Publications

October 2019 (Revised February 2020)
Case

Brightview Senior Living

By: Lynda M. Applegate and James Weber

Marilynn Duker, CEO, was exploring how to grow the company while maintaining the culture that made it a leader in the field of senior housing. Brightview constructed and operated senior living apartment communities that offered independent living, assisted living, and... View Details

Keywords: Growth and Development Strategy; Organizational Culture; Employee Relationship Management; Real Estate Industry; United States

28 Jul 2016
Op-Ed

Where is TripAdvisor for Doctors?

TripAdvisor demonstrates the reach and power of recommendation services for consumers: it has become the world’s largest travel site with 340 million unique monthly visitors and 350 million reviews online covering 6.5 million hotels,... View Details

Keywords: by John A. Quelch; Health

August 2003 (Revised August 2006)
Case

HealthSouth Corporation

By: Regina E. Herzlinger and Ivan Cheung

Delineates how a for-profit health services business was created. Focuses on sources of financing, the impact of Medicare reimbursement, and Stark laws against fraud and abuse. View Details

Keywords: Business Ventures; Finance; Health Care and Treatment; Law; Rights; Health Industry

Forthcoming
Book

Innovating in Healthcare: Creating Breakthrough Tech, Services, Drugs, Products, and Business Models

By: Regina E. Herzlinger

Innovating in Healthcare offers effective approaches for designing, reworking, and implementing innovative healthcare services, products, and business models. It will help anyone working in healthcare service or product development, from hospitals to startups,... View Details

Keywords: Health Care and Treatment; Service Delivery; Product Development; Business Model; Innovation and Invention; Health Industry

May 2021
Article

Making Doctors Effective Managers and Leaders: A Matter of Health and Well-Being

By: Lisa Rotenstein, Robert S. Huckman and Christine K. Cassel

The COVID-19 crisis has forced physicians to make daily decisions that require knowledge and skills they did not acquire as part of their biomedical training. Physicians are being called upon to be both managers—able to set processes and structures—and leaders—capable... View Details

Keywords: Health Care and Treatment; Management; Leadership; Health Pandemics; Health Industry

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December 1986 (Revised August 1988)
Case

LifeSpan Inc.: Abbott Northwestern Hospital

Raises the powerful issues of measuring marketing performance in a not-for-profit services setting. Also raises several interesting ethical issues. LifeSpan Inc., a Minneapolis based not-for-profit organization is the parent holding company of three hospitals and... View Details

Keywords: Nonprofit Organizations; Ethics; Marketing Communications; Health Care and Treatment; Service Industry; Service Industry; Minneapolis

11 May 2009
Research & Ideas

The IT Leader’s Hero Quest

understanding of why Davies failed. Q: The crisis section we are excerpting at the end of this interview is about coping with a sudden denial of service attack. It's also about Barton navigating around conflicting advice while preparing... View Details

Keywords: by Martha Lagace

24 Jan 2017
First Look

First Look at New Research: January 24, 2017

Yoshimi Anzai, Marta E. Heilbrun, Derek Haas, Luca Boi, Kirk Moshre, Satoshi Minoshima, and Vivian S. Lee Abstract—The lack of understanding the true costs (not charges) of delivering health care services... View Details

Keywords: Sean Silverthorne

22 Aug 2005
Research & Ideas

Balancing the Future Against Today’s Needs

It is a classic leadership challenge of the early twenty-first century: How do you steer your business and motivate your people to pursue breakthrough growth while giving proper attention to executing the here and now with the utmost care... View Details

Keywords: by Paul Michelman

October 2011 (Revised December 2012)
Case

eHealthpoint: Healthcare for Rural India

By: Richard G. Hamermesh, Mona Sinha and Elizabeth Vrolyk

Healthpoint Services sought to address rural India's shortage of quality and affordable healthcare with a multi-service platform that comprised telemedical health clinics called eHealthpoints, clean drinking water, a diagnostic lab, and a pharmacy. Could they convince... View Details

Keywords: Health Care and Treatment; Health Industry; India

10 Apr 2013
Research & Ideas

Learning Curve: Making the Most of Outsourcing

telemedicine and specialized providers of niche services such as retail clinics, single-specialty hospitals, and disease management companies. The research, he says, reflects the traditional pendulum swing in health View Details

Keywords: by Paul Guttry; Health

08 May 2018
First Look

First Look at New Research and Ideas, May 8, 2018

New Jersey, and the New York metropolitan area, providing a wide range of services from primary care to complex specialty care. In 2016, U.S. News and World Report had ranked CHOP as the number 2 pediatric... View Details

Keywords: Sean Silverthorne

27 Aug 2013
First Look

First Look: August 27

Factory Models for Cancer Care This case compares and contrasts four different models for delivering cancer care in India and the United States.... View Details

Keywords: Sean Silverthorne

10 Oct 2007
Research & Ideas

“Blank” Inside: Branding Ingredients

the quality of what's inside. We need the assurance of the Sunkist brand. A variant on this theme is ingredient branding: putting the brand of an ingredient on the outside of a product to increase its appeal. When is the provider of the final product or View Details

Keywords: by John Quelch; Aerospace; Consumer Products

November 2017
Article

A Retrospective Analysis of Hypertension Screening at a Mass Gathering in India: Implications for Non-communicable Disease Control Strategies

By: S. Balsari, P. Vemulapalli, M. Gofine, K. Oswal, R. Merchant, S. Saunik, G. Greenough and T. Khanna

Cardiovascular disease is the leading cause of mortality from noncommunicable diseases (NCD) in India. The government’s National Programme for Prevention and Control of Cancer, Diabetes, Cardiovascular Diseases and Stroke seeks to increase capacity building, screening,... View Details

Keywords: Health Disorders; Health Care and Treatment; Problems and Challenges; India

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21 Apr 2009
First Look

First Look: April 21, 2009

care depends on the degree to which the hospital "co-specializes" in related areas (complementary spillovers). We find evidence of complementarities in specialization between cardiovascular care... View Details

Keywords: Martha Lagace

2012
Report

Competing by Saving Lives: How Pharmaceutical and Medical Device Companies Create Shared Value in Global Health

By: Mark R. Kramer, Kyle Peterson, Matthew Rehrig, Mike Stamp and Samuel Kim

Examples of how pharmaceutical and medical companies are addressing unmet health needs in low- and middle- income economies, creating shared value by providing products and services that tackle global health problems. View Details

Keywords: Shared Value; Low- And Middle-income Economies; Health Care and Treatment; Global Range; Pharmaceutical Industry; Medical Devices and Supplies Industry