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Publications

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  • All HBS Web  (1,521)
    • People  (4)
    • News  (398)
    • Research  (796)
    • Events  (12)
    • Multimedia  (15)
  • Faculty Publications  (506)
← Page 20 of 1,521 Results →

    Managing the Future of Work

    The nature of work is changing. As companies grapple with forces—such as rapid technological change, shifting global product and labor markets, evolving regulatory regimes, outsourcing, and the fast emergence of the gig economy—they must overcome challenges and... View Details
    • 25 Aug 2015
    • News

    HBX Launches HBX Live – Harvard Business School’s Virtual Classroom

    • 06 May 2014
    • First Look

    First Look: May 6

    http://hbr.org/product/pepsico-india-performance-with-purpose/an/512041-PDF-ENG Harvard Business School Case 614-039 A Note on Funding Digital Innovation Startups This note provides information on the state... View Details
    Keywords: Sean Silverthorne
    • 02 Nov 2015
    • HBS Seminar

    Kevin Boudreau, Assistant Professor of Strategy and Entrepreneurship, London Business School

      Leila Doumi

      Leila Doumi is a PhD Candidate in the Strategy Unit and an affiliate of the Digital Data and Design (D^3) Institute at Harvard. She conducts research on technology adoption, corporate strategy, and the future of work with a focus... View Details

      • 09 May 2024
      • Research & Ideas

      Called Back to the Office? How You Benefit from Ideas You Didn't Know You Were Missing

      Leaders have fretted since COVID-19 lockdowns that collaboration and innovation might suffer when teammates interact less. New research points to an emerging concern four years on, as organizations settle into remote, hybrid, and... View Details
      Keywords: by Ben Rand
      • 01 Jan 2002
      • News

      • February 2019 (Revised June 2019)
      • Case

      Where to Grow Next at Online Marketplace OLX

      By: Thales Teixeira, Leandro A. Guissoni and Samy Dana
      The CEO of OLX Brazil, an online classifieds platform business, is debating among multiple paths to grow sustainably (i.e., profitably) without the need for investor money. The options under consideration are (1) penetration growth by focusing on the core, (2) new... View Details
      Keywords: Online Marketplace; Growth; Customer Acquisition; Facebook; Two-sided Network; E-commerce; Classifieds; Naspers; Schibsted; Innovation; Startup; Digital Platforms; Internet and the Web; Growth and Development Strategy; Business Model; Innovation and Invention; Business Startups; Decision Choices and Conditions; Brazil
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      Teixeira, Thales, Leandro A. Guissoni, and Samy Dana. "Where to Grow Next at Online Marketplace OLX." Harvard Business School Case 519-064, February 2019. (Revised June 2019.)

        Felix Oberholzer-Gee

        Felix Oberholzer-Gee is the Andreas Andresen Professor of Business Administration at Harvard Business School. An award-winning instructor, his academic work and consulting are focused on competitive strategy and the effects of digital technology on corporate... View Details

        Keywords: media; professional services; manufacturing; advertising
        • 2017
        • Working Paper

        Platforms, Open/User Innovation, and Ecosystems: A Strategic Leadership Perspective

        By: Elizabeth J. Altman and Michael L. Tushman
        Platform, open/user innovation, and ecosystem strategies embrace and enable interactions with external entities. Firms pursuing these approaches conduct business and interact with environments differently than those pursuing traditional closed strategies. This paper... View Details
        Keywords: Platforms; Open/user Innovation; Ecosystems; Crowdsourcing; Institutional Logics; Strategic Leadership; Top Management Teams; CEO Role; Organizational Change and Adaptation; Digital Platforms; Innovation and Invention; Organizational Design; Strategy; Managerial Roles
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        Altman, Elizabeth J., and Michael L. Tushman. "Platforms, Open/User Innovation, and Ecosystems: A Strategic Leadership Perspective." Harvard Business School Working Paper, No. 17-076, February 2017. (Revised April 2017.)
        • February 2021
        • Article

        Platform Diffusion at Temporary Gatherings: Social Coordination and Ecosystem Emergence

