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- News (33)
- Research (39)
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- 31 Oct 2011
- Research & Ideas
The Most Powerful Workplace Motivator
Any parent can tell you that a surefire way to turn joy into rage is to offer your child a big candy bar—and then turn around and offer an even bigger one to his sister. Suddenly, a special treat turns into a great injustice. "Hey! How... View Details
Keywords: by Carmen Nobel
- 18 Feb 2019
- Book
What’s Really Disrupting Business? It’s Not Technology
If women wanted to shake up their makeup regimen 10 years ago, Sephora was the place to go. Beauty product junkies loved Sephora’s candy store-like display of sample-size face creams, glittery lip glosses, and eyeshadows in every shade... View Details
- 26 Jun 2017
- Research & Ideas
How Cellophane Changed the Way We Shop for Food
like candy and cigarettes, it wasn’t effective for packaging fresh food. In 1927, DuPont developed moisture-proof cellophane, food manufacturers started using it to package items like cakes and cheeses, and cellophane sales tripled... View Details
- 05 Jul 2006
- Research & Ideas
The Accidental Innovator
Companies spend many hundreds of billions of dollars on R&D each year, but the microwave oven was conceived from a melted candy bar, saccharin from an accidental chemical spill, and the Daguerre photo process via a shattered... View Details
Keywords: by Sarah Jane Gilbert
- 16 Aug 2004
- Research & Ideas
Luxury Isn’t What It Used to Be
pigeonholed shirts) with a sense of whimsy and fun. "There is a vast profusion of colors and patterns that makes it like a candy store, so you want to come in and treat yourself," she says. In addition to the quality of fabric,... View Details
- 03 Jan 2017
- Research & Ideas
5 New Year's Resolutions You Can Keep (With the Help of Behavioral Science Research)
it a week in advance rather than a day in advance of delivery. Indeed, the data showed that customers tended to order a higher percentage of healthy items (like leafy greens) and a lower percentage of unhealthy items (like candy bars) the... View Details
Keywords: by Carmen Nobel
- 13 Feb 2013
- Research & Ideas
5 Weight Loss Tips From Behavioral Economists
the data showed that customers tended to order a higher percentage of "should" items (like leafy greens) and a lower percentage of "want" items (like candy bars) the further in advance they placed an order. For a detailed account of the... View Details
Keywords: by Carmen Nobel
- 11 Jan 2017
- Research & Ideas
The Paradoxical Quest to Make Food Look 'Natural' With Artificial Dyes
additives in food, and they continue to do so today. Major companies have responded to the demand. Nestlé pledged to remove artificial color from its candy bars in 2015, for example. General Mills promised in the same year to phase out... View Details
Keywords: by Carmen Nobel
- 02 Aug 2016
- First Look
August 2, 2016
Candy to Renewable Energy? (A) No abstract available. Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/216072-PDF-ENG Harvard Business School Case 216-073 Mars, Inc.: From Candy to Renewable... View Details
Keywords: Sean Silverthorne
- 26 Feb 2014
- Research & Ideas
How Grocery Bags Manipulate Your Mind
could choose either an organic or a nonorganic option—a carton of milk, for example. In monitoring what they called "indulgent" purchases, the researchers looked at sugary items like ice cream and candy bars, as well as salty... View Details
- 02 Mar 2015
- Research & Ideas
‘Retail Revolution’ Excerpt: The Scale of the Ecommerce Threat
both online and in-store, which can reduce stores' ability to upsell, make complementary sales (recall the Best Buy example), and make impulse sales (think candy at the checkout), resulting in smaller shopping baskets. This basket... View Details
- 17 Apr 2013
- Research Event
Conference Challenges Gender Conventions
come together for sustained, intensive discussion of the problems we're passionate about," said Robin Ely, following the meeting. "I felt like a kid in a candy store: no matter where I turned, I saw brilliant, thoughtful people... View Details
Keywords: by Maggie Starvish
- 05 Dec 2011
- Research & Ideas
It’s Alive! Business Scholars Turn to Experimental Research
Fellow Marco Piovesan, whose research on how temptation influences work productivity included field experiments with children tempted by soda and candy at an Italian summer camp. "Understanding where these preferences and their behavior... View Details
Keywords: by Carmen Nobel
- 30 Aug 2011
- First Look
First Look: August 30
tracks the origins of sweetriot from Sarah's formative early career experiences, to the company's launch and beyond as Sarah prepares future products, establishes production channels, and seeks future funding. Sarah was not content to just be a small New York City... View Details
Keywords: Sean Silverthorne
- 25 Apr 2005
- Research & Ideas
New Learning at American Home Products
William Wrigley, and two years later the sale of its candy business to the Swiss firm of Jacob Suchard. In 1986 the Ecko housewares line was divested to the Packaging Corporation of America for $388.2 million, largely in cash. In 1990 the... View Details
- 21 Jul 2009
- First Look
First Look: July 21
globalization plans are thwarted. Already Latin America's leading candy producer and an exporter to over 100 countries, Arcor analyzes how it can become truly global with production facilities and distribution networks in various regions,... View Details
Keywords: Martha Lagace
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
sharing behavior would shape decisions and beliefs (Studies 3 and 4). Results of Studies 1 and 2 showed that beliefs about others’ generosity were related to children’s sharing behavior. In Studies 3 and 4, we found that only children older than 9 years shared more... View Details
Keywords: Sean Silverthorne
- 16 Nov 2009
- Research & Ideas
The Times Captures History of American Business
love the leadership chapter. The most fascinating subject of all storytelling is individuals. It has been a subject of my research over the last 10 years, so to work on this section was like being a kid in a candy store. Oprah Winfrey,... View Details