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Publications

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  • All HBS Web  (158)
    • News  (13)
    • Research  (119)
  • Faculty Publications  (74)

Show Results For

  • All HBS Web  (158)
    • News  (13)
    • Research  (119)
  • Faculty Publications  (74)
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  • Web

Courses by Faculty Unit - Course Catalog

Course: Life Sciences Venture Creation Satish Tadikonda Fall 2025 Q1Q2 3.0 Field Course: Managing Family Wealth: A FIELD Immersion (also listed under Finance) Lauren Cohen Spring 2026 Q3Q4 3.0 Field Course: Private Equity Projects and... View Details
  • Summer 2014
  • Article

When Does a Platform Create Value by Limiting Choice?

By: Ramon Casadesus-Masanell and Hanna Halaburda
We present a theory for why it might be rational for a platform to limit the number of applications available on it. Our model is based on the observation that even if users prefer application variety, applications often also exhibit direct network effects. When there... View Details
Keywords: Platform Governance; Direct Network Effects; Indirect Network Effects; Complements; Tragedy Of The Commons; Equilibrium Selection; Coordination; Foresight; Strategy; Value Creation; Digital Platforms; Balance and Stability; Decision Choices and Conditions; Consumer Behavior; Applications and Software; Network Effects
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Casadesus-Masanell, Ramon, and Hanna Halaburda. "When Does a Platform Create Value by Limiting Choice?" Journal of Economics & Management Strategy 23, no. 2 (Summer 2014): 259–293.
  • July 2006
  • Article

Dynamic Mixed Duopoly: A Model Motivated by Linux vs. Windows

By: Ramon Casadesus-Masanell and Pankaj Ghemawat
This paper analyzes a dynamic mixed duopoly in which a profit-maximizing competitor interacts with a competitor that prices at zero (or marginal cost), with the cumulation of output affecting their relative positions over time. The modeling effort is motivated by... View Details
Keywords: Open Source Software; Demand-side Learning; Network Effects; Linux; Mixed Duopoly; Competitive Dynamics; Business Models; Duopoly and Oligopoly; Information Technology; Applications and Software; Business Model; Mathematical Methods; Digital Platforms; Profit; Balance and Stability; Management Analysis, Tools, and Techniques; SWOT Analysis; Competition; Price; Information Technology Industry
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Casadesus-Masanell, Ramon, and Pankaj Ghemawat. "Dynamic Mixed Duopoly: A Model Motivated by Linux vs. Windows." Management Science 52, no. 7 (July 2006): 1072–1084.
  • 2003
  • Working Paper

Dynamic Mixed Duopoly: A Model Motivated by Linux vs. Windows

By: Ramon Casadesus-Masanell and Pankaj Ghemawat
This paper analyzes a dynamic mixed duopoly in which a profit-maximizing competitor interacts with a competitor that prices at zero (or marginal cost), with the cumulation of output affecting their relative positions over time. The modeling effort is motivated by... View Details
Keywords: Business Model; Competition; Open Source Distribution; Balance and Stability; Applications and Software; Network Effects; Duopoly and Oligopoly
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Casadesus-Masanell, Ramon, and Pankaj Ghemawat. "Dynamic Mixed Duopoly: A Model Motivated by Linux vs. Windows." Harvard Business School Working Paper, No. 04-012, August 2003.
  • 16 Apr 2007
  • Research & Ideas

Delivering the Digital Goods: iTunes vs. Peer-to-Peer

Ramon Casadesus-Masanell and Andres Hervas-Drane: The nature of competition is changing rapidly. Drivers such as globalization, deregulation, and... View Details
Keywords: by Sean Silverthorne; Music
  • 11 Jan 2010
  • Research & Ideas

Mixing Open Source and Proprietary Software Strategies

software code. In their working paper "Mixed Source," HBS associate professor Ramon Casadesus-Masanell and postdoctoral fellow Gaston Llanes consider scenarios in which... View Details
Keywords: by Julia Hanna; Web Services
  • 11 Dec 2018
  • First Look

New Research and Ideas, December 11, 2018

And it is changing fast. Its size and importance to human, environmental, and economic health means that no system is viewed with as much suspicion View Details
Keywords: Dina Gerdeman
  • 24 Oct 2017
  • News

Sixteen Harvard Business School Faculty Named Top 40 Bestselling Case Authors by Case Centre

  • 07 Jul 2015
  • First Look

First Look: July 7, 2015

https://www.hbs.edu/faculty/Pages/item.aspx?num=49331   Working Papers The Business Model: Nature and Benefits By: Casadesus-Masanell, Ramon, and John View Details
Keywords: Sean Silverthorne
  • January 2024
  • Case

The Financial Times (FT) and Generative AI

By: Andrew Rashbass, Ramon Casadesus-Masanell and Jordan Mitchell
In September 2023, John Ridding, CEO of the Financial Times, was considering the possible impact of Generative AI on the industry and his business. Having navigated successfully the seismic shift from print to digital, and reporting record results, the company... View Details
Keywords: AI and Machine Learning; Technology Adoption; Change Management; Journalism and News Industry
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Rashbass, Andrew, Ramon Casadesus-Masanell, and Jordan Mitchell. "The Financial Times (FT) and Generative AI." Harvard Business School Case 724-410, January 2024.
  • 2015
  • Chapter

