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  • All HBS Web  (235)
    • News  (84)
    • Research  (79)
    • Events  (1)
    • Multimedia  (11)
  • Faculty Publications  (27)

Show Results For

  • All HBS Web  (235)
    • News  (84)
    • Research  (79)
    • Events  (1)
    • Multimedia  (11)
  • Faculty Publications  (27)
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  • August 2000 (Revised November 2000)
  • Case

Building Brand Community on the Harley-Davidson Posse Ride

The second Harley-Davidson Posse Ride, a grueling 2,300 mile, 10-day trek from South Padre Island, Tex., to the Canadian Border is billed "for serious riders only." Harley Owner's Group (H.O.G.) Director Mike Keefe must decide whether this rolling rally deserves a... View Details
Keywords: Relationships; Customer Focus and Relationships; Brands and Branding; Motorcycle Industry; United States
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Fournier, Susan M., James McAlexander, John Schouten, and Sylvia Sensiper. "Building Brand Community on the Harley-Davidson Posse Ride." Harvard Business School Case 501-015, August 2000. (Revised November 2000.)
  • March 2017
  • Exercise

Designing Transformational Customer Experiences

By: Stefan Thomke
Anyone who has recently travelled, gone shopping, or tried to have a problem solved may have little recollection of the experience. Worse yet, some are frustrated by the lack of responsiveness or empathy that they encountered. The reality is that most customer... View Details
Keywords: Customer Experience; Exercise; Learning By Doing; LEGO; Storytelling; Customer Satisfaction; Design; Innovation and Management; Transformation; Service Delivery
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Thomke, Stefan. "Designing Transformational Customer Experiences." Harvard Business School Exercise 617-051, March 2017.
  • Teaching Interest

Overview

By: Gerald C. Chertavian
I am currently teaching Social Entrepreneurship and Systems Change (SESC) as a 2nd year Elective Course. The premise of the course is that social entrepreneurs don’t just build organizations, they change systems. The course explores the frameworks, tools, mindsets,... View Details
Keywords: Social Impact; Systems Change; Social Entrepreneurship; Environmental Sustainability; Housing; Climate Change; Entrepreneurship; Food; Governance; Leadership; Measurement and Metrics; Social Enterprise; System; Africa; Asia; Europe; Latin America; North and Central America; South America
  • 10 Sep 2009
  • Working Paper Summaries

Feeling Good about Giving: The Benefits (and Costs) of Self-Interested Charitable Behavior

Keywords: by Lalin Anik, Lara B. Aknin, Michael I. Norton & Elizabeth W. Dunn
  • November 2000
  • Case

Building Brand Community on the Harley-Davidson Posse Ride (Multimedia Case)

Concerns the second Harley-Davidson Posse Ride, a grueling 2,300 mile, 10-day trek from South Padre Island, TX to the Canadian border that is billed "for serious riders only." Harley Owner's Group (H.O.G.) Director Mike Keefe must decide whether this rolling rally... View Details
Keywords: Customer Focus and Relationships; Brands and Branding; Motorcycle Industry
Citation
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Fournier, Susan M., James McAlexander, John Schouten, and Sylvia Sensiper. "Building Brand Community on the Harley-Davidson Posse Ride (Multimedia Case)." Harvard Business School Multimedia/Video Case 501-009, November 2000.
  • 2020
  • Book

Teaching by Heart: One Professor's Journey to Inspire

By: Thomas J. DeLong
The best teachers are leaders, and the best leaders are teachers. Teaching by Heart summarizes the author's key insights gained from more than 40 years of teaching and managing. It illustrates how teachers can both lift people up and let them down. It proposes... View Details
Keywords: Teaching; Leadership; Attitudes; Management; Business Education
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DeLong, Thomas J. Teaching by Heart: One Professor's Journey to Inspire. Boston: Harvard Business Review Press, 2020.
  • July–September 2012
  • Article

The (Un)Hidden Turmoil of Language in Global Collaboration

By: Tsedal Neeley, Pamela J. Hinds and Catherine D. Cramton
Companies are increasingly relying on a lingua franca, or common language (usually English), to facilitate cross-border collaboration. Despite the numerous benefits of a lingua franca, our research reveals myriad challenges that disrupt collaboration and contribute to... View Details
Keywords: Strategy; Loss; Spoken Communication; Performance Productivity; Research; Global Range; Problems and Challenges; Diversity; Cross-Cultural and Cross-Border Issues
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Neeley, Tsedal, Pamela J. Hinds, and Catherine D. Cramton. "The (Un)Hidden Turmoil of Language in Global Collaboration." Organizational Dynamics 41, no. 3 (July–September 2012): 236–244.
  • 24 Jan 2012
  • First Look

First Look: Jan. 24

back-and-forth dynamic often occurs because the feelings and experiences of native and nonnative co-workers are hidden from each other. Empathy arrests this cycle, leading to more sensitivity and accommodation of language diversity. Based... View Details
Keywords: Sean Silverthorne
  • Article

