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Publications

Filter Results: (72) Arrow Down
Filter Results: (72) Arrow Down Arrow Up

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  • All HBS Web  (72)
    • News  (12)
    • Research  (43)
  • Faculty Publications  (23)

Show Results For

  • All HBS Web  (72)
    • News  (12)
    • Research  (43)
  • Faculty Publications  (23)
← Page 2 of 72 Results →
  • 15 Jul 2014
  • First Look

First Look: July 15

Working Papers Decision Making Under Information Asymmetry: Experimental Evidence on Belief Refinements By: Schmidt, William, and Ryan W. Buell... View Details
Keywords: Carmen Nobel
  • 19 Feb 2019
  • First Look

New Research and Ideas, February 19, 2019

identity-holders away from options they would have preferred in the absence of that appeal. Mitigating the Negative Effects of Customer Anxiety Through Access to Human Contact By: Shell, Michelle A., and View Details
Keywords: Sean Silverthorne
  • 19 Nov 2013
  • First Look

First Look: November 19

paper analyzes the effect of a woman's electoral victory on women's subsequent political participation. Using the regression discontinuity afforded by close elections between women and men in India's state... View Details
Keywords: Sean Silverthorne
  • March–April 2019
  • Article

Operational Transparency: Make Your Processes Visible to Customers and Your Customers Visible to Employees

By: Ryan W. Buell
Conventional wisdom holds that the more contact an operation has with its customers, the less efficiently it will run. But when customers are partitioned away from the operation, they are less likely to fully understand and appreciate the work going on behind the... View Details
Keywords: Operational Transparency; Customers; Services; Operations; Customer Focus and Relationships; Employees; Customer Satisfaction; Behavior; Service Industry
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Buell, Ryan W. "Operational Transparency: Make Your Processes Visible to Customers and Your Customers Visible to Employees." R1902H. Harvard Business Review 97, no. 4 (March–April 2019): 102–113.
  • 2025
  • Working Paper

The Hidden Costs of Working Multiple Jobs: Implications for Spending Behavior and Wellbeing

By: Paige Tsai and Ryan W. Buell
Problem definition: Amidst inflation, rising costs of living, an explosion in remote and gig working opportunities, and an increase in the part-time labor mix in economies around the world, it is becoming evermore commonplace for people to earn labor income... View Details
Keywords: Behavioral Operations; Employee Behavior; Job Design and Levels; Personal Finance; Well-being; Happiness; Satisfaction; Wages
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Tsai, Paige, and Ryan W. Buell. "The Hidden Costs of Working Multiple Jobs: Implications for Spending Behavior and Wellbeing." Harvard Business School Working Paper, No. 25-036, January 2025. (Revised March 2025.)
  • February 2021
  • Article

How Transparency into Internal and External Responsibility Initiatives Influences Consumer Choice

By: Ryan W. Buell and Basak Kalkanci
Amid growing calls for transparency and social and environmental responsibility, companies are employing different strategies to improve consumer perceptions of their brands. Some pursue internal initiatives that reduce their negative social or environmental impacts... View Details
Keywords: Sustainable Operations; Corporate Social Responsibility; Operational Transparency; Corporate Social Responsibility and Impact; Operations; Environmental Sustainability; Consumer Behavior; Perception
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Buell, Ryan W., and Basak Kalkanci. "How Transparency into Internal and External Responsibility Initiatives Influences Consumer Choice." Management Science 67, no. 2 (February 2021): 932–950.
  • 03 May 2011
  • First Look

First Look: May 3

next-generation product. Read the article: http://hbr.org/2011/05/the-best-way-to-name-your-product-20/ar/1 Think Customers Hate Waiting? Not So Fast... Authors:Ryan W. Buell View Details
Keywords: Sean Silverthorne
  • 16 Mar 2020
  • Research & Ideas

How the Coronavirus Is Already Rewriting the Future of Business

clear instructions about what they can do, and designing transparency into why their partnership will make a positive difference for everyone involved, business leaders can improve interactions among their customers View Details
Keywords: by Dina Gerdeman
  • 19 Aug 2013
  • Research & Ideas

Studying How Income Inequality Shapes Behavior

avoid tumbling down any further. They call the behavior "last-place aversion." To test this theory in the lab, the pair teamed up with HBS Assistant Professor Ryan W. View Details
Keywords: by Michael Blanding
  • Web

Technology & Operations Management - Doctoral

Balakrishnan, 2024 University of Texas at Dallas, Naveen Jindal School of Management, Operations Management Area Advisors: Kris Johnson Ferreira (Chair), Ryan W. Buell , View Details
  • October 2014 (Revised January 2016)
  • Case

