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      • August 2004
      • Case

      Microsoft.NET (Abridged)

      By: Alan D. MacCormack and Kerry Herman
      Set in the summer of 2000, following the unveiling of Microsoft's .NET initiative to the public. Three of the key figures in .NET's development are considering the next steps they would have to take to keep the initiative moving forward. Specifically, the challenges... View Details
      Keywords: Transformation; Leadership; Management Skills; Organizational Structure; Digital Platforms
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      MacCormack, Alan D., and Kerry Herman. "Microsoft.NET (Abridged)." Harvard Business School Case 605-025, August 2004.
      • August 2004 (Revised February 2006)
      • Case

      Marketing James Patterson

      By: John A. Deighton
      Can a successful novelist use direct-to-consumer marketing to grow his brand? The author, who in a previous career ran a major advertising agency, uses advertising with great success to build his stature as a crime fiction writer. Further, he applies his experience at... View Details
      Keywords: Advertising; Debates; Surveys; SWOT Analysis; Brands and Branding; Marketing Channels; Product Marketing; Consumer Behavior; Outcome or Result; Sales
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      Deighton, John A. "Marketing James Patterson." Harvard Business School Case 505-029, August 2004. (Revised February 2006.) (request a courtesy copy.)
      • January 2004
      • Background Note

      Beyond the IT Monolith

      By: Marco Iansiti and Gregg Rotenberg
      Leading companies are employing a radical new approach to IT--an approach that points the way to a new model of software architecture and deployment. These companies' successes seem to indicate that the problems IT critics have correctly identified are not, in fact,... View Details
      Keywords: Information Technology; Business Processes; Change
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      Iansiti, Marco, and Gregg Rotenberg. "Beyond the IT Monolith." Harvard Business School Background Note 604-070, January 2004.
      • January 2004 (Revised March 2004)
      • Case

      Redesigning Sovereign Debt Restructuring Mechanisms

      By: Mihir A. Desai, Christina Pham, Julia Stevens and Kathleen Luchs
      How should the debt of sovereign countries be restructured when countries approach default? Anne O. Krueger of the International Monetary Fund (IMF) is proposing a new approach to sovereign defaults: the Sovereign Debt Restructuring Mechanism (SDRM). The SDRM would... View Details
      Keywords: Sovereign Finance; Insolvency and Bankruptcy; Globalized Economies and Regions; International Finance; Laws and Statutes; Latin America; Asia; Mexico
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      Desai, Mihir A., Christina Pham, Julia Stevens, and Kathleen Luchs. "Redesigning Sovereign Debt Restructuring Mechanisms." Harvard Business School Case 204-110, January 2004. (Revised March 2004.)
      • January 2004 (Revised May 2005)
      • Case

      Gold Hill Venture Lending

      By: G. Felda Hardymon, Josh Lerner and Ann Leamon
      David Fischer is trying to raise $200 million for a first-time venture debt fund that will be affiliated with Silicon Valley Bank, a major technology lender. Despite his lengthy experience in venture lending, the process is proving difficult. He and his partners are... View Details
      Keywords: Information Technology; Value Creation; Venture Capital; Partners and Partnerships; Decision Choices and Conditions; Investment Funds; Banking Industry; Financial Services Industry
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      Hardymon, G. Felda, Josh Lerner, and Ann Leamon. "Gold Hill Venture Lending." Harvard Business School Case 804-083, January 2004. (Revised May 2005.)
      • December 2003 (Revised April 2004)
      • Case

      Dragon's Teeth Vineyards

      By: Alan D. MacCormack, Marius Leibold, Sven Voelpel and Kerry Herman
      Dragon's Teeth Vineyards (DTV) is a South African wine producer that is considering whether to use genetically modified organisms (GMOs) in its wine-making process. GMOs promise to lower the costs of wine production significantly through increased yields and reduced... View Details
      Keywords: Technological Innovation; Growth and Development Strategy; Genetics; Transition; Brands and Branding; Product Development; Product Design; Organizational Change and Adaptation; Technology Adoption; Food and Beverage Industry; Biotechnology Industry; South Africa
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      MacCormack, Alan D., Marius Leibold, Sven Voelpel, and Kerry Herman. "Dragon's Teeth Vineyards." Harvard Business School Case 604-069, December 2003. (Revised April 2004.)
      • December 2003 (Revised October 2005)
      • Case

