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Publications

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    • Faculty Publications  (77)

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    • All HBS Web  (1,412)
      • Faculty Publications  (77)

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      • June 2018
      • Article

      Personal and Social Usage: The Origins of Active Customers and Ways to Keep Them Engaged

      By: Clarence Lee, Elie Ofek and Thomas Steenburgh
      We study how digital service firms can develop an active customer base, focusing on two questions. First, how does the way that customers use the service postadoption to meet their own needs (personal usage) and to interact with one another (social usage) vary across... View Details
      Keywords: Customer Engagement; Adoption Routes; Word-of-Mouth; Digital Marketing; Bayesian Estimation; Customers; Communication; Consumer Behavior; Marketing; Internet and the Web; Analytics and Data Science
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      Lee, Clarence, Elie Ofek, and Thomas Steenburgh. "Personal and Social Usage: The Origins of Active Customers and Ways to Keep Them Engaged." Management Science 64, no. 6 (June 2018): 2473–2495. (Lead Article.)
      • April 2018
      • Case

      Happy UAE

      By: Joshua Schwartzstein, Brian J. Hall, Tiffany Y. Chang, Karim Sameh and Alpana Thapar
      This case centers on the United Arab Emirates' (UAE) national goal of raising the happiness of its residents and visitors through ambitious government initiatives. They combined this bold national goal with an accountability structure (incentive plan) built on Key... View Details
      Keywords: Happiness; Welfare; Governance; Motivation and Incentives; United Arab Emirates
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      Schwartzstein, Joshua, Brian J. Hall, Tiffany Y. Chang, Karim Sameh, and Alpana Thapar. "Happy UAE." Harvard Business School Case 918-041, April 2018.
      • March 2018
      • Exercise

      Does It Hurt To Ask?

      By: Alison Wood Brooks
      Does It Hurt To Ask? (DIHTA) is an interactive exercise that pairs students (in groups of two) for a brief, spontaneous, open-ended conversation during class. Each student is given instructions to ask many questions (as many as possible) or few questions (ideally zero)... View Details
      Keywords: Interpersonal Communication; Communication Strategy; Perception; Information; Power and Influence
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      Brooks, Alison Wood. "Does It Hurt To Ask?" Harvard Business School Exercise 918-037, March 2018.
      • Article

      Gender, Social Class, and Women's Employment

      By: Kathleen L. McGinn and Eunsil Oh
      People in low-power positions, whether due to gender or class, tend to exhibit other-oriented rather than self-oriented behavior. Women’s experiences at work and at home are shaped by social class, heightening identification with gender for relatively upper class women... View Details
      Keywords: Social Class; Women's Employment; Gender; Employment; Status and Position
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      McGinn, Kathleen L., and Eunsil Oh. "Gender, Social Class, and Women's Employment." Special Issue on Inequality and Social Class. Current Opinion in Psychology 18 (December 2017): 84–88.
      • September 2017 (Revised January 2019)
      • Case

      Public Entrepreneurs? Picking a Path

      By: Mitchell Weiss and Matthew Segneri
      Direct entry into government remained an uncommon post-HBS path, with only 1%–2% of recent classes going directly into the public sector. But, for public-minded MBAs, government wasn’t the sole province for public problem-solving. MBAs could join or launch companies... View Details
      Keywords: Public Entrepreneurship; Careers; Tri-sector Athlete; Job Searching; Government Innovation; Govtech; CivicTech; Civic Technology; Civic Innovation; Government Technology; MBA Class Of 2017; Social Enterprise; Social Entrepreneurship; Public Sector; Government Administration; Job Search; Jobs and Positions; Innovation Leadership; Technology Industry; Public Administration Industry; United States
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      Weiss, Mitchell, and Matthew Segneri. "Public Entrepreneurs? Picking a Path." Harvard Business School Case 818-005, September 2017. (Revised January 2019.)
      • 2018
      • Working Paper

