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  • All HBS Web  (540)
    • News  (218)
    • Research  (47)
    • Multimedia  (6)
  • Faculty Publications  (19)

Show Results For

  • All HBS Web  (540)
    • News  (218)
    • Research  (47)
    • Multimedia  (6)
  • Faculty Publications  (19)
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  • 05 Dec 2023
  • Research & Ideas

Are Virtual Tours Still Worth It in Real Estate? Evidence from 75,000 Home Sales

virtual tour can cost as little as $300 or less, or many thousands for realtors willing to hire a professional to photograph a large home. Roughly 22 percent of houses used virtual tours. To break down those listings further, the authors... View Details
Keywords: by Rachel Layne; Real Estate
  • 16 Nov 2016
  • Research & Ideas

Turning One Thousand Customers into One Million

photographers to take inviting photos of hosts’ apartments). Following those guidelines, they were able to gradually improve their products and identify what made them resonate most with customers and suppliers. Only after that was... View Details
Keywords: by Thales S. Teixeira and Michael Blanding; Retail; Transportation; Accommodations
  • 17 Sep 2012
  • Research & Ideas

Blue Skies, Distractions Arise: How Weather Affects Productivity

sunny days. Furthermore, on both rainy and sunny days, some participants were deliberately reminded of the outdoors. The researchers asked these participants to look at photographs of activities that they could do outside, such as sailing... View Details
Keywords: by Carmen Nobel
  • 23 Apr 2012
  • Research & Ideas

How to Brand a Next-Generation Product

participants, who each were told to imagine that a close friend was getting married soon, and that the friend had asked them to photograph the ceremony as a favor. However, because their Ricoh camera had been stolen, they would have to... View Details
Keywords: by Carmen Nobel
  • 05 Jul 2006
  • Research & Ideas

The Accidental Innovator

direct special attention to it." Similarly, Daguerre, who invented photography, made his breakthrough when he put an exposed plate into a cabinet in which a thermometer had earlier shattered; mercury vapors from the broken thermometer developed the View Details
Keywords: by Sarah Jane Gilbert
  • 04 Aug 2003
  • Research & Ideas

Shackleton: An Entrepreneur of Survival

were stranded on Elephant Island. He was stymied several times. The Endurance trapped in the ice, winter 1915, photographed by Frank Hurley, the voyage photographer. Copyright Royal Geographical Society, London. Imagine what Shackleton... View Details
Keywords: by Martha Lagace
  • 04 Jan 2022
  • What Do You Think?

Firing McDonald’s Easterbrook: What Could the Board Have Done Differently?

2020, an employee offered more details about Easterbrook’s conduct. (Paraphrasing Warren Buffett, “How often do you find just one cockroach?”) As a result, “dozens of nude, partially nude, or sexually explicit photographs and videos of... View Details
Keywords: by James Heskett
  • 20 Aug 2014
  • Research & Ideas

Why the ALS Ice Bucket Challenge is a Social Media Blockbuster

emulated? Anything that can contribute to social capital. The content must be easy to create but not as easy as photographing one's morning cappuccino. For example, someone in Toronto snapped a selfie with the controversial mayor Rob... View Details
Keywords: by John Deighton
  • 18 Nov 2013
  • Research & Ideas

Pulpit Bullies: Why Dominating Leaders Kill Teams

a result, the first group of leaders missed important clues, such as information from the doctor about the oxygen running low or opportunities by the photographer to earn more points if they stayed an extra day at a certain base camp. In... View Details
Keywords: by Michael Blanding
  • 22 Jul 2019
  • Book

How to Be a Digital Platform Leader

exposure by hiring professional photographers to take photos similar to what a person would see for hotel listings. This decision was not only a differentiating factor from Craigslist-type postings or newspaper advertisements; it also... View Details
Keywords: by Martha Lagace
  • 23 Dec 2014
  • Research & Ideas

The Founder of Modern Venture Capital

the online exhibition Georges F. Doriot: Educating Leaders, Building Companies. Georges F. Doriot, photographed around 1955. Courtesy Baker Library, Harvard Business School.   View Details
Keywords: Education; Financial Services
  • 17 Apr 2017
  • Research Event

The Most Pressing Issues for Platform Providers in the Sharing Economy

The simple answer: Give customers a good reason to keep using the platform. For instance, Rover.com providers a calendaring system for pet sitters. For owners, the company creates a music video out of the photographs taken by the sitter... View Details
Keywords: by Carmen Nobel; Service
  • 12 Apr 2016
  • First Look

April 12, 2016

economic times as its traditional business of manufacturing cameras and photographic film had all but disappeared with the rise of digital photography, causing its annual revenues to plummet from $13 billion to $6 billion, and its stock... View Details
Keywords: Sean Silverthorne
  • 12 Apr 2010
  • Research & Ideas

One Report: Better Strategy through Integrated Reporting

applicable to every listed company in the world: "The market capitalisation of any company listed on the [Johannesburg Stock Exchange] equals its economic value and not its book value. The financial report of a company, as seen in its balance sheet and profit and loss... View Details
Keywords: by Martha Lagace
  • 29 Oct 2000
  • Research & Ideas

Building a Powerful Prestige Brand

Estée Lauder in 1930. Photograph courtesy of Estée Lauder Companies. The daughter of immigrant merchants in Queens, New York, Estée Lauder, born Josephine Esther Mentzer, began selling skin cream to women in New York City beauty parlors... View Details
Keywords: by Nancy F. Koehn; Beauty & Cosmetics; Consumer Products; Retail
  • 03 Apr 2018
  • First Look

New Research and Ideas, April 3, 2018

proprietary data from a mobile phone application through which residents can submit service requests to the city of Boston. Users who received photographic evidence that their service requests had been addressed were more likely to... View Details
Keywords: Sean Silverthorne
  • 27 Nov 2017
  • Research & Ideas

Beware the Lasting Impression of a 'Temporary' Selfie

disclosures—compromising photographs posted in the heat of the moment—that are ripe for sharing and so perhaps [are] the hardest to undo,” the researchers conclude. This behavior isn’t limited to millennials, who are popularly viewed as... View Details
Keywords: by Rachel Layne
  • 29 Aug 2017
  • First Look

First Look at New Research and Ideas, August 29

address them became more supportive of government. Study 3 leverages proprietary data from a mobile phone application through which residents can submit service requests to Boston government. Users who received photographic evidence that... View Details
Keywords: Sean Silverthorne
  • 14 Mar 2016
  • Research & Ideas

The Surprising Connection between 1930s Weather and Today's Labor Unions

to make sure these farmers don’t take our jobs.’” Oklahoma dust bowl refugees, San Fernando, California, 1935. (The Farm Security Administration Photograph Collection, Baker Library, Harvard Business School. Photo by Dorothea Lange). The... View Details
Keywords: by Carmen Nobel
  • 25 Jan 2013
  • Research & Ideas

Why a Harvard Finance Instructor Went to the Kumbh Mela

the Harvard Divinity School. She is a world expert on pilgrimages and the author of definitive books about the rivers of India. Prof. Rahul Mehrotra, chair of the department of urban planning and design at the Harvard Design School, has a team on site mapping and View Details
Keywords: by John D. Macomber; Construction; Real Estate
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