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- All HBS Web (49)
- Faculty Publications (22)
Show Results For
- All HBS Web (49)
- Faculty Publications (22)
- October 2008
- Class Lecture
Marketing as Competitive Advantage: Fundamentals
By: Das Narayandas, David E. Bell, Anita Elberse, John T. Gourville, David B. Godes, John A. Quelch, Gail J. McGovern, Luc R. Wathieu and Marta Wosinska
Marketing as Competitive Advantage: Fundamentals will help today's business executives and tomorrow's business leaders understand the key elements of a successful marketing strategy. The multimedia resource includes video lectures by Harvard Business School faculty,... View Details
- March 2022
- Article
Loan Types and the Bank Lending Channel
By: Victoria Ivashina, Luc Laeven and Enrique Moral-Benito
Using credit-registry data for Spain and Peru, we document that four main types of commercial credit—asset-based loans, cash flow loans, trade finance and leasing—are easily identifiable and represent the bulk of corporate credit. We show that credit growth dynamics... View Details
Keywords: Bank Credit; Loan Types; Bank Lending Channel; Credit Registry; Banks and Banking; Credit; Financing and Loans
Ivashina, Victoria, Luc Laeven, and Enrique Moral-Benito. "Loan Types and the Bank Lending Channel." Journal of Monetary Economics 126 (March 2022): 171–187.
- Article
Financial Innovation and Endogenous Growth
By: Luc Laeven, Ross Levine and Stelios Michalopoulos
Is financial innovation necessary for sustaining economic growth? To address this question, we build a Schumpeterian model in which entrepreneurs earn profits by inventing better goods, and profit-maximizing financiers arise to screen entrepreneurs. The model has two... View Details
Laeven, Luc, Ross Levine, and Stelios Michalopoulos. "Financial Innovation and Endogenous Growth." Journal of Financial Intermediation 24, no. 1 (January 2015): 1–24.
- 07 Aug 2007
- First Look
First Look: August 7, 2007
Authors:Marco Bertini and Luc Wathieu Periodical:Marketing Science (forthcoming) Abstract Existing evidence suggests that preferences are affected by whether a price is... View Details
Keywords: Martha Lagace
- 2014
- Working Paper
Speaking of Corporate Social Responsibility
By: Hao Liang, Christopher Marquis, Luc Renneboog and Sunny Li Sun
We argue that the language spoken by corporate decision makers influences their firms' social responsibility and sustainability practices. Linguists suggest that obligatory future-time-reference (FTR) in a language reduces the psychological importance of the future.... View Details
Keywords: Language; Future-Time-Reference; Categories; Culture; Corporate Social Responsibility; Sustainability; Communication; Corporate Social Responsibility and Impact
Liang, Hao, Christopher Marquis, Luc Renneboog, and Sunny Li Sun. "Speaking of Corporate Social Responsibility." Harvard Business School Working Paper, No. 14-082, March 2014.
- 13 Jul 2010
- First Look
First Look: July 13
Publication:Harvard Business Review 88, nos. 7-8 (July-August 2010) An abstract is unavailable at this time. Read the Article: http://hbr.org/2010/07/column-powerlessness-corrupts/ar/1 Are You Ignoring Trends That Could Shake Up Your Business? Authors:Elie Ofek and... View Details
Keywords: Martha Lagace
- 2002
- Other Unpublished Work
These Caterpillars Foreshadow Great Butterflies
By: Luc Wathieu and Gerald Zaltman
Wathieu, Luc, and Gerald Zaltman. "These Caterpillars Foreshadow Great Butterflies." April 2002.
- 2005
- Working Paper
Price as a Stimulus to Think: The Case for Willful Overpricing
By: Luc Wathieu and Marco Bertini
- Article
Price As a Stimulus to Think: The Case for Willful Overpricing
By: Luc Wathieu and Marco Bertini
Wathieu, Luc, and Marco Bertini. "Price As a Stimulus to Think: The Case for Willful Overpricing." Marketing Science 26, no. 1 (January–February 2007): 118–129.