      Class Matters: The Role of Social Class and Organizational Sector in High-Achieving Women's Legitimacy Narratives

      By: Judith A. Clair, Rachel D. Arnett, Katherine Chen, Beth K. Humberd and Kathleen L. McGinn
      While prior research recognizes that women struggle to maintain legitimacy for their successes and that self-narratives play a key role in building such legitimacy, theory provides limited insight into how women build legitimacy through their self-narratives. Our... View Details
      Keywords: Personal Development and Career; Gender; Success; Diversity; Perception; Situation or Environment
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      Clair, Judith A., Rachel D. Arnett, Katherine Chen, Beth K. Humberd, and Kathleen L. McGinn. "Class Matters: The Role of Social Class and Organizational Sector in High-Achieving Women's Legitimacy Narratives." Harvard Business School Working Paper, No. 18-014, August 2018. (Revised August 2018 for requested resubmission.)
      • 2017
      • Article

      Affective, Cognitive and Behavioral Trajectories of Change Recipients in Global Organizations

      By: B. S. Reiche, T. B. Neeley and N. Overmeyer
      Research rarely addresses how change recipients respond to radical change across affective, cognitive, and behavioral dimensions over time. We examined a radical change in a recently acquired subsidiary of a U.S.-based global organization over a two-year period. With... View Details
      Keywords: Change; Spoken Communication; Globalized Firms and Management; Behavior; Cross-Cultural and Cross-Border Issues
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      Reiche, B. S., T. B. Neeley, and N. Overmeyer. "Affective, Cognitive and Behavioral Trajectories of Change Recipients in Global Organizations." Academy of Management Proceedings (2017). (Proceedings of the 77th Annual Meeting (2017), edited by Guclu Atinc. Online ISSN: 2151-6561.)
      • Article

      Physical and Situational Inequality on Airplanes Predict Air Rage

      By: K. A. DeCelles and Michael I. Norton
      We posit that the modern airplane is a social microcosm of class-based society, and that the increasing incidence of “air rage” can be understood through the lens of inequality. Research on inequality typically examines the effects of relatively fixed, macrostructural... View Details
      Keywords: Physical Inequality; Equality and Inequality; Behavior; Air Transportation; Situation or Environment
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      DeCelles, K. A., and Michael I. Norton. "Physical and Situational Inequality on Airplanes Predict Air Rage." Proceedings of the National Academy of Sciences 113, no. 20 (May 17, 2016): 5588–5591.
      • 2019
      • Working Paper

      The Wisdom of Crowds in Operations: Forecasting Using Prediction Markets

      By: Achal Bassamboo, Ruomeng Cui and Antonio Moreno
      Prediction is an important activity in various business processes, but it becomes difficult when historical information is not available, such as forecasting demand of a new product. One approach that can be applied in such situations is to crowdsource opinions from... View Details
      Keywords: Wisdom Of Crowds; Demand Forecasting; Price Forecasting; Forecasting and Prediction; Social and Collaborative Networks; Size; Performance
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      Bassamboo, Achal, Ruomeng Cui, and Antonio Moreno. "The Wisdom of Crowds in Operations: Forecasting Using Prediction Markets." Working Paper, 2019.
      • 2014
      • Contribution

      Entrepreneurship in Emerging Markets: Contextual Intelligence for the Study of Two Thirds of the World's Population

      By: Tarun Khanna
      In this paper, I review the concept of "institutional voids" that provides a way to understand the structure of emerging markets. These voids impede would-be buyers from getting together with would-be sellers, and hence compromise the functioning of markets.... View Details
      Keywords: Emerging Markets; Entrepreneurship
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      Khanna, Tarun. "Entrepreneurship in Emerging Markets: Contextual Intelligence for the Study of Two Thirds of the World's Population." Contribution to Multidisciplinary Insights from New AIB Fellows. Vol. 16, edited by Jean J. Boddewyn, 221–238. Research in Global Strategic Management. Bingley, UK: Emerald Group Publishing, 2014.
      • September 2013 (Revised June 2017)
      • Case

