Channel Management - Publications - Faculty & Research

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Founder - Entrepreneurship

President’s Innovation Challenge Black New Venture Competition (BNVC) Build Entrepreneurship and Tech Skills: Tech Club & CAML club workshops/seminars Rock Center and i-lab workshops HBS Course notes on the Harvard Business Publishing Site The Entrepreneurial View Details

April 2024 (Revised February 2025)
Teaching Note

eBee: Affordable Mobility for Africa

By: Ramon Casadesus-Masanell, Gamze Yucaoglu and Jordan Mitchell

Teaching Note for HBS Case No. 724-360.The case opens in March 2023, as Sten van der Ham and Jaap Maljers, CEO and co-founder of eBee, an electric bike (e-bike) company in Africa, are contemplating the different avenues for growth and path to profitability for the... View Details

Keywords: Business Model; Value Creation; Competition; Expansion; Logistics; Profit; Resource Allocation; Corporate Strategy; Business Startups; Growth and Development Strategy; Business Strategy; Product Marketing; Entrepreneurial Finance; Bicycle Industry; Africa; Kenya

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19 Apr 2010
Research & Ideas

The History of Beauty

largest, most professionally managed global companies find it hard to predict the success of product launches, and can stumble badly. One estimate is that 90 percent of new fragrance launches fail. Getting the word out to consumers, and... View Details

Keywords: by Sean Silverthorne; Beauty & Cosmetics

18 Sep 2012
First Look

First Look: September 18

as consumers and employees (what we buy, how we manage others) to the choices that we make more broadly as human beings (who we date, how we deal with friendships). From my research, we see when a mismatch is most likely to occur between... View Details

Keywords: Sean Silverthorne

October 1993 (Revised October 1996)
Case

Paragould City Cable

By: Willis M. Emmons III

Unhappy with the prices provided by the local, privately owned cable television operator, the city of Paragould, Arkansas constructs a competing municipally owned cable system. Once in operation, Paragould City Cable faces vigorous competition from the incumbent... View Details

Keywords: Business Strategy; Television Entertainment; Competitive Strategy; Distribution Channels; Media; Public Sector; Programs; Growth and Development Strategy; Cost; Performance Improvement; Entertainment and Recreation Industry; Arkansas

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01 Dec 2023
News

Case Study: Staking a Claim

reach, like guest posting on trusted media platforms, podcasts, and newsletters. Put search on hold for now and see how this duo of content plus channel partnerships plays out. —Christina Wallace (MBA 2010), is a senior lecturer in the... View Details

Keywords: Jen McFarland Flint; Insurance Carriers and Related Activities; Finance

14 Jun 2021
Op-Ed

When Your Nerves Get the Best of You, Change the Narrative

a backyard, toting a ball and bat and wearing his baseball cap. “I’m the greatest hitter in the world,” he announces. Then he tosses the ball into the air. A swing—and a miss. “Strike one!” he yells. "We too have the ability to channel... View Details

Keywords: by Francesca Gino

16 Dec 2008
First Look

First Look: December 16, 2008

scholars, and others. Purchase this case: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=308092 Clear Channel 2006 Harvard Business School Case 208-083 The Board of Directors of Clear View Details

Keywords: Sean Silverthorne

Web

Faculty - Creating Emerging Markets

Professor of Business Administration Research Interests : customer behavior , customer satisfaction , service management , service operations , service quality Interviews Prithvi Raj Singh Oberoi Prithwiraj Choudhury Lumry Family... View Details

23 May 2019
News

Tracy P. Palandjian, MBA 1997

Return to Alumni Achievement Awards main page TIMELINE 1971 Born, Hong Kong 1986 Enrolls in Milton Academy as boarding student 1993 Earns AB, Economics, Harvard College 1993 Joins McKinsey & Co., Business Analyst 1997 Earns MBA, Baker Scholar 1997 Joins Wellington... View Details

Keywords: Susan Young

16 Apr 2001
Research & Ideas

Strategy and the Internet

forms, including better technologies, superior inputs, better trained people, or a more effective management structure. The other way to achieve advantage is strategic positioning—doing things differently from competitors, in a way that... View Details

Keywords: by Michael E. Porter

March 1990 (Revised October 1999)
Case

Mary Kay Cosmetics: Sales Force Incentives (A)

By: Robert L. Simons and Hilary Weston

Describes the incentive system by which Mary Kay Cosmetics motivates the sales force of 200,000 independent agents who comprise the firm's only distribution channel. Illustrates the powerful effect on sales-force behavior that results when creative types of employee... View Details

Keywords: Motivation and Incentives; Cost Management; Salesforce Management; Distribution Channels; Beauty and Cosmetics Industry; United States

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Social Enterprise - Faculty & Research

significant discretion. Corporate philanthropy is our setting to study how a differentiated structural element—the corporate foundation—constrains the influence of individual senior managers and directors on corporate strategy. Our... View Details

08 Jul 2014
First Look

First Look: July 8

upgrading of its channel strategy design that accounted for 46% of North America sales in 2006. Nonetheless, NetApp senior management announced they expected to grow revenue another 30% in fiscal 2007 with... View Details

Keywords: Carmen Nobel

February 2023
Case

Roblox: Virtual Commerce in the Metaverse

By: Ayelet Israeli and Nicole Tempest Keller

In 2022, Roblox had 58.8 million daily active users, including over half of all children and teens under the age of 16 in the United States. Roblox, a free-to-use “co-experience platform”, allowed users to come together in immersive 3D experiences to socialize, work,... View Details

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06 Jul 2009
Research & Ideas

Conducting Layoffs: ’Necessary Evils’ at Work

unrealistic. Instead, we found that successful managers are able to channel heartfelt emotion into gestures that victims appreciate (such as following up with them afterward), and to find ways to restore... View Details

Keywords: by Martha Lagace

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Leadership - Health Care

Faculty Research Fellow in the health care program of the National Bureau of Economic Research, and the co-chair of the management track of Harvard’s doctoral program in health policy. Richard G. Hamermesh Chair Emeritus As the founding... View Details

16 Apr 2007
Research & Ideas

Delivering the Digital Goods: iTunes vs. Peer-to-Peer

in their competition against p2p. Other differences are related to the "packaging" of content. Digital rights management (DRM) technologies, for example, are used to limit the playback of music purchased on iTunes, while music... View Details

Keywords: by Sean Silverthorne; Music

Web

Women at HBS - Alumni

Presentations (video) W50 Summit Photo Gallery HBS Resources Alumni Career & Professional Development – Career management and professional development resources for HBS alumni. Harvard ManageMentor and Spark – From Harvard Business... View Details

June 2007 (Revised January 2008)
Case

BBC Worldwide: Global Strategy

By: John A. Quelch and Carin-Isabel Knoop

In January 2007, John Smith, chief executive officer of BBC Worldwide (BBC WW), the commercial arm of the British Broadcasting Corporation (BBC), was preparing to meet with his senior managers to discuss BBC WW's global strategy options. BBC WW exploited and exported... View Details

Keywords: Global Strategy; Brands and Branding; Marketing Channels; Expansion; Internet; Media and Broadcasting Industry; Great Britain

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