the sports management industry. Its founder and CEO, Mark McCormack, is credited with having created the industry of sports management in the early 1960s. Over the next 40 years, IMG's expansion... View Details

Keywords: Customer Focus and Relationships; Finance; Organizational Structure; Planning; Relationships; Conflict of Interests; Competition; Corporate Strategy; Expansion; Sports Industry