      IBM and the Reinvention of High School (A): Proving the P-TECH Concept

      By: Rosabeth Moss Kanter and Ai-Ling Jamila Malone
      IBM's Corporate Citizenship office created a social and organizational innovation in public education through a business-school partnership. IBM's Stanley Litow was the key architect in designing Pathways in Technology Early College High School, known as P-TECH. The... View Details
      Keywords: Innovation; Partnerships; Leadership; Partners and Partnerships; Education; Business and Community Relations; Change; Innovation and Invention; Education Industry
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      Kanter, Rosabeth Moss, and Ai-Ling Jamila Malone. "IBM and the Reinvention of High School (A): Proving the P-TECH Concept." Harvard Business School Case 314-049, September 2013. (Revised June 2017.)
      • May 2013
      • Case

      Bridgewater Associates

      By: Jeffrey T. Polzer and Heidi K. Gardner
      Bridgewater Associates was the world's largest hedge fund with approximately $120 billion in assets under management in mid-2012, and its leaders attribute its record-beating performance to the firm's culture of "radical transparency." The founder, Ray Dalio, was... View Details
      Keywords: Management Style; Motivation and Incentives; Management Practices and Processes; Organizational Culture; Performance; Leadership Style; Investment; Financial Services Industry
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      Polzer, Jeffrey T., and Heidi K. Gardner. "Bridgewater Associates." Harvard Business School Multimedia/Video Case 413-702, May 2013.
      • 2012
      • Working Paper

      Risky Business: The Impact of Property Rights on Investment and Revenue in the Film Industry

      By: Venkat Kuppuswamy and Carliss Y. Baldwin
      Our paper tests a key prediction of property rights theory, specifically, that agents will respond to marginal incentives embedded in property rights when making non-contractible, revenue-enhancing investments (Grossman and Hart, 1986; Hart and Moore, 1990). Using rich... View Details
      Keywords: Property Rights; Property; Rights; Investment; Contracts; Revenue; Motivation and Incentives; Motion Pictures and Video Industry; United States
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      Kuppuswamy, Venkat, and Carliss Y. Baldwin. "Risky Business: The Impact of Property Rights on Investment and Revenue in the Film Industry." Harvard Business School Working Paper, No. 13-007, July 2012. (Revised August 2012.)
      • 2012
      • Working Paper

      Earnings Management from the Bottom Up: An Analysis of Managerial Incentives Below the CEO

      By: Felix Oberholzer-Gee and Julie Wulf
      Performance-based pay is an important instrument to align the interests of managers with the interests of shareholders. However, recent evidence suggests that high-powered incentives also provide managers with incentives to manipulate the firm's reported earnings. The... View Details
      Keywords: Compensation and Benefits; Interests; Business and Shareholder Relations; Motivation and Incentives; Earnings Management; Performance Evaluation; Stock Options
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      Oberholzer-Gee, Felix, and Julie Wulf. "Earnings Management from the Bottom Up: An Analysis of Managerial Incentives Below the CEO ." Harvard Business School Working Paper, No. 12-056, January 2012. (Revised August 2012.)
      • October 2011
      • Case

      Chris and Alison Weston (A)

      By: Sandra J. Sucher and Celia Moore
      Chris and Alison Weston describe how they, a well-educated middle class couple, ended up committing mail fraud, for which they each served a year and a half in federal prison. The case highlights for students how otherwise upstanding individuals much like themselves... View Details
      Keywords: Crime and Corruption; Moral Sensibility; Values and Beliefs; Conflict of Interests; Value
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      Sucher, Sandra J., and Celia Moore. "Chris and Alison Weston (A)." Harvard Business School Case 612-019, October 2011.
      • October 2011
      • Case

