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  • All HBS Web  (269)
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    • News  (55)
    • Research  (133)
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  • Faculty Publications  (60)

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  • All HBS Web  (269)
    • People  (1)
    • News  (55)
    • Research  (133)
    • Events  (2)
    • Multimedia  (2)
  • Faculty Publications  (60)
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  • 01 Dec 2016
  • News

Case Study: Sweat the Technique

Above: Meridith Unger (left) and Nix’s business development director Sara Weber (MBA 2016) inspect a prototype (photo by Susan Young) Boston-based Nix is developing a disposable biosensor that gives users a real-time gauge of hydration... View Details
Keywords: Dan Morrell
  • 01 Dec 2022
  • News

Program Catalyzes New Streams of Research

Unit at HBS Vinluan’s research examines the relationship between the cognitive processes underlying racial categorization and stereotyping, as well as experiences of encountering stereotypes and discrimination. She examines these processes among individuals who are... View Details
Keywords: Jennifer Gillespie
  • 01 Sep 2015
  • News

The Protagonist Goes Prime Time

the interviewee and the viewer,” says Page. A trip to the Bay Area in April captured the concepting phase, and a second trip to Peru in May, the prototyping phase. On this final trip, the video crew carried only a GoPro and a handheld... View Details
Keywords: April White
  • 25 Aug 2022
  • News

Ink: The Three-Step Startup

themselves as entrepreneurs. “There’s a misunderstanding that you have to be from a certain place, to look a certain way, to have a certain type of background training, to have one type of personality—all these misconceptions about what the View Details
Keywords: Jill Radsken; Business Schools & Computer & Management Training; Educational Services
  • 01 Dec 2013
  • News

Faculty Books

a start-up, discuss lean prototyping techniques for hardware, identify costly outsourcing mistakes, provide practical tips on user acquisition, offer branding guidelines, and explain how a choir of angel investors often will sing... View Details
  • 01 Mar 2019
  • News

Case Study: Off to a Fine Art

talent—which is a little like picking a stock before it goes up, she says—and then shopped their prototypes of plates and bowls, platters and vases around to gauge interest. The responses she got confirmed her hunch that chefs were eager... View Details
Keywords: Jen McFarland Flint
  • 10 May 2023
  • News

Alumna Snags an Emmy

Plays) resulted from many hours of user research to understand the unmet needs of sports fans and then months of prototyping and iteration, all of which were hard skills I learned in TOM and the Product Management course. The development... View Details
Keywords: Arts, Entertainment; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 01 Dec 2011
  • News

Ticktock

students,” Ofek says. “How do you manage this growth phase?” The case describes the prototypes that Nanda developed as potential complements to Clocky: Ticky, which sported digital minute and hour hands as opposed to a standard digital... View Details
Keywords: Carmen Nobel; viral marketing; Computer and Electronic Product Manufacturing; Manufacturing
  • 12 Jan 2015
  • News

Good Investments

challenges in building the operation was that the lack of existing models simply made it hard to explain. “People had prototypes for foundations. And they had prototypes for VC funds. This was neither.” Now... View Details
Keywords: Dan Morrell; impact investing; ideas; Securities, Commodities, and Other Financial Investments; Finance
  • 01 Jun 2017
  • News

The Exchange: Venture Forth

changes we’ve seen with the consumer internet sector are now beginning to happen in other industries. If you look at hardware, rapid prototyping has really revolutionized the way hardware startups are built. The burgeoning space sector,... View Details
Keywords: April White
  • 17 Aug 2015
  • News

The Play Alchemist

to really pull from my experiences of just tinkering and using anything to create prototypes. I was also really comfortable with the stages of prototyping and understanding that, when you first have a concept, it will eventually develop... View Details
Keywords: Constantine von Hoffman
  • 01 Mar 2013
  • News

Alumni News | Bookshelf

black box that transforms ideas into actual products and services. "Little bets labs," for example, allow companies large and small to rapidly build and test prototypes in the market using inexpensive web resources. "Find someone with a... View Details
Keywords: Sean Silverthorne; Manufacturing; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Mar 2012
  • News

Robots to the Rescue

the concept requires investment in a specialized infrastructure, a pivotal moment came in 2004, when Mountz convinced Staples to run a paid pilot in a small zone of one of its warehouses. “We had a prototype by that point,” he recalls,... View Details
Keywords: Deborah Blagg; e-commerce; order fulfillment; robotics; Management of Companies and Enterprises; Management; Miscellaneous Store Retailers; Retail Trade
  • 25 Aug 2022
  • News

A New Platform for Alumni Engagement

publication of Competing in the Age of AI, the book Lakhani coauthored with Marco Iansiti, the David Sarnoff Professor of Business Administration. Salas was eager to be involved in this prototype of the Learning Network, and Lakhani asked... View Details
Keywords: April White
  • 01 Jan 2007
  • News

Donna L. Dubinsky, MBA 1981

prototype PalmPilot, consumers—and investors—were giving up on handheld devices. Just as the pair were running out of options, U.S. Robotics saw their potential and offered to buy Palm and help them deliver their first model. While some... View Details
  • 01 Feb 2018
  • News

HBS Professor Emeritus Hugo Uyterhoeven Dies at 86

faculty office building) and Baker Hall (now Esteves), a residence hall for Executive Education participants. Typically, he left nothing to chance. According to a 1993 article in Harvard Magazine, “Professor Uyterhoeven resurrected the idea of the mock-up, constructing... View Details
  • 19 Sep 2012
  • News

On a Sound Track

vocals, and precision highs. We’re pretty excited about that, and we think our customers will be too. We’ve recently brought our product development process in-house, so instead of sourcing products in Asia, we can take a concept from a blank sheet of paper through to... View Details
Keywords: Deborah Blagg; audio equipment; fashion; Computer and Electronic Product Manufacturing; Manufacturing
  • 01 Mar 2012
  • News

Get Creative

This requires companies to be astute about how they prototype and test. IDEO adheres to the “three Rs” rule: rough, rapid, and right. For example, when testing the ergonomics of a new type of telephone receiver, View Details
Keywords: Garry Emmons;Julia Hanna;Roger Thompson; Colleges, Universities, and Professional Schools; Educational Services; Management of Companies and Enterprises; Management; Management, Scientific, and Technical Consulting Services; Professional Services
  • 06 Dec 2021
  • News

New Wave

so. When Verdant began deploying prototype turbines in the East River nearly 20 years ago, for instance, the company’s actions raised immediate concerns among fishermen and federal regulators. And while the startup proved that its... View Details
Keywords: Alexander Gelfand; photographed by Chris Sorensen
  • 01 Sep 2011
  • News

Green Day

specified times, since plugged-in devices draw power in shut-off or “standby” mode. “The concept was so obvious that we decided to take the risk and do it,” Shibata says. The company had a beta prototype ready to go in 15 months; after 15... View Details
Keywords: Julia Hanna;Sarah Auerbach; Agriculture; Manufacturing; Electric Power Generation, Transmission, Distribution; Utilities
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