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Show Results For
- All HBS Web
(786)
- People (4)
- News (202)
- Research (468)
- Multimedia (2)
- Faculty Publications (148)
- 01 Dec 2022
- News
Case Study: Your Call Is Important to Us
Honeycomb, is designed to be a space where families can capture and curate priceless moments within a private circle. Engagement and retention went through the roof as a result, Lin says, with many parents using the app every day. Half of... View Details
- 23 Jul 2012
- Research & Ideas
Book Excerpt: ‘Talk, Inc.’
or as trained brand ambassadors. By empowering employees to communicate in that way, leaders relinquish much of the control that they formerly exerted over organizational messaging. But they gain a great deal in return. Through... View Details
Keywords: Re: Boris Groysberg
- 01 Jun 2018
- News
Disrupting India’s Dental Market
incentives for better care along the way. “If one person is looking for a cardiologist, the question is always, ‘Who is the best cardiologist?’” he says. “When it comes to a dentist, the question is, ‘Who is convenient? Who is good?’ It was a business where a View Details
Keywords: Sasha Issenberg
- Career Coach
Jessica Mbaeliachi
to the Board of Directors, and key Enterprise Level strategic initiatives. She previously served as the company’s Head of Strategy and Operations for Intercontinental Markets, driving commercial strategy, brand planning and business... View Details
- 01 May 2009
- What Do You Think?
Do Innovation and Entrepreneurship Have to Be Incompatible with Organization Size?
pieces of news reminded me of the importance of this question. It was reported that Saturn dealerships were closing in anticipation of the announcement by General Motors that Saturn was one of three brands that it would drop. Saturn,... View Details
Keywords: by Jim Heskett
- 15 May 2012
- News
Finally Finding the Right Fit
retailer to join as a team member. “I want to create a great brand in the men’s space,” he explains. “I don’t have any aspiration to be a designer or creative director. I want to work on the business side,... View Details
- 12 Jul 2010
- Research & Ideas
Rocket Science Retailing: A Practical Guide
Whether you sell widgets, designer fashions, or life-saving drugs, mastering the art and science of better analytics can set you ahead of your competitors, according to HBS professor Ananth Raman and Wharton professor Marshall Fisher.... View Details
- 01 Jun 2008
- News
Toy Story
centered on quality, FAO Schwartz now focuses on higher-end toys. The company is also designing its own products with its own brand and has acquired a children’s clothing company. The chain is now down from... View Details
- 01 Dec 2012
- News
Alumni Book Briefs
best global brands are by design also the leading local brands. The authors offer a new way to think about place in every strategic decision, from where to place products on the shelf to how to leverage... View Details
- 09 Oct 2018
- First Look
New Research and Ideas, October 9, 2018
minutes at minimal cost with no branding or design skills required. As it sets out to raise its Series B, the founders make some critical changes to their business model, moving to a subscription model and... View Details
Keywords: Dina Gerdeman
- 19 Dec 2017
- First Look
New Research and Ideas, December 19, 2017
https://cb.hbsp.harvard.edu/cbmp/product/618024-PDF-ENG Harvard Business School Case 517-115 Predicting Consumer Tastes with Big Data at Gap CEO Art Peck was eliminating his creative directors for The Gap, Old Navy, and Banana Republic View Details
Keywords: Carmen Nobel
- May 2008
- Supplement
Kenny Kahn at Muzak (B)
By: Linda A. Hill and Emily Stecker
Supplemental Material for 408-057 View Details
Keywords: Organizations; Geographic Location; Innovation and Invention; Employees; Management Teams; Brands and Branding; Organizational Change and Adaptation; Organizational Culture; Design; Music Industry
Hill, Linda A., and Emily Stecker. "Kenny Kahn at Muzak (B)." Harvard Business School Supplement 408-069, May 2008.
- 18 Apr 2005
- Research & Ideas
Tips to Reinvent the Department Store
Here's a snapshot of department stores today: Regional brands have all but disappeared; larger players like Federated and May are merging their multi-brand companies, and consolidation continues. Meanwhile, all sorts of retailers from... View Details
- 01 Dec 2014
- News
Making Big Data Fashionable
get designs to consumers in as little as four weeks—and at an affordable price. In 2012, Moon—who has a background in fashion design, investment banking, corporate strategy, and social commerce startups—launched Trendalytics, a visual... View Details
- 01 Mar 2006
- News
Faculty Books
operations covering widely recognized brands including Lipton, Hellmann’s, Birds Eye, Ben & Jerry’s, Dove, Sunsilk, and Pond’s. Taking advantage of full access to corporate archives and executives, Jones discusses Unilever’s strategies to... View Details
- 02 Sep 2014
- First Look
First Look: September 2
faced and an inability to respond effectively once they did. We focus particularly on the problems GM encountered in developing the relational contracts essential to modern design and manufacturing. We discuss a number of possible causes... View Details
Keywords: Sean Silverthorne
- 01 Jun 2003
- News
Up Against The Firewall
although many would like to say ‘I’m busy, let the MIS folks take care of it.’ Instead, it’s more likely they don’t get it — they don’t understand the degree to which a company’s livelihood could be impaired or its brand damaged, or the... View Details
- Web
Digital Marketing & AI Workshop - Course Catalog
explore topics such as SEO, paid and influencer marketing, social media (organic and paid), email/SMS, Amazon, and analytics. Through mini-cases on brands both large and small, we’ll apply industry-leading tools and GenAI workflows to... View Details
- Web
Marketing - HBS Online
months, 5-6 hrs/week Apply by November 3 $6,500 Credential New Personal Branding Professor Jill Avery Develop the tools to define and express your purpose, values, and points of differentiation and make your personal View Details
- 13 Dec 2018
- Blog Post
"I Wanted to Move from Analyzing Results to Creating Them": Cynthia Samanian, MBA 2012
shift from her previous strengths to her new ambitions. At Path, a mobile application startup based in San Francisco, Cynthia joined as a business analyst, but during her five-year tenure, moved to design and product development, becoming... View Details