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  • All HBS Web  (6,037)
    • People  (7)
    • News  (1,310)
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  • September 1998 (Revised July 1999)
  • Case

Costco Companies, Inc.

By: David E. Bell and Ann Leamon
Costco Companies, one of the major players in the wholesale club industry, has developed a new class of membership that offers discounted services--auto, health, and home insurance, business credit card processing, real estate services--in exchange for a higher annual... View Details
Keywords: Cost vs Benefits; Cost Management; Brands and Branding; Marketing Strategy; Supply and Industry; Service Delivery; Service Operations; Risk and Uncertainty; Retail Industry
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Bell, David E., and Ann Leamon. "Costco Companies, Inc." Harvard Business School Case 599-041, September 1998. (Revised July 1999.)
  • February 2000 (Revised February 2001)
  • Background Note

Ecotourism: A Brief Introduction

Introduces the concept of ecotourism, discusses consumptive and non-consumptive programs, and reviews the benefits and costs of this approach to development. View Details
Keywords: Environmental Sustainability; Tourism Industry
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Kennedy, Robert E., and Brian Irwin. "Ecotourism: A Brief Introduction." Harvard Business School Background Note 700-099, February 2000. (Revised February 2001.)
  • 25 Apr 2014
  • Video

Randy Hawthorne - Making A Difference

  • 23 May 2014
  • Video

Entrepreneurship and Technology Innovations in Education: John J-H Kim

  • March 2021
  • Case

Yale Investments Office: November 2020

By: Josh Lerner, Jo Tango and Alys Ferragamo
David Swensen and the Investments Office staff must decide whether to continue to allocate the bulk of the university's endowment to illiquid investments—hedge funds, private equity, venture capital, real estate, natural resources—given the impact of the COVID-19... View Details
Keywords: University Endowment; Asset Allocation; Real Estate; Equities; Fixed Income; COVID-19; Asset Management; Private Equity; Venture Capital; Natural Resources; Resource Allocation; Investment; Investment Portfolio; Health Pandemics; Financial Crisis; Financial Services Industry; Real Estate Industry; Energy Industry; Connecticut
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Lerner, Josh, Jo Tango, and Alys Ferragamo. "Yale Investments Office: November 2020." Harvard Business School Case 821-074, March 2021.
  • Video

Is Leadership Principles Right for You?

  • 25 Apr 2014
  • Video

Nancy Gray - Making A Difference

  • 05 Dec 2013
  • HBS Seminar

Tsedal Neeley, Harvard Business School

  • 23 Aug 2006
  • Op-Ed

The Real Wal-Mart Effect

benefits from the company's low prices. Wal-Mart operates 2-1/2 times as much selling space per inhabitant in the poorest one-third of states as in the richest one-third. And within these states, it focuses on poorer districts and... View Details
Keywords: by Pankaj Ghemawat & Ken A. Mark; Retail
  • September 2011 (Revised August 2013)
  • Case

The Pepsi Refresh Project: A Thirst for Change

By: Michael I. Norton and Jill Avery
In 2010, for the first time in 23 years, PepsiCo did not invest in Superbowl advertising for its iconic brand. Instead, the company diverted this $20 million to the social media-fueled Pepsi Refresh Project: PepsiCo's innovative cause-marketing program in which... View Details
Keywords: Risk Management; Marketing Strategy; Customer Focus and Relationships; Advertising Campaigns; Investment Return; Brands and Branding; Marketing Communications; Social Marketing; Cost vs Benefits; Food and Beverage Industry
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Norton, Michael I., and Jill Avery. "The Pepsi Refresh Project: A Thirst for Change." Harvard Business School Case 512-018, September 2011. (Revised August 2013.)
  • 2022
  • Book

Deep Purpose: The Heart and Soul of High-Performance Companies

By: Ranjay Gulati
This book offers a compelling reassessment and defense of purpose as a management ethos, documenting the vast performance gains and social benefits that become possible when firms manage to get purpose right. Few business topics have aroused more skepticism in recent... View Details
Keywords: Purpose; Business And Society; Organizations; Mission and Purpose; Performance Effectiveness; Organizational Culture
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Gulati, Ranjay. Deep Purpose: The Heart and Soul of High-Performance Companies. New York: Harper Business, 2022.
  • June 1994 (Revised March 1995)
  • Case

Lotus Development Corp.: Spousal Equivalents (A)

A group of Lotus employees propose extending all health care and other benefits to the spousal equivalents of lesbian and gay employees. The vice president of human resources considers the proposal during a reorganization and period of financial uncertainty. View Details
Keywords: Leadership; Diversity Characteristics; Compensation and Benefits
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Gentile, Mary C., and Sarah Gant. "Lotus Development Corp.: Spousal Equivalents (A)." Harvard Business School Case 394-197, June 1994. (Revised March 1995.)
  • 18 May 2023
  • Video

Rachel Arnett presents "Navigating the Spotlight: Hidden Challenges of Minority Racial-Identity Management"

  • 07 Dec 2015
  • Video

Social Innovation Lab: Field Course

  • 10 Nov 2003
  • Research & Ideas

The Hard Numbers on Social Investments

unlike traditional successful ventures. However, all of the companies in the sample also had some social or environmental benefit as part of their mission. Three success stories in these categories were Sonic Innovations (health care),... View Details
Keywords: by Manda Salls
  • 14 Sep 2015
  • Video

2015 G&WS: A Conversation with Don Tomaskovic-Devey on the Inequalities of "Pay for Performance" Systems

  • 27 Mar 2014
  • Video

The Learning Contract

  • 17 Feb 2014
  • Research & Ideas

Companies Detangle from Legacy Pensions

nearly all corporations ceased offering defined benefit plans in favor of "defined contribution" packages such as 401(k) plans—in which employees contribute a set amount from their paychecks that would be individually invested... View Details
Keywords: by Michael Blanding; Aerospace; Financial Services
  • September 2011 (Revised January 2012)
  • Case

Telemonitoring at Visiting Nurse Health System

By: F. Warren McFarlan, Mark Keil and Mala Kaul
The Telemonitoring at Visiting Nurse Health System case presents one home healthcare organization's efforts to use telemonitoring to improve the quality of care provided to at-risk patients who were discharged from hospitals and needed home care. After two years of... View Details
Keywords: Capital Budgeting; Cost vs Benefits; Risk Management; Technology Adoption; Technological Innovation; Organizational Change and Adaptation; Competitive Strategy; Health Industry; Technology Industry
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McFarlan, F. Warren, Mark Keil, and Mala Kaul. "Telemonitoring at Visiting Nurse Health System." Harvard Business School Case 112-030, September 2011. (Revised January 2012.)
  • September 1990 (Revised November 1991)
  • Case

Merck & Co., Inc. (B)

In late 1986, Merck revised its performance review and pay practices. The most important change was a shift from an absolute rating system to a forced-distribution system in which managers are forced to adhere to a given distribution of performance ratings. Other major... View Details
Keywords: Performance Evaluation; Compensation and Benefits; Pharmaceutical Industry
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Murphy, Kevin J. "Merck & Co., Inc. (B)." Harvard Business School Case 491-006, September 1990. (Revised November 1991.)
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