      Raleigh & Rosse: Measures to Motivate Exceptional Service

      By: Robert Simons and Michael Mahoney
      In January 2010, U.S. luxury goods retailer Raleigh & Rosse is being sued by its employees for encouraging "off the clock" hours. At the center of the class action lawsuit is the famous Raleigh & Rosse performance measurement system previously thought to be the core of... View Details
      Keywords: Control Systems; Performance Measurement; Goal Setting; Compensation; Incentives; Motivation; Sales Compensation; Motivation and Incentives; Goals and Objectives; Growth Management; Lawsuits and Litigation; Organizational Culture; Management Systems; Customer Focus and Relationships; Employees; Performance Evaluation; Compensation and Benefits; Retail Industry; United States
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      Simons, Robert, and Michael Mahoney. "Raleigh & Rosse: Measures to Motivate Exceptional Service." Harvard Business School Brief Case 114-353, October 2011.
      • August 2011
      • Case

      Denise Frazer and Paolo Canto: A Case Vignette on Feedback - Denise Frazer's Perspective

      By: Joshua D. Margolis and Anthony J. Mayo
      Denise Frazer and Paolo Canto, two HBS students, have decided to give each other feedback on their class participation. While Denise believes that she has provided concrete, actionable feedback to Paolo, she does not feel that Paolo is reciprocating. His feedback is... View Details
      Keywords: Interpersonal Communication; Perspective; Outcome or Result; Performance Evaluation
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      Margolis, Joshua D., and Anthony J. Mayo. "Denise Frazer and Paolo Canto: A Case Vignette on Feedback - Denise Frazer's Perspective." Harvard Business School Case 412-045, August 2011.
      • August 2011
      • Case

      Denise Frazer and Paolo Canto: A Case Vignette on Feedback - Paolo Canto's Perspective

      By: Joshua D. Margolis and Anthony J. Mayo
      Denise Frazer and Paolo Canto, two HBS students, have decided to give each other feedback on their class participation. While Paolo believes that he has been sensitive to Denise in providing feedback, he does not feel that Denise is reciprocating. Her feedback seems to... View Details
      Keywords: Interpersonal Communication; Perspective; Outcome or Result; Performance Evaluation
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      Margolis, Joshua D., and Anthony J. Mayo. "Denise Frazer and Paolo Canto: A Case Vignette on Feedback - Paolo Canto's Perspective." Harvard Business School Case 412-046, August 2011.
      • 2011
      • Other Unpublished Work

      Deference from Low-status Firms: Maintaining Status without Resources

      By: Mikolaj Jan Piskorski and Bharat N. Anand
      This paper proposes a set of conditions under which high-status firms retain their positions, even if they lose resources. Firms are considered high status if they obtain ties from other high-status firms. Within the class of high-status firms, we distinguish between... View Details
      Keywords: Business Ventures; Venture Capital; Financial Condition; Alliances; Rank and Position; Status and Position; Financial Services Industry; United States
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      Piskorski, Mikolaj Jan, and Bharat N. Anand. "Deference from Low-status Firms: Maintaining Status without Resources." 2011.
      • February 2011 (Revised December 2012)
      • Case

      Porsche: The Cayenne Launch

      By: John Deighton, Jill Avery and Jeffrey Fear
      Can an online discussion forum supply insight into the evolution of brand meaning? In 2003 Porsche launched a sport utility vehicle, dividing Porsche purists from newcomers to the brand. Vocal members of online and offline Porsche communities ridiculed the Cayenne SUV... View Details
      Keywords: Knowledge Sharing; Knowledge Use and Leverage; Risk Management; Brands and Branding; Product Launch; Product Positioning; Social and Collaborative Networks; Auto Industry
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      Deighton, John, Jill Avery, and Jeffrey Fear. "Porsche: The Cayenne Launch." Harvard Business School Case 511-068, February 2011. (Revised December 2012.) (request a courtesy copy.)
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