Signaling When Nobody Is Watching: A Reputation Heuristics Account of Outrage and Punishment in One-shot Anonymous Interactions

By: Jillian J. Jordan and David G. Rand
Moralistic punishment can confer reputation benefits by signaling trustworthiness to observers. However, why do people punish even when nobody is watching? We argue that people often rely on the heuristic that reputation is typically at stake, such that reputation... View Details
Keywords: Signaling; Morality; Trustworthiness; Anger; Third-party Punishment; Moral Sensibility; Behavior; Trust; Reputation
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Jordan, Jillian J., and David G. Rand. "Signaling When Nobody Is Watching: A Reputation Heuristics Account of Outrage and Punishment in One-shot Anonymous Interactions." Journal of Personality and Social Psychology 118, no. 1 (January 2020).
  • 23 Jan 2024
  • Research & Ideas

How to Keep Employees Productive: Support Caregivers

matter. Foster a culture in which caregiving is openly discussed. “This is about transparency, but also expressing empathy and interest—and a tremendous amount of this starts at the top,” Fuller says. You Might Also Like: Part-Time... View Details
Keywords: by Kara Baskin
  • 01 Nov 2021
  • What Do You Think?

How Long Does It Take to Improve an Organization’s Culture?

taken by a panel that may include the boss.” Tom Kaneb added, “We look for people who give power away. They empower others. The hallmark of leadership is helping others to become leaders.” Beyond hiring, Dr. Mason Oghenejobo pointed out that “organizations must... View Details
Keywords: by James Heskett
  • 08 Mar 2021
  • In Practice

COVID Killed the Traditional Workplace. What Should Companies Do Now?

A year ago, COVID-19 forced many companies to send employees home—often with a laptop and a prayer. Now, with COVID cases subsiding and vaccinations rising, the prospect of returning to old office routines appears more possible. But will employees want to flock back to... View Details
Keywords: by Dina Gerdeman
  • 28 Nov 2023
  • Book

Economic Growth Draws Companies to Asia. Can They Handle Its Authoritarian Regimes?

world and what they think is fair and unfair. This requires more than reading a couple of books or knowing a few people. It requires deep, curious learning about who people think they are and where they have been. And, happily, it can be fun to do. Political View Details
Keywords: by Sean Silverthorne
  • 31 Aug 2021
  • Book

Feeling Powerless at Work? Time to Agitate, Innovate, and Orchestrate

School Professor Julie Battilana. The crux of the problem is that CEOs and other leaders often get such a power trip that they lack empathy and humility, which inhibits their ability to understand and respect what their employees value.... View Details
Keywords: by Jay Fitzgerald
  • 24 Oct 2016
  • Research & Ideas

Bernie Madoff Explains Himself

of the White-Collar Criminal, devotes an entire chapter to Madoff and his Ponzi scheme. For starters, Soltes wants students to understand that while Madoff possesses an extraordinary lack of empathy for his victims, he didn’t explicitly... View Details
Keywords: by Carmen Nobel; Financial Services
  • 02 Sep 2015
  • What Do You Think?

What's Wrong With Amazon’s Low-Retention HR Strategy?

the opportunity to earn high compensation--but jobs that often become too demanding for some employees, particularly those with health problems or family obligations.    Former employees complained about bosses who lacked empathy for... View Details
Keywords: by James Heskett; Web Services; Retail; Apparel & Accessories; Consumer Products; Fashion
  • 25 Aug 2014
  • HBS Case

Starbucks Reinvented

steam milk properly. For Schultz, however, that wasn't enough—he wanted to reach the company's store managers, recognizing them as essential to the transformation process. "I needed an unfiltered venue for expressing my empathy about... View Details
Keywords: by Julia Hanna; Food & Beverage
  • 04 Jan 2022
  • Research & Ideas

Scrap the Big New Year's Resolutions. Make 6 Simple Changes Instead.

level, I think what we need to do is think of the oneness of nature and our livelihood,” says Takeuchi. 4. Read and empathize more Empathy is an essential ingredient for maintaining healthy relationships, whether with clients, customers,... View Details
Keywords: by Kristen Senz
  • 01 Nov 2020
  • Research & Ideas

Good Leadership Is an Act of Kindness

hard this has been." But as Covert noted, "far too often, employers are acting as if little has changed. Their employees are responding to their expectations by working themselves even harder. Enough." ""Thank you." Say it with sincerity and say it often. Along with... View Details
Keywords: by Boris Groysberg and Susan Seligson
  • 08 Feb 2023
  • Op-Ed

Building an Inclusive Workplace? Prepare to Shield It from Economic Fears

culture, but ensuring strong collaboration more broadly. After all, bias prevents empathy and trust—two key qualities in successful team collaboration. So, if dire headlines flash on your phone or spending falls short of expectations,... View Details
Keywords: by Hise O. Gibson and Nicole Gilmore
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