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Show Results For
- All HBS Web
(552)
- People (1)
- News (263)
- Research (186)
- Multimedia (1)
- Faculty Publications (94)
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- 29 Jan 2013
- Research & Ideas
Creating the Perfect Super Bowl Ad
entertainment in advertising. In 1963, British advertising pioneer David Ogilvy, in his book Confessions of an Advertising Man, argued that ads should be all business, selling products by informing consumers rather than entertaining them.... View Details
- 28 Jan 2013
- Research & Ideas
Helping Yelp Create More Accurate Reviews
information on sites such as Yelp, eBay, and TripAdvisor. The framework relies on an algorithm set up to tackle bias inherent in reviews by taking into account reviewers who vary in accuracy, stringency, and View Details
- 03 Feb 2014
- Research & Ideas
The Tricky Business of Managing Web Advertising Affiliates
advice to businesses using affiliate marketing programs. His new working paper, written with Wesley Brandi, is titled Information and Incentives in Online Affiliate Marketing. The paper offers ways to help companies make better choices and avoid being... View Details
- 12 Dec 2012
- Research & Ideas
Power to the People: The Unexpected Influence of Small Coalitions
widespread skepticism for the possibility of fair regulation. The power of big business is limited by the need to work with a range of powerful but diffuse societal groups. In his new book, Strength in Numbers: The Political Power of Weak... View Details
Keywords: by Kim Girard
- 10 Nov 2011
- HBS Case
HBS Cases: Making Lincoln Center Cool Again
organizations had 512 trustees and numerous senior staff. Levy oversees the Lincoln, but has no hiring or firing power within its organizations. Like many nonprofits, Lincoln Center has both thrived and struggled over the years. By the... View Details
- 20 Aug 2012
- Research & Ideas
The Acquirers
understudied subject of business research. After all, the economic activity generated by these deals is huge—North American M&A deals in 2011 were estimated at $450 billion. But another reason, says Harvard Business School's Matthew... View Details
- 07 Nov 2005
- Research & Ideas
Exit Interview: HBS Dean Kim Clark
In July, after ten years at the School's helm, Dean Kim B. Clark stepped down to assume the presidency of Brigham Young University-Idaho. During Clark's decade of leadership, the School became a standard-setter in the use of information... View Details
Keywords: by HBS Alumni Bulletin Staff
- 16 Mar 2003
- Research & Ideas
At the Center of Corporate Scandal Where Do We Go From Here?
process, we have weakened critical institutions and the principles and standards of judgment that ought to stand as a protection against conflicts of interest. We need solutions that are driven by a much broader conception of what went... View Details
Keywords: by Kim B. Clark
- 12 Apr 2007
- Working Paper Summaries
From Manufacturing to Design: An Essay on the Work of Kim B. Clark
- 27 Sep 2021
- Research & Ideas
Managers, Your Employees Don’t Want to Be Facebook ‘Friends’
Online—was coauthored by Nancy P. Rothbard, David Pottruck Professor of Management of the Wharton School of Business; Lakshmi Ramarajan, the Anna Spangler Nelson and Thomas C. Nelson Associate Professor of Business Administration at... View Details
Keywords: by Rachel Kim Raczka
- 29 Nov 2021
- Research & Ideas
How Bonuses Get Employees to Choose Work Over Family
pay—and that has the potential to lay the groundwork for an overworked, unhappy existence, according to research by Ashley Whillans, an assistant professor in Harvard Business School’s Negotiation, Organizations, and Markets Unit. The... View Details
Keywords: by Rachel Kim Raczka
- 12 Nov 2018
- Working Paper Summaries
Product Quality and Entering Through Tying: Experimental Evidence
- 22 Apr 2022
- Research & Ideas
Companies Can Expand Their Talent Pool by Giving Ex-Convicts a Second Chance
reluctance has hit Black Americans particularly hard since they have seen historically higher arrest rates, often fueled by racial discrimination, research shows. But it might be a good time to rethink those hiring practices and the... View Details
Keywords: by Jay Fitzgerald
- 08 May 2020
- In Practice
Nonprofits Hurt by COVID-19 Must Hoard Cash to Hold On
survey by the Charities Aid Foundation of America. A staggering 97 percent of respondents expect their funding to decline during the next 12 months as the struggling economy and social distancing hurts fundraising efforts. What can... View Details
Keywords: by Danielle Kost
- 28 Sep 2006
- Working Paper Summaries
Architectural Innovation and Dynamic Competition: The Smaller “Footprint” Strategy
- 01 Jul 2014
- Working Paper Summaries
Creating Reciprocal Value Through Operational Transparency
- 07 Apr 2023
- Research & Ideas
When Celebrity ‘Crypto-Influencers’ Rake in Cash, Investors Lose Big
With limited regulatory enforcement and few gatekeepers, crypto influencers with large social-media audiences can move global markets with a single tweet. The most prominent, including celebrities like Kim Kardashian and Lindsay Lohan,... View Details
Keywords: by Kristen Senz
- 14 Nov 2019
- Working Paper Summaries
Design Rules, Volume 2: How Technology Shapes Organizations series
Keywords: by Carliss Y. Baldwin
- 24 Sep 2024
- Research & Ideas
Why Small Businesses Deserve More Credit
companies have room to grow—and yet will still maintain slack in their total borrowing capacity. “I knew that [small] firms have to be cautious in the way they finance,” Kim says. “I was just surprised by... View Details
- 05 Jul 2006
- Working Paper Summaries