      High-Definition TV: The Grand Alliance

      By: Thomas R. Eisenmann
      Describes political and economic forces that influenced the development of an all-digital, high-definition television (HDTV) standard in the United States between 1986 and 1996. Outlines the stakes for various government and industry participants in the... View Details
      Keywords: Decision Choices and Conditions; Investment; Policy; Management Practices and Processes; Emerging Markets; Standards; Business and Government Relations; Networks; Research and Development; Technology Adoption; Entertainment and Recreation Industry; Technology Industry; Japan; Europe; United States
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      Eisenmann, Thomas R. "High-Definition TV: The Grand Alliance." Harvard Business School Case 804-103, December 2003. (Revised October 2005.)
      • November 2003 (Revised August 2005)
      • Case

      First Commonwealth Financial Corporation

      By: Robert S. Kaplan
      First Commonwealth Financial Corp., a financial institution in central and southwestern Pennsylvania, implemented the Balanced Scorecard for describing and implementing its new customer-focused strategy. Its founder and chairman decided that the Balanced Scorecard also... View Details
      Keywords: Balanced Scorecard; Corporate Strategy; Customers; Corporate Governance; Governing and Advisory Boards; Customer Relationship Management; Executive Compensation; Financial Services Industry; Banking Industry; Pennsylvania
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      Kaplan, Robert S. "First Commonwealth Financial Corporation." Harvard Business School Case 104-042, November 2003. (Revised August 2005.)
      • October 2003 (Revised January 2004)
      • Exercise

      Electric Maze Exercise, The

      By: Amy C. Edmondson and Hanna Rodriguez-Farrar
      This team-based exercise uses an educational tool called "The Electric Maze," developed by Interel Corp., to teach insights about the social and psychological challenges facing employees who must engage in collaborative learning. The tool is a grid-patterned rug with... View Details
      Keywords: Change Management; Leadership; Learning; Groups and Teams; Risk and Uncertainty
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      Edmondson, Amy C., and Hanna Rodriguez-Farrar. "Electric Maze Exercise, The." Harvard Business School Exercise 604-046, October 2003. (Revised January 2004.)
      • August 2003
      • Case

      Mercury Computer Systems: The Evolution from Integrated Technology to Open Standard

      By: Rebecca Henderson and Nancy Confrey
      For 20 years, Mercury Computer Systems has thrived, providing products and services that support ultrafast processing of real time data. Now Jay Bertelli, the CEO, faces a critical question: How can the firm compete once the standards on which its products are based... View Details
      Keywords: Analytics and Data Science; Open Source Distribution; Strategic Planning; Competitive Strategy; Competitive Advantage; Information Technology; Information Technology Industry
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      Henderson, Rebecca, and Nancy Confrey. "Mercury Computer Systems: The Evolution from Integrated Technology to Open Standard." Harvard Business School Case 704-424, August 2003.
      • August 2003 (Revised May 2009)
      • Background Note

      Basic Venture Capital Formula, The

      By: William A. Sahlman and Matthew Willis
      Briefly summarizes the process that venture capitalists use to analyze high-risk, long-term investments. Contains information on methods that can be used to calculate valuation, share price, percent ownership, implied valuation, dilution, and option pools. View Details
      Keywords: Venture Capital; Risk Management; Mathematical Methods; Valuation
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      Sahlman, William A., and Matthew Willis. "Basic Venture Capital Formula, The." Harvard Business School Background Note 804-042, August 2003. (Revised May 2009.)
      • May 2003
      • Module Note

      Building Capabilities for Experimentation, Learning, and Prototyping

      By: Stefan H. Thomke
      Describes the conceptual foundations and pedagogy for a module on managing experimentation, learning, and prototyping in the development of products and services. Can also be used as part of a more general course on Managing Technology and Innovation. Shows how... View Details
      Keywords: Service Delivery; Product Development; Learning; Technological Innovation; Information Technology; Management
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      Thomke, Stefan H. "Building Capabilities for Experimentation, Learning, and Prototyping." Harvard Business School Module Note 603-089, May 2003.
      • May 2003
      • Module Note

