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  • All HBS Web  (136)
    • News  (30)
    • Research  (88)
  • Faculty Publications  (24)

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  • All HBS Web  (136)
    • News  (30)
    • Research  (88)
  • Faculty Publications  (24)
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  • 19 Apr 2004
  • Research & Ideas

Birth of the American Salesman

Scott. The book looks at the changing image of the salesman, represented by the likes of George Babbitt and Willy Loman. In the end, says Friedman, salesmen not only fed America's thirst for consumerism, they also shaped it. Laura Linard:... View Details
Keywords: by Laura Linard
  • September 2011 (Revised July 2012)
  • Case

Building Watson: Not So Elementary, My Dear!

By: Willy Shih
This case is set inside IBM Research's efforts to build a computer that can successfully take on human challengers playing the game show Jeopardy! It opens with the machine named Watson offering the incorrect answer "Toronto" to a seemingly simple question during the... View Details
Keywords: Technological Innovation; Standards; Product Development; Organizational Change and Adaptation; Mathematical Methods; Research and Development; Information Technology
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Shih, Willy. "Building Watson: Not So Elementary, My Dear!" Harvard Business School Case 612-017, September 2011. (Revised July 2012.)
  • 15 Jan 2018
  • Research & Ideas

A Better Business Model for Fighting Cancer

question—it’s clear.” Simply put, inefficiencies in the development of precision medicine can best be addressed by a business-analysis approach. With the mapping of the human genome completed 15 years ago, the sci-fi concept of using a... View Details
Keywords: by Julia Hanna; Health; Pharmaceutical
  • 03 Mar 2011
  • Research & Ideas

HBS Faculty on Revolution in the Middle East and North Africa

members—Deepak Malhotra, an authority on negotiation strategy; Noel Maurer, an expert on the politics and economics of the energy business; and Magnus Thor Torfason, an authority on how behavior is influenced View Details
Keywords: Re: Deepak Malhotra; Energy; Utilities
  • 01 Nov 1999
  • Research & Ideas

John H. Patterson and the Sales Strategy of the National Cash Register Company, 1884 to 1922

cash. You change a coin or bill. Am I right? Now, sir, this register* makes the entries. The indication* of the transaction shows through this glass.* The amount* of the last recorded transaction is always visible, and the records are made View Details
Keywords: by Walter A. Friedman
  • 01 Jun 2007
  • What Do You Think?

How Should Pay Be Linked to Performance?

for shareholders. However, there is a sense, expressed by John Ippolito, that there is a lack of perception in boards of directors of "what constitutes 'creating value' in the enterprise many boards are too ready to turn over the... View Details
Keywords: by Jim Heskett
  • 05 Aug 2002
  • Research & Ideas

Are Consumers the Cure for Broken Health Insurance?

use gatekeepers to impose stringent controls on care—were resisted by patients and physicians. In response, the managed care organizations began relaxing their controls, allowing patients more freedom to see specialists and out-of-network... View Details
Keywords: by Regina E. Herzlinger
  • March 2008 (Revised December 2011)
  • Case

IBM Values and Corporate Citizenship

By: Rosabeth M. Kanter
IBM's transformation into a globally integrated enterprise (GIE) began with a conviction about what should never change. Since its founding in 1911, the company operated under a set of principles articulated by founder Thomas Watson and became known for a strong... View Details
Keywords: Values and Beliefs; Globalized Firms and Management; Technological Innovation; Leading Change; Corporate Social Responsibility and Impact; Organizational Change and Adaptation; Organizational Culture; Integration
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Kanter, Rosabeth M. "IBM Values and Corporate Citizenship." Harvard Business School Case 308-106, March 2008. (Revised December 2011.)
  • 11 Mar 2008
  • First Look

First Look: March 11, 2008

hypotheses underlying the firm's balanced scorecard and strategy map reveal problems with the strategy on a timelier basis. We also test alternative hypotheses to those underlying the firm's formal strategy map and scorecard that are consistent with concerns expressed... View Details
Keywords: Martha Lagace
  • 03 Jan 2008
  • What Do You Think?

