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  • September 2019 (Revised June 2021)
  • Case

Dove and Real Beauty: Building a Brand with Purpose

By: Mark R. Kramer, Myriam Sidibe and Gunjan Veda
Unilever subsidiary Dove soap became a "brand with a purpose" and created shared value when the company decided to launch a Campaign for Real Beauty to combat the artificial media-driven stereotype of female beauty that causes appearance anxiety in women and girls... View Details
Keywords: Stereotype; Body Image; Female; Self-Esteem; Brands and Branding; Mission and Purpose; Advertising Campaigns; Gender; Resource Allocation
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    Linda A. Hill

    Linda A. Hill is the Wallace Brett Donham Professor of Business Administration at the Harvard Business School and Faculty Chair of the Leadership Initiative. Hill is regarded as one of the top experts on leadership and innovation. Hill is... View Details

    • 10 Nov 2003
    • Research & Ideas

    Globalization: The Strategy of Differences

    Ten years ago, globalization seemed unstoppable. Today, the picture looks very different. Even Coca-Cola, widely seen as a standard-bearer of global business, has had its... View Details
    Keywords: by Pankaj Ghemawat

      Robert F. White

      Bob White is a Senior Lecturer in the Entrepreneurial Management Unit at the Harvard Business School where he teaches courses in the MBA program (Required and Elective curricula) and the Executive Education program. Courses taught include Entrepreneurial... View Details

        Amy C. Edmondson

        Amy C. Edmondson is the Novartis Professor of Leadership and Management at the Harvard Business School, a chair established to support the study of human interactions that lead to the creation of successful enterprises that contribute to the betterment of... View Details

        Keywords: health care; nonprofit industry; professional services; consulting
        • 07 Nov 2017
        • First Look

        New Research and Ideas: November 7, 2017

        justice and national liberation, a fateful step in light of the transformation of the world wrought by decolonization. As capitalism stumbles through yet another global crisis today, what parts of Lenin’s fevered vision remain relevant... View Details
        Keywords: Carmen Nobel

          Producing Prosperity: Why America Needs a Manufacturing Renaissance

          For years—even decades—in response to intensifying global competition, American companies decided to outsource their manufacturing operations in order to reduce costs. But we are now seeing the alarming long-term effect of those choices: in... View Details

          • April 2020 (Revised November 2020)
          • Case

          Ping An: Pioneering the New Model of ‘Technology-driven Finance’

          By: Feng Zhu, Anthony K. Woo and Nancy Hua Dai
          In mid-December 2018, Peter Ma, Chairman and CEO of Ping An Insurance (Group) Company of China, Ltd. was considering whether the company should grow a fifth ecosystem of Smart City Services. Established in 1988, Ping An was one of the top 10 global financial... View Details
          Keywords: Business Ecosystems; Fintech; Finance; Information Technology; Business Model; Expansion; Competitive Strategy; Financial Services Industry; Technology Industry
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            Gunnar Trumbull

            Gunnar Trumbull is the Phillip Caldwell Professor of Business Administration at Harvard Business School.

            Professor Trumbull’s primary area of expertise in political economy, with a focus on consumer and regulatory politics. His book Strength in... View Details

            Keywords: agribusiness; consumer products; credit card; financial services; food; food processing; grocery; microfinance; retail financial services; retailing
            • September 2019 (Revised July 2021)
            • Case

            Gap, Inc., 2019

            By: John R. Wells and Benjamin Weinstock
            In 2000, The Gap, Inc. (Gap) was the world’s largest player in specialty fashion retailing, and companies such as Inditex of Spain, H&M of Sweden, and Fast Retailing of Japan were less than a quarter of Gap’s size. But after two decades of growth, Gap’s progress... View Details
            Keywords: Strategic Change; Fashion; Multinational; Brands; Fast Fashion; Competition; Multinational Firms and Management; Performance Improvement; Management Teams; Brands and Branding; Change Management; Strategy; Retail Industry; Fashion Industry; Apparel and Accessories Industry; Sweden; Spain; United States
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            • 08 Dec 2023
            • Video

            MENARC: Research & More

              D. Quinn Mills

              Daniel Quinn Mills provides thought leadership in several fields including leadership, strategy, venture capital, finance, economics and geopolitics.  He has been a director of publicly-listed firms and is currently a director of several closely-held private... View Details

              Keywords: accounting industry; banking; brokerage; computer; construction; consulting; e-commerce industry; education industry; information technology industry; investment banking industry; management consulting; professional services; publishing industry; venture capital industry
              • July 2023
              • Supplement

              Schuberg Philis: From Success to Significance (B)

              By: Thomas J. DeLong and Daniela Beyersdorfer
              Three years into their “Ambition” growth plan, in 2022, the management team of Dutch professional service firm Schuberg Philis is taking stock. The global COVID-19 pandemic and other headwinds required adjustments to their growth targets, but they believe that their... View Details
              Keywords: Management Succession; Growth Management; Change Management; Transformation; Mission and Purpose; Leadership; Leading Change; Information Technology Industry; Consulting Industry; Europe; Netherlands
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              • February 2008 (Revised March 2008)
              • Case

              Harvard Business School

              By: Srikant M. Datar, David A. Garvin and Carin-Isabel Knoop
              In 2008 the Boston-based Harvard Business School would turn 100. As the centennial year began, the HBS community and leadership were reflecting on how the School might fulfill its mission to "develop business leaders who make a difference in the world" in the next... View Details
              Keywords: Business Education; Cases; Leadership Development; Management; Management Skills; Organizational Change and Adaptation; Planning; Problems and Challenges; Segmentation; Education Industry
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              • Career Coach

              Okan Okutgen

              Okan (Princeton BSE ‘11, HBS MBA ’15) has years of experience in the tech startup world as a go-to-market leader, general manager and strategic finance leader. He has served as Head of Global Sales... View Details
              • 08 Feb 2000
              • Research & Ideas

              Building Effective R&D Capabilities Abroad

              World View: Global Strategies for the New Economy is a collection of Harvard Business Review articles edited by Jeffery E. Garten, Dean of the Yale School of Management. At the dawn of the new century, says Garten, "globalization has... View Details
              Keywords: by Walter Kuemmerle
              • 2022
              • Chapter

              Crises and International Business

              By: Geoffrey Jones
              This chapter uses the intellectual journey of the author to suggest that crises have been the norm rather than the exception in the history of international business. Over the last 100 years world wars, regional conflicts, the Great Depression, and decolonization are... View Details
              Keywords: Crisis; Multinational Companies; International Business; Emerging Market; Business History; Multinational Firms and Management; System Shocks; War; Emerging Markets; Crisis Management
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              • 14 Feb 2014
              • News

              The Future of Facebook

              • 05 May 2020
              • News

              What if You Don’t Want to Go Back to the Office?

                Mark N. Roberge

                Mark Roberge is a Senior Lecturer in the Entrepreneurial Management Unit at the Harvard Business School.  He teaches Entrepreneurial Sales and Marketing in the second-year MBA program in the Fall term and The Entrepreneurial Manager and Startup Bootcamp in the... View Details