by Stephen Haber - Publications - Faculty & Research

he’s hosting a tour of the space—and assigning McKenna a key card. Ten months in as CEO of the humanitarian aid organization, it’s finally her first day in the office. One by one, a few other senior leaders assemble in the lobby for the 1... View Details

Keywords: Jen McFarland Flint; photographed by Stephen Voss; Social Assistance; Health, Social Assistance

10 Nov 2011
Working Paper Summaries

Spatial Determinants of Entrepreneurship in India

Keywords: by Ejaz Ghani, William R. Kerr & Stephen O'Connell

05 Mar 2008
Working Paper Summaries

Board of Directors’ Responsiveness to Shareholders: Evidence from Shareholder Proposals

Keywords: by Yonca Ertimur, Fabrizio Ferri & Stephen R. Stubben

05 Jul 2006
Working Paper Summaries

Maximizing Joint Gains: Transaction Utility Within and Between Groups

Keywords: by Stephen Garcia, Max H. Bazerman & Dale Miller

02 Feb 2021
Working Paper Summaries

Nonprofits in Good Times and Bad Times

Keywords: by Christine L. Exley, Nils H. Lehr, and Stephen J. Terry

28 Mar 2017
Working Paper Summaries

CEO Behavior and Firm Performance

Keywords: by Oriana Bandiera, Stephen Hansen, Andrea Pratt, and Raffaella Sadun

09 Mar 2021
Working Paper Summaries

Real Credit Cycles

Keywords: by Pedro Bordalo, Nicola Gennaioli, Andrei Shleifer, and Stephen J. Terry

10 Aug 2020
Working Paper Summaries

Collaborating During Coronavirus: The Impact of COVID-19 on the Nature of Work

Keywords: by Evan DeFilippis, Stephen Michael Impink, Madison Singell, Jeffrey T. Polzer, and Raffaella Sadun

06 Dec 2020
Working Paper Summaries

'Repayment-by-Purchase' Helps Consumers to Reduce Credit Card Debt

Keywords: by Grant E. Donnelly, Cait Lamberton, Stephen Bush, Zoe Chance, and Michael I. Norton

06 Nov 2018
Research & Ideas

8 Ways to Make Olympic Stadiums Useful After the Games End

Isao Okada of Osaka Seikei Univerity and HBS marketing professor emeritus Stephen A. Greyser—a longtime student and observer of the Olympics—conducted extensive field research at 10 of the 12 Summer Olympics sites since the 1972 Munich... View Details

Keywords: by Julia Hanna; Sports

December 2016
Article

Corporate Sponsorship in Culture—A Case of Collaborative Marketing by a Global Bank and a Major Art Museum

By: Ragnar Lund and Stephen A. Greyser

This paper examines cultural sponsorship from a partnership perspective. It studies the collaboration between two international institutions, a bank and a museum, and their value co-creation with customers and audiences. This in-depth case study of a sponsorship... View Details

Keywords: Sponsorship; Co-marketing; Partnerships; International Marketing; Arts Marketing; Relationship Marketing; Museums; Resource Integration; Marketing; Partners and Partnerships; Financial Institutions; Arts

Citation

Purchase

25 Oct 2022
Research & Ideas

Is Baseball Ready to Compete for the Next Generation of Fans?

While football and basketball are now the most popular and financially successful of the four major professional sports leagues, Major League Baseball appears to be rallying. Last week, MLB said revenue for the 2022 regular season, which featured an American League... View Details

Keywords: by Christina Pazzanese, Harvard Gazette; Media & Broadcasting; Sports

12 Sep 2005
Research & Ideas

The Broadband Explosion: Thinking About a Truly Interactive World

The world as we know it is about to change in many ways thanks to a "broadband explosion"—the coming together of real-time communication and rich media. Professors Robert Austin and Stephen Bradley discuss their new book View Details

Keywords: by Sara Grant; Technology; Communications; Telecommunications

03 Nov 2014
Research & Ideas

Brand Lessons From the Nobel Prize

comprehensive field-based study and analysis of the Nobel Prize from a brand and reputation perspective. "In a real sense, everybody knows what the Nobel Prize is and what it does, but practically nobody knows how it does it," write Mats Urde and View Details

Keywords: by Carmen Nobel

Publications

Publications

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After the Carnival: Key Factors to Enhance Olympic Legacy and Prevent Olympic Sites from Becoming White Elephants

More Effective Sports Sponsorship—Combining and Integrating Key Resources and Capabilities of International Sports Events and Their Major Sponsors

Wage Elasticities in Working and Volunteering: The Role of Reference Points in a Laboratory Study

Greyser honored by Institute for Public Relations

How Major League Baseball Clubs Have Commercialized Their Investment in Japanese Top Stars

Local Industrial Structures and Female Entrepreneurship in India

Rescue & Recovery