Does Judgment Trump Experience?

Summing Up How is good judgment developed? Whether judgment trumps experience quickly gave way in this month's rich exchange of views to other questions about how (and the extent to which) judgment is developed. Most of those addressing the question agreed with the... View Details
Keywords: by Jim Heskett
  • 20 Oct 2003
  • Research & Ideas

Gaps in the Historical Record: Development of the Electronics Industry

In a recently published book on current international research in business history, edited by Harvard Business School professor Geoffrey Jones, HBS professor emeritus Alfred D. Chandler Jr. contributed an essay on the opportunities... View Details
Keywords: by Alfred D. Chandler Jr.; Consumer Products
  • 22 Jun 2010
  • First Look

First Look: June 22

advertising market—one that suffers quite a different set of problems. Display advertising systems place ads-typically, rectangular "banners"—on the majority of popular web sites. Though display ads are widespread, they are also troubled—ignored View Details
Keywords: Martha Lagace
  • 29 Jun 2015
  • HBS Case

Consumer-centered Health Care Depends on Accessible Medical Records

insurance company as well as one about IBM Watson Health, to explore advances by other players in the integrated patient data market. Note to readers: John Quelch invites Working Knowledge readers to comment... View Details
Keywords: by Dina Gerdeman; Health; Technology
  • 23 Jul 2001
  • Research & Ideas

How the Giants of Enterprise Seized the Future

shared with the other titans in this book a belief in the future. Watson had two decades of business experience by the time he became chief executive of Computing-Tabulating-Recording (C-T-R) in 1914. The... View Details
Keywords: by Richard S. Tedlow
  • 06 Sep 2006
  • Lessons from the Classroom

Mixing Students and Scientists in the Classroom

with the classic norms of science. We actually discuss this in terms of the discovery of DNA. Watson and Crick arguably violated scientific norms by relying on information that had been gathered View Details
Keywords: by Deborah Blagg; Education
  • 02 Apr 2010
  • What Do You Think?

Why Are Fewer and Fewer U.S. Employees Satisfied With Their Jobs?

over their own needs)." Mark Isaac pointed out that "Succession plans, open communication, and knowing that the company cares, create a learning environment." Gerald Nanninga's reference to findings of the biennial Global Workforce Study View Details
Keywords: by Jim Heskett
  • 08 Jun 2009
  • Research & Ideas

The Return of the Salesman

began to appear in the 1990s, with French historian Laurence Fontaine's Histoire du colportage en Europe: XVe-XIXe siècle, a work translated into English and published by Duke University Press as History of Pedlars in Europe in 1996. This... View Details
Keywords: by Sean Silverthorne; Retail
  • 23 Jun 2003
  • Research & Ideas

Historically Speaking: A Roundtable at HBS

employees used to punch in and out of work. Tabulating machines helped people count and keep track of things, and as such were the predecessors of the computer. When Tom Watson, Sr., became CEO in 1914, tabulating was the smallest part of the operation. View Details
Keywords: by Jim Aisner
  • 09 Nov 2006
  • Research & Ideas

Andy Grove: A Biographer’s Tale

previous books: the Watsons of IBM, Sam Walton, for example. What led you to focus this time on Andy Grove? Tedlow: Having looked at CEO's, as you mentioned, in other books, and really having studied the phenomenon of the chief executive... View Details
Keywords: by Sean Silverthorne; Computer
  • 01 Aug 2017
  • First Look

First Look at New Research and Ideas, August 1

Abstract—Objective: Assess whether a commitment contract informed by behavioral economics leads to persistent virologic suppression among HIV-positive patients with poor antiretroviral therapy (ART) adherence. Design: Single-center pilot... View Details
Keywords: Sean Silverthorne
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