IDEO: Human-Centered Service Design

By: Ryan W. Buell and Andrew Otazo
The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and processes. It is an example of what managers can do to make their own organizations more innovative. In reaction to a rapidly changing competitive landscape,... View Details
Keywords: Design Thinking; Innovation; Service Management; Service; Design; Service Delivery; Innovation and Management; Entertainment and Recreation Industry; Peru
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Buell, Ryan W., and Andrew Otazo. "IDEO: Human-Centered Service Design." Harvard Business School Case 615-022, October 2014. (Revised January 2016.)
  • September 2020 (Revised February 2021)
  • Case

Zameer Kassam Fine Jewelry: Engaging Clients

By: Ryan W. Buell and Amy Klopfenstein
Zameer Kassam Fine Jewelry (ZKFJ) designs custom engagement rings that tell the story of a couple’s relationship. The case describes the company’s process for engaging clients, which has historically been a relatively offline, high-touch experience. Obliged by... View Details
Keywords: Customer Engagement; Service Delivery; Health Pandemics; Internet and the Web; Customer Satisfaction; Organizational Change and Adaptation; Growth and Development; Retail Industry
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Buell, Ryan W., and Amy Klopfenstein. "Zameer Kassam Fine Jewelry: Engaging Clients." Harvard Business School Case 621-043, September 2020. (Revised February 2021.)
  • September 2011
  • Article

The Labor Illusion: How Operational Transparency Increases Perceived Value

By: Ryan W. Buell and Michael I. Norton
A ubiquitous feature of even the fastest self-service technology transactions is the wait. Conventional wisdom and operations theory suggests that the longer people wait, the less satisfied they become; we demonstrate that due to what we term the labor illusion, when... View Details
Keywords: Internet and the Web; Perception; Valuation; Service Delivery; Consumer Behavior; Performance Effectiveness; Customer Satisfaction; Service Industry
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Buell, Ryan W., and Michael I. Norton. "The Labor Illusion: How Operational Transparency Increases Perceived Value." Management Science 57, no. 9 (September 2011): 1564–1579.
  • Web

Placement - Doctoral

Advisors: Michael I. Norton (Chair), Leslie K. John , Ryan W. Buell , Rebecca Ratner , and John T. Gourville 2020 Dafna Goor Marketing, 2020... View Details
  • Web

Marketing - Doctoral

Leslie K. John , Ryan W. Buell , Rebecca Ratner , and John T. Gourville Serena Hagerty, 2022 University of Virginia, Darden School of Business... View Details
  • July 2023 (Revised April 2025)
  • Case

'Bugs' Burger Bug Killers

By: Ryan W. Buell and William Fulmer
In the height of its success, Bugs Burger Bug Killers (BBBK; Burger has a soft 'g' - it rhymes with merger) was the largest independent extermination company in America, growing at more than 20% per year. BBBK built its business on the promise of pest eradication,... View Details
Keywords: Mission and Purpose; Business Growth and Maturation; Business Model; Service Industry
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Buell, Ryan W., and William Fulmer. "'Bugs' Burger Bug Killers." Harvard Business School Case 624-004, July 2023. (Revised April 2025.)
  • Web

Students on the Job Market - Doctoral

FCs, which can reduce the effective coverage area size over time. We discuss the broader implications of these findings for other settings where customer location influences service quality, a scenario that is increasingly prevalent. Faculty Advisor(s): Antonio Moreno... View Details
  • Web

Student Research - Doctoral

2014-2020, we... 2025 Working Paper The Hidden Costs of Working Multiple Jobs: Implications for Spending Behavior and Wellbeing By: Paige Tsai and Ryan View Details
  • Article

Elevate Employees, Don't Eliminate Them

By: Ryan W. Buell
The last major global shock—the 2008 recession—led to what economists call a “jobless recovery” as companies found they could get by with fewer employees. But post-pandemic, the author writes, managers should focus on changing employees’ roles instead. He has five key... View Details
Keywords: Employee Relationship Management; Customer Relationship Management; Interpersonal Communication; Value Creation
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Buell, Ryan W. "Elevate Employees, Don't Eliminate Them." Harvard Business Review 99, no. 5 (September–October 2021): 55–59.
  • November 2015 (Revised February 2020)
  • Teaching Note

IDEO: Human-Centered Service Design

By: Ryan W. Buell
The case describes IDEO, one of the world's leading design firms, and its human-centered innovation culture and processes. It is an example of what managers can do to make their own organizations more innovative. In reaction to a rapidly changing competitive landscape,... View Details
Keywords: Design Thinking; Innovation; Service Management; Service; Design; Service Delivery; Innovation and Management; Entertainment and Recreation Industry; Peru
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Buell, Ryan W. "IDEO: Human-Centered Service Design." Harvard Business School Teaching Note 616-038, November 2015. (Revised February 2020.)
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