      Product Development Process Design and Improvement

      By: Stefan H. Thomke
      Describes the conceptual foundations and pedagogy for a module on the design and improvement of processes for the development of products and services. Can also be used as part of a more general course on Managing Technology and Innovation. Central to Managing Product... View Details
      Keywords: Product Development; Design; Performance Improvement; Innovation and Management; Information Technology; Customers; Information Management; Business Processes; Learning; Transformation; Service Operations
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      Thomke, Stefan H. "Product Development Process Design and Improvement." Harvard Business School Module Note 603-090, May 2003.
      • May 2003
      • Article

      Managing the Sources of Uncertainty: Matching Process and Context in Software Development

      By: Alan MacCormack and Roberto Verganti
      Keywords: Management; Risk and Uncertainty; Applications and Software; Research and Development; Technology Industry
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      MacCormack, Alan, and Roberto Verganti. "Managing the Sources of Uncertainty: Matching Process and Context in Software Development." Journal of Product Innovation Management 20 (May 2003): 217–232.
      • April 2003
      • Case

      IBM Canada: Global Services (A)

      By: Michael L. Tushman, David Kiron and Wendy Smith
      IBM Canada Global Services is losing shares in a stagnant information technology market. A new leader must overcome a senior team rife with internal conflict and change internal processes to drive innovation streams. The leader struggles to build an ambidextrous... View Details
      Keywords: Leading Change; Organizational Change and Adaptation; Change Management; Management Teams; Innovation and Management; Conflict Management; Groups and Teams; Service Industry; Canada
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      Tushman, Michael L., David Kiron, and Wendy Smith. "IBM Canada: Global Services (A)." Harvard Business School Case 403-070, April 2003.
      • April 2003 (Revised March 2009)
      • Case

      Operational Execution at Arrow Electronics

      By: Ananth Raman and Zeynep Ton
      Distribution center operations (from order taking to order fulfillment) and the importance of attending to process details at Arrow Electronics, a large distributor of electronic components and computer products are described. The case also details the actions the... View Details
      Keywords: Information; Distribution; Logistics; Strategy; Electronics Industry
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      Raman, Ananth, and Zeynep Ton. "Operational Execution at Arrow Electronics." Harvard Business School Case 603-127, April 2003. (Revised March 2009.)
      • March 2003 (Revised November 2005)
      • Case

      Trend Micro (A)

      By: Lynn S. Paine and Kim Bettcher
      The founder and CEO of Trend Micro is seeking to develop an effective decision-making process for the company's multicultural executive team as part of his effort to develop a more cohesive and focused global organization. This case describes the company's growth and... View Details
      Keywords: Decision Making; Management Teams; Diversity; Information Technology Industry
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      Paine, Lynn S., and Kim Bettcher. "Trend Micro (A)." Harvard Business School Case 303-065, March 2003. (Revised November 2005.)
      • February 2003
      • Background Note

      Leading Teams

      By: Jeffrey T. Polzer
      This note which describes the architecture and processes that characterize effective teams, begins by detailing the steps involved in designing a team, from diagnosing the complexity, interdependence, and objectives of the task to harnessing the key resources teams... View Details
      Keywords: Communication; Decision Making; Leadership; Managerial Roles; Performance Effectiveness; Groups and Teams
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      Polzer, Jeffrey T. "Leading Teams." Harvard Business School Background Note 403-094, February 2003.
      • February 2003
      • Teaching Note

      Bush Boake Allen (TN)

      By: Stefan H. Thomke
      Teaching Note for (9-601-061). View Details
      Keywords: Integration; Marketing Reference Programs; Disruptive Innovation; Management Teams; Internet and the Web; Business Model; Customer Relationship Management; Management Practices and Processes; Consumer Products Industry
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      Thomke, Stefan H. "Bush Boake Allen (TN)." Harvard Business School Teaching Note 603-115, February 2003.
      • February 2003 (Revised February 2009)
      • Case

      Yahoo!: Becoming a Competitor in the Career Listings Space (B)

      By: Kathleen L. McGinn and Nicole Nasser
      After weighing the pros and cons of making an unsolicited bid for HotJobs.com (an online recruiting company already under contract to be acquired by TMP Worldwide), the executive team of Yahoo! decides to make an immediate move rather than wait for the Federal Trade... View Details
      Keywords: Mergers and Acquisitions; Management Teams; Bids and Bidding; Negotiation Process; Strategy
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      McGinn, Kathleen L., and Nicole Nasser. "Yahoo!: Becoming a Competitor in the Career Listings Space (B)." Harvard Business School Case 903-072, February 2003. (Revised February 2009.)
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