        By: Tommy Pan Fang, Andy Wu and David R. Clough
        Software platforms create value by cultivating an ecosystem of complementary products and services. Existing explanations for how a prospective complementor chooses platforms to join assume the complementor has rich information about the range of available platforms.... View Details
        Keywords: Innovation Ecosystems; Technology Diffusion; Hackathon; Contagion; Software Applications; Software Development; Software Engineering; Technology Strategy; Technology Adoption; Technological Innovation; Information Infrastructure; Innovation Strategy; Digital Platforms; Network Effects; Applications and Software; Information Technology; Technology Industry; Computer Industry; Information Technology Industry; Video Game Industry
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        Fang, Tommy Pan, Andy Wu, and David R. Clough. "Platform Diffusion at Temporary Gatherings: Social Coordination and Ecosystem Emergence." Art. 1. Strategic Management Journal 42, no. 2 (February 2021): 233–272. (Lead article.)
        • June 2011 (Revised May 2012)
        • Case

        Procter & Gamble: Marketing Capabilities

        By: Rebecca M. Henderson and Ryan Johnson
        P&G had become known and recognized as a marketing machine. It was the largest advertiser in the world, with 2010 spending of $8.68 billion. From the company's early exploitation of broadcast media (radio and television) for its soap products to more recent experiments... View Details
        Keywords: Advertising; Change Management; Globalized Markets and Industries; Innovation Strategy; Brands and Branding; Marketing Communications; Expansion; Consumer Products Industry
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        Henderson, Rebecca M., and Ryan Johnson. "Procter & Gamble: Marketing Capabilities." Harvard Business School Case 311-117, June 2011. (Revised May 2012.)
        • November 2019 (Revised January 2020)
        • Case

        Bayer Crop Science

        By: David E. Bell, Damien McLoughlin, Natalie Kindred and James Barnett
        In mid-2019, a year after German conglomerate Bayer Group closed its acquisition of U.S.-based seeds giant Monsanto, the leadership of Bayer’s Crop Science division (which absorbed Monsanto) is reflecting on the opportunities ahead. Some observers have questioned... View Details
        Keywords: Agribusiness; Research and Development; Innovation and Invention; Innovation Strategy; Mergers and Acquisitions; Consolidation; Customer Value and Value Chain; Change Management; Agriculture and Agribusiness Industry; Technology Industry; United States; Germany
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        Bell, David E., Damien McLoughlin, Natalie Kindred, and James Barnett. "Bayer Crop Science." Harvard Business School Case 520-055, November 2019. (Revised January 2020.)
        • 12 Jul 2015
        • News

        How Genzyme became a source of biotech executives

        • 22 Mar 2016
        • News

        Harvard Business School and BBC Radio 4 work together to produce first debate of Michael Sandel’s The Global Philosopher via HBX Live

          The Everything Token: How NFTs and Web3 Will Transform the Way We Buy, Sell, and Create

          A Harvard Business School professor and a16z crypto research partner and a career marketer and Web3 entrepreneur demystify the coming digital revolution, showing how NFTs will transform our online and offline... View Details
          • Teaching Interest

          Advanced Management Program

          By: Michael L. Tushman

          Market volatility and disruptive innovation are changing the way companies compete in every industry—and increasing the demand for business leaders who can manage globally in the age of digital transformation. Whether you are looking to move up to the executive... View Details

          • November 2022 (Revised June 2023)
          • Case

          UGG Steps into the Metaverse

          By: Shunyuan Zhang, Sharon Joseph, Sunil Gupta and Julia Kelley
          In the fall of 2022, boot maker UGG and its parent company, Deckers, were working to position the brand in the nascent but fast growing metaverse. The metaverse, the online realm that individual users could navigate as digital avatars, was becoming more commercialized,... View Details
          Keywords: Metaverse; Digital Marketing; Innovation and Invention; Marketing Channels; Marketing Strategy; Social Marketing; Internet and the Web; Apparel and Accessories Industry; Fashion Industry; Information Technology Industry; United States
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          Zhang, Shunyuan, Sharon Joseph, Sunil Gupta, and Julia Kelley. "UGG Steps into the Metaverse." Harvard Business School Case 523-013, November 2022. (Revised June 2023.)

            Jill J. Avery

            Dr. Jill Avery is a Senior Lecturer of Business Administration and C. Roland Christensen Distinguished Management Educator in the marketing unit at Harvard Business School. She is a respected authority on branding and brand management, customer relationship... View Details

            Keywords: consumer products; arts; advertising; automobiles; retailing; fashion; hotels & motels; food; beverage
            • 27 Mar 2018
            • First Look

            First Look at New Research, March 27, 2018

            forthcoming Harvard Journal on Legislation From the Digital to the Physical: Federal Limitations on Regulating Online Marketplaces By: Edelman, Benjamin, and Abbey Stemler Abstract—Online marketplaces have transformed how we shop, travel,... View Details
            Keywords: Sean Silverthorne
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