Publications

Web

Entrepreneurial Management - Faculty & Research

Emergency, business revenues declined by 40 percent, largely driven by national factors rather than local infection rates or policies. However, the pass-through of revenue losses to owner consumption was... View Details

01 Dec 2023
News

The Imposter Among Us

Edited by Jen McFarland Flint; Illustrations by Peter Arkle It was their rst day at Harvard and like the rest of his cohort, Edgar Wallner (PMD 22, 1971) will never forget meeting Robert Gaines-Cooper.... View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

08 Sep 2021
Blog Post

Building the Bridge from Nonprofit to VC with Joshua Mbanusi (MBA 2021)

through a final paper he wrote for his Purpose and Profits class at HBS, Mbanusi became deeply intrigued by another company – Guild Education, an education and upskilling platform. View Details

Web

Alumni Engagement | Social Enterprise | Harvard Business School

suggestions for MBAs and Alumni . Research is also available on a variety of specific social enterprise topics in the Faculty & Research section of this site. Alumni Career Hub (login required) Search the Alumni Job Board (within the new Alumni Career Hub) View Details

25 Jun 2020
Blog Post

Harvard Business School Class of 2021 Student Profiles

Collaborating with a friend, Nouf, Fatima launched Jonnah, a nonprofit that would help women with sewing skills get the materials, space, and services necessary to run a garment business. By August 2018, they had successfully launched... View Details

December 1992 (Revised October 1993)
Case

BMW: The Ultimate Driving Machine Seeks to De-Yuppify Itself

By: Stephen A. Greyser and Wendy Smith Schille

Tracks changes in the luxury auto market during the 1980s and early 1990s. Shifts in target consumer behavior--particularly the yuppie lifestyle--serve as the basis for manufacturer modifications of product line, positioning, and advertising. The climax of the case is... View Details

Keywords: Advertising; Change Management; Transformation; Brands and Branding; Product Positioning; Production; Luxury; Segmentation; Auto Industry

Web

Finance & Investing - Business & Environment

Presentation by David Perry, Indigo Ag Presentation by Wendy Cromwell, Wellington Management Video from David Keith, Carbon Engineering Video from David Perry, Indigo Ag Video... View Details

June 2002 (Revised April 2004)
Case

Studio, The

By: Walter J. Salmon and Wendy Carter

The founders and proprietors of a successful 23-year old women's apparel store are facing a critical issue. Can they grow by adding a second store that will not compete with their existing operation? If so, where should it be located, what managerial changes are... View Details

Keywords: Expansion; Risk and Uncertainty; Business Growth and Maturation; Apparel and Accessories Industry; Retail Industry

March 2024 (Revised March 2024)
Supplement

Miracle Therapeutics (B)

By: Satish Tadikonda, William Marks and Wendi Yajnik

Supplements the (A) case. Following on the negotiations detailed in the Miracle Therapeutics (A) case, Beth Sharp and Jennifer Brilliant from Miracle Therapeutics face new challenges with their company's funding and intellectual property (IP) after several missteps.... View Details

Keywords: Business Startups; Financing and Loans; Intellectual Property; Problems and Challenges; Business or Company Management

July 2021
Teaching Plan

Shorefast: A Strange and Familiar Way to Reimagine Capitalism

By: Brian Trelstad, Wendy Smith and Natalie Slawinski

Teaching Plan for HBS Case No. 320-098. In 2006, Zita Cobb and two of her brothers, Alan Cobb and Tony Cobb, native Newfoundlanders, launched Shorefast to help grow another leg of Fogo Island’s economy. Like so many rural communities, Fogo Island’s fate was tied... View Details

Keywords: Place Making; Non-profit; Hotel; Economic Development; Tourism; Social Entrepreneurship; Nonprofit Organizations; Development Economics; Economic Systems; Tourism Industry; Canada

April 2020 (Revised May 2025)
Case

Shorefast: A Strange and Familiar Way to Reimagine Capitalism

By: Brian Trelstad, Wendy Smith and Natalie Slawinski

In 2006, Zita Cobb and two of her brothers, Alan Cobb and Tony Cobb, native Newfoundlanders, launched Shorefast to help grow another leg of Fogo Island’s economy. Like so many rural communities, Fogo Island’s fate was tied directly to one primary resource—in this case... View Details

Keywords: Place Making; Non-profit; Hotel; Economic Development; Tourism; Social Entrepreneurship; Nonprofit Organizations; Development Economics; Economic Systems; Tourism Industry; Canada