The Business Model: Nature and Benefits

By: Ramon Casadesus-Masanell and John Heilbron
This paper considers the nature of the business model and its strategic relevance to negotiations. We elaborate a substantive definition of the business model as decisions enforced by the authority of the firm; this definition enables the analysis of business models... View Details
Keywords: Business Models; Value Capture; Value-Based Business Strategy; Ambivalent Value; Business Model; Value; Negotiation Deal
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Casadesus-Masanell, Ramon, and John Heilbron. "The Business Model: Nature and Benefits." Chap. 1 in Business Models and Modelling. Vol. 33, edited by Charles Baden-Fuller and Vincent Mangematin. Advances in Strategic Management. Emerald Group Publishing, 2015.
  • 2015
  • Working Paper

The Business Model: Nature and Benefits

By: Ramon Casadesus-Masanell and John Heilbron
This paper considers the nature of the business model and its strategic relevance to negotiations. We elaborate a substantive definition of the business model as decisions enforced by the authority of the firm; this definition enables the analysis of business models... View Details
Keywords: Business Models; Value Capture; Value-Based Business Strategy; Ambivalent Value; Business Model; Negotiation Deal
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Casadesus-Masanell, Ramon, and John Heilbron. "The Business Model: Nature and Benefits." Harvard Business School Working Paper, No. 15-089, May 2015. (Revised June 2015.)
  • May 2017
  • Supplement

Betfair (B), (C), and (D) Case Slides

By: Ramon Casadesus-Masanell and John Heilbron
Contains slides related to the Betfair B, C, and D cases.
Abstracts:
B) Buoyed by success in the market for gambling contracts, Betfair attempts to enter the market for financial products using its exchange model.
C) Prompted by a takeover bid from... View Details
Keywords: Betfair; Exchange; Betting; Leisure Industry; Betting Markets; Market Design; Digital Platforms; Diversification; Business Model; Laws and Statutes; Entertainment and Recreation Industry; Entertainment and Recreation Industry; Europe
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Casadesus-Masanell, Ramon, and John Heilbron. "Betfair (B), (C), and (D) Case Slides." Harvard Business School PowerPoint Supplement 717-520, May 2017.
  • April 2012 (Revised October 2013)
  • Supplement

eBay, Inc. and Amazon.com (B)

By: Ramon Casadesus-Masanell and Anant Thaker
A decade after BusinessWeek declared the competitive battle between eBay, Inc., and Amazon.com "a defining moment for e-commerce," Amazon established itself as the leader. eBay must decide what strategy to use in order to regain the upper hand: maintain its current... View Details
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Casadesus-Masanell, Ramon, and Anant Thaker. "eBay, Inc. and Amazon.com (B)." Harvard Business School Supplement 712-406, April 2012. (Revised October 2013.)
  • 29 May 2012
  • First Look

First Look: May 29

What Do Managers Do? Exploring Persistent Performance Differences among Seemingly Similar Enterprises Authors:Rebecca Henderson and Robert Gibbons Publication:In The Handbook of Organizational Economics, edited View Details
Keywords: Sean Silverthorne
  • April 2012 (Revised October 2013)
  • Case

eBay, Inc. and Amazon.com (A)

By: Ramon Casadesus-Masanell and Anant Thaker
This case has been designed to explore strategic interactions among organizations with different business models. The case considers how a competitor successfully challenged the incumbent in a platform market defined by strong network effects and high switching costs.... View Details
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Casadesus-Masanell, Ramon, and Anant Thaker. "eBay, Inc. and Amazon.com (A)." Harvard Business School Case 712-405, April 2012. (Revised October 2013.)
  • 2008
  • Working Paper

Platform Competition, Compatibility, and Social Efficiency

By: Ramon Casadesus-Masanell and Francisco Ruiz-Aliseda
Katz and Shapiro (1985) study systems compatibility in settings with one-sided plat- forms and direct network effects. We consider systems compatibility in settings with two-sided platforms and indirect network effects to develop an explanation why markets with... View Details
Keywords: Network Effects; One-Sided Platforms; Two-Sided Platforms; Competition
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Casadesus-Masanell, Ramon, and Francisco Ruiz-Aliseda. "Platform Competition, Compatibility, and Social Efficiency." Harvard Business School Working Paper, No. 09-058, October 2008. (Revised November 2009.)
  • Article

Trust and Incentives in Agency

By: Ramon Casadesus-Masanell and Daniel F Spulber
Contracts between a principal and an agent are not formed in a vacuum. Although formal contracts between a principal and an agent contain explicit incentives for performance, the relationship between a principal and an agent also involves implicit incentives. Three... View Details
Keywords: Trust; Motivation and Incentives; Agency Theory; Contracts; Market Transactions; Performance; Relationships; Societal Protocols; Legal Liability; Cost
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Casadesus-Masanell, Ramon, and Daniel F Spulber. "Trust and Incentives in Agency." Southern California Interdisciplinary Law Journal 15, no. 1 (Fall 2005): 45–104.
  • 05 Nov 2013
  • First Look

First Look: November 5

Publications August 2013 John Wiley & Sons International Strategy and Competition By: Collis, David Abstract—This book is designed for every student who will be involved in managing View Details
Keywords: Sean Silverthorne
  • 21 Jan 2014
  • First Look

First Look: January 21

several mechanisms: by conferring employer recognition, by enhancing social visibility, and by facilitating social comparison. In a nationwide... View Details
Keywords: Sean Silverthorne
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