- 2005
- Working Paper
Price Format and the Evaluation of Multicomponent Goods
By: Luc Wathieu and Marco Bertini
Wathieu, Luc, and Marco Bertini. "Price Format and the Evaluation of Multicomponent Goods." Harvard Business School Working Paper, No. 05-087, July 2005.
- March – April 2008
- Article
Attention Arousal through Price Partitioning
By: Luc Wathieu and Marco Bertini
Wathieu, Luc, and Marco Bertini. "Attention Arousal through Price Partitioning." Marketing Science 27, no. 2 (March–April 2008): 236–246.
- 2006
- Working Paper
The Framing Effect of Price Format
By: Marco Bertini and Luc Wathieu
Bertini, Marco, and Luc Wathieu. "The Framing Effect of Price Format." Harvard Business School Working Paper, No. 06-055, May 2006.
- 2024
- Working Paper
Corporate Debt, Boom-Bust Cycles, and Financial Crises
By: Victoria Ivashina, Sebnem Kalemli-Özcan, Luc Laeven and Karsten Müller
Using a new dataset on sectoral credit exposures covering financial and non-financial sectors in 115 economies over the period 1940–2014, we document the following evidence that corporate debt plays a key role in explaining boom-bust cycles, financial crises, and slow... View Details
Keywords: Financial Crisis; Economic Slowdown and Stagnation; Economic Growth; Economic Sectors; Borrowing and Debt; Credit
Ivashina, Victoria, Sebnem Kalemli-Özcan, Luc Laeven, and Karsten Müller. "Corporate Debt, Boom-Bust Cycles, and Financial Crises." NBER Working Paper Series, No. 32225, March 2024.
- July 20, 2011
- Article
Pricing the Priceless
By: Marco Bertini and Luc Wathieu
Bertini, Marco, and Luc Wathieu. "Pricing the Priceless." Harvard Business Review (website) (July 20, 2011).
- December 7, 2011
- Article
Choice Helps High-End Products, Hurts Low-End Products
By: Marco Bertini and Luc Wathieu
Bertini, Marco, and Luc Wathieu. "Choice Helps High-End Products, Hurts Low-End Products." Harvard Business Review (website) (December 7, 2011).
- 2012
- Report
Starting Prices and Consumer Sensitivity to Customization
By: Marco Bertini and Luc Wathieu
- 2005
- Other Unpublished Work
An Empirical Approach to Understanding Privacy Valuation
By: Luc Wathieu and Allan Friedman
Wathieu, Luc, and Allan Friedman. "An Empirical Approach to Understanding Privacy Valuation." Cambridge, MA, 2005.
- May 2010
- Article
How to Stop Customers from Fixating on Price
By: Marco Bertini and Luc Wathieu
Bertini, Marco, and Luc Wathieu. "How to Stop Customers from Fixating on Price." Harvard Business Review 88, no. 5 (May 2010): 84–91.
- July – August 2010
- Article
Are You Ignoring Trends That Could Shake Up Your Business?
By: Elie Ofek and Luc Wathieu
Virtually all managers in consumer businesses recognize major social, economic, and technological trends. But many do not consider the profound ways in which trends--especially those that seem unrelated to their core markets--influence consumers' aspirations,... View Details
Keywords: Trends; Innovation and Invention; Knowledge Use and Leverage; Marketing Strategy; Consumer Behavior; Product Development
Ofek, Elie, and Luc Wathieu. "Are You Ignoring Trends That Could Shake Up Your Business?" Harvard Business Review 88, nos. 7-8 (July–August 2010).
- 2007
- Working Paper
An Empirical Approach to Understanding Privacy Valuation
By: Luc Wathieu and Allan Friedman
Wathieu, Luc, and Allan Friedman. "An Empirical Approach to Understanding Privacy Valuation." Harvard Business School Working Paper, No. 07-075, April 2007.