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- Faculty Publications (157)
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- All HBS Web (901)
- Faculty Publications (157)
- 13 Sep 2010
- Research & Ideas
The Consumer Appeal of Underdog Branding
with Neeru Paharia, Jill Avery, and Juliet B. Schor. Says Keinan, "Through a series of experiments, we show that underdog brand biographies are effective in the marketplace because consumers identify with the disadvantaged position... View Details
Keywords: by Martha Lagace
- 13 Jan 2015
- First Look
First Look: January 13
can TV advertising remain an effective means of promoting and selling products and services? In this article, the author draws upon his research to argue that TV advertising remains a powerful vehicle for capturing people's attention,... View Details
Keywords: Sean Silverthorne
- 26 Nov 2001
- Research & Ideas
How Toyota Turns Workers Into Problem Solvers
roles, products, processes (assembly, equipment maintenance and repair, materials logistics, training, system redesign, administration, etc.), and hierarchical levels (from shop floor to plant manager and above) that in TPS managed... View Details
- 06 Nov 2012
- First Look
First Look: November 6
is related to higher UK CEO pay; however, the effect is similar when UK firms have a listing in any foreign country implying a foreign listing effect not unique to the U.S. Product market relationships... View Details
Keywords: Sean Silverthorne
- 18 Nov 2014
- First Look
First Look: November 18
how TV advertising influences changes in online shopping within two-minute pre/post windows of time. We use non-advertising competitors' online shopping in a difference-in-differences approach to measure the same effects in two-hour... View Details
Keywords: Sean Silverthorne
- 19 Nov 2013
- First Look
First Look: November 19
paper analyzes the effect of a woman's electoral victory on women's subsequent political participation. Using the regression discontinuity afforded by close elections between women and men in India's state elections, we find that a woman... View Details
Keywords: Sean Silverthorne
- 26 Jul 2011
- First Look
First Look: July 26
fosters a process of personalization of management learning. This process allows management education to provide the foundations for leaders' development by transforming potentially regressive MBA experiences into rich material for... View Details
Keywords: Sean Silverthorne
- 24 Feb 2022
- Op-Ed
Want to Prevent the Next Hospital Bed Crisis? Enlist the SEC
capacity of different hospitals can be readily compared. As measurement and investment experts, FASB’s governors are capable of and motivated to fashion a standard that clearly addresses this issue. Their focus would be to protect the public, in contrast to industry... View Details
- 15 Jan 2019
- First Look
New Research and Ideas, January 15, 2019
their advice because such dismissal threatens advisors’ sense of self-worth, leading them to judge seekers more harshly. Moreover, these effects are compounded by advisor expertise: expert advisors are more likely to punish seekers who... View Details
Keywords: Dina Gerdeman
- 11 Jul 2023
- Blog Post
Second Life: Reflections on Complementing Success with an Encore Career
decline. “I need to keep my professional skills in play, or they will atrophy.” The path ahead, however, remained unclear. Kloeblen was not sure how his executive experience could translate into one, or multiple, roles, what kinds of roles were available, and how these... View Details
- Web
Judges - Alumni
de São Paulo. Industry Technology, Business Products and Services (B2B), Consumer Products and Services (B2C), Materials and Resources Verticals Big Data, CloudTech & DevOps, Mobile, AdTech, B2B Payments, E-Commerce Area(s) of Expertise... View Details
- 07 Aug 2012
- First Look
First Look: August 7
increases with increased country heterogeneity. The net effect is that the size of corporate headquarters expands as MNC geographic scope increases. The notion of "administrative heritage" is validated as MNCs from different... View Details
Keywords: Sean Silverthorne
- 11 Mar 2014
- First Look
First Look: March 11
unobservable firm level characteristics. This enables us to circumvent the issues related to the use of manager fixed effects in the prior empirical literature. Efforts to incentivize individual employees to file and license patents did... View Details
Keywords: Sean Silverthorne
- Web
Power and Influence for Positive Impact | HBS Online
action plan that will help you begin to achieve your aspirations, synthesizing what you’ve learned in the course Free E-Book How to Become a More Effective Leader Learn about the difference between leadership and management, uncover the... View Details
- 20 Aug 2013
- First Look
First Look: August 20
construction technologies, residential and commercial buildings remain stubbornly energy inefficient. This book looks beyond the technological and material aspects of green construction to examine the cultural, social, and organizational... View Details
Keywords: Anna Secino
- 26 Aug 2014
- First Look
First Look: August 26
reluctant to seek advice from others. We find that people are reticent to seek advice for fear of appearing incompetent. This fear, however, is misplaced. We demonstrate that individuals perceive those who seek advice as more competent than those who do not seek... View Details
Keywords: Sean Silverthorne
- 22 Feb 2022
- News
New Urban Order
By 2050, nearly 70 percent of the world’s population will live in cities, according to a 2018 UN report, up from 55 percent today. That means making room for and creating the infrastructure for another 2.5 billion people to live, work, move, and consume. Meanwhile, the... View Details
Keywords: Kathleen Fu, Deborah Blagg, Julia Hanna, and Maureen Harmon; illustrations by; energy; environment; sustainability; entrepreneurship; Transit and Ground Passenger Transportation; Transportation; Water, Sewage and Supply Systems; Utilities; Construction of Buildings; Construction; Waste Management and Remediation Services; Corporate Services
- 18 Apr 2000
- Research & Ideas
Learning in Action
"The most effective learning strategy depends on the situation," writes David A. Garvin. "There is no stock answer, nor is there a single best approach." In Learning in Action, he illustrated the diversity of learning organization... View Details
Keywords: by David A. Garvin
- 21 Feb 2012
- First Look
First Look: Feb. 21
on the way in which that information is presented. Rankings have no effect on application decisions when colleges are listed alphabetically, even when readers are provided data on college quality and the methodology used to calculate... View Details
Keywords: Sean Silverthorne
- 11 Sep 2012
- First Look
First Look: September 11
decreases the compassion that individuals express to others in need, that this effect is mediated by dampened feelings of empathy and heightened perceptions of unprofessionalism, and that it is circumscribed to bad news that has economic... View Details
Keywords: Sean Silverthorne