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- Faculty Publications (3)
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- All HBS Web (41)
- Faculty Publications (3)
- 21 Jan 2014
- First Look
First Look: January 21
several mechanisms: by conferring employer recognition, by enhancing social visibility, and by facilitating social comparison. In a nationwide health worker training program in... View Details
Keywords: Sean Silverthorne
- 16 Mar 2009
- Research & Ideas
When the Internet Runs Out of IP Addresses
roadblocks are delaying its widespread implementation, probably for many years. So what happens when the last IPv4 address is assigned? Harvard Business School professor Benjamin G. View Details
- 23 Nov 2010
- First Look
First Look: November 23
psychology and ethical decision making. Read the paper: http://www.francescagino.com/uploads/4/7/4/7/4747506/caruso_gino_cognition_2011.pdf The Design of Online Advertising Markets Author: Benjamin G. View Details
Keywords: Sean Silverthorne
- 02 Jan 2012
- Research & Ideas
Most Popular Articles of 2011
School professor Benjamin G. Edelman discusses the paper's findings Teaching a 'Lean Startup' Strategy (24,997) http://hbswk.hbs.edu/item/6659.html Published: April 11, 2011... View Details
Keywords: by Staff
- 03 Feb 2014
- Research & Ideas
The Tricky Business of Managing Web Advertising Affiliates
When the FBI charged Shawn Hogan and two others with defrauding eBay of about $21 million in affiliate marketing sales, Benjamin G. Edelman was watching closely behind the... View Details
- 19 Sep 2016
- Research & Ideas
Why Isn't Business Research More Relevant to Business Practitioners?
challenging, is achievable. Take HBS colleague Benjamin G. Edelman, an expert in online markets whose research focuses on consumer protection related to online businesses. “My research is made better View Details
- 04 Jan 2010
- Research & Ideas
Best of HBS Working Knowledge 2009
face of public transportation in cities and smaller communities? HBS professor Benjamin G. Edelman weighs the benefits and opportunities for entrepreneurs and for society.... View Details
Keywords: by Staff
- 31 Jan 2017
- First Look
First Look at New Research: January 31, 2017
https://www.hbs.edu/faculty/Pages/item.aspx?num=52140 Winter 2017 CPI Antitrust Chronicle Google, Mobile and Competition: The Current State of Play By: Edelman, Benjamin G. Abstract— I present Google... View Details
Keywords: Carmen Nobel
- 10 Aug 2010
- First Look
First Look: August 10
PublicationsAdverse Selection in Online 'Trust' Certifications and Search Results Author:Benjamin G. Edelman Publication:Electronic Commerce Research and Applications (June 2010) Abstract Widely used... View Details
Keywords: Martha Lagace
- 2014
- Working Paper
~To Groupon or Not to Groupon: The Profitability of Deep Discounts
By: Benjamin G. Edelman
We examine the profitability and implications of online discount vouchers, a relatively new marketing tool that offers consumers large discounts when they prepay for participating firms' goods and services. Within a model of repeat experience good purchase, we examine... View Details
Keywords: Voucher Discounts; Groupon; Experience Goods; Repeat Purchase; Online Advertising; Price; Profit; Marketing Strategy; Retail Industry
Edelman, Benjamin G. "~To Groupon or Not to Groupon: The Profitability of Deep Discounts." Harvard Business School Working Paper, No. 11-063, December 2010. (Revised June 2011, October 2011, January 2014. Featured in Working Knowledge: Is Groupon Good for Retailers? Excerpted in HBR Blogs: To Groupon or Not To Groupon: New Research on Voucher Profitability.)
- 25 May 2010
- First Look
First Look: May 25
(revised) Authors:Itai Ashlagi, Benjamin G. Edelman, and Hoan Lee Abstract We model competing auctions for online advertising, with attention to the participation costs that... View Details
Keywords: Martha Lagace
- 27 Oct 2009
- First Look
First Look: October 27
case: http://cb.hbsp.harvard.edu/cb/product/210009-PDF-ENG Purchase the B supplement: http://cb.hbsp.harvard.edu/cb/product/210004-PDF-ENG Purchase the C supplement: http://cb.hbsp.harvard.edu/cb/product/210015-PDF-ENG eBay Partner Network (A) View Details
Keywords: Martha Lagace
- 2013
- Working Paper
Competing Ad Auctions
By: Itai Ashlagi, Benjamin Edelman and Hoan Soo Lee
We present a two-stage model of competing ad auctions. Search engines attract users via Cournot-style competition. Meanwhile, each advertiser must pay a participation cost to use each ad platform, and advertiser entry strategies are derived using symmetric Bayes-Nash... View Details
Keywords: Online Advertising; Auctions; Market Participation; Market Platforms; Mathematical Methods; Competition
Ashlagi, Itai, Benjamin Edelman, and Hoan Soo Lee. "Competing Ad Auctions." Harvard Business School Working Paper, No. 10-055, January 2010. (Revised May 2010, February 2011, September 2013.)
- Web
Entrepreneurial Management Awards & Honors - Faculty & Research
Strategy and General Management category for his case with Benjamin G. Edelman, "Google Inc." (HBS Case 910-036) and another ecch Award in the Entrepreneurship category for his case with Mikołaj Jan... View Details
- Web
2022 Reunion Presentations - Alumni
Professor Laura Alfaro + More Info – Less Info Fueled by a series of recent political events and actors, anti-globalization has been growing. From the rise of political platforms pinning blame on openness to imports and immigration to the... View Details
- 09 Feb 2012
- Sharpening Your Skills
Sharpening Your Skills: Online Marketing
Harvard Business School professor Benjamin G. Edelman discusses the paper's findings. Key concepts include: Discount vouchers provide price discrimination, letting merchants... View Details
- 14 Feb 2012
- First Look
First Look: February 14
case:http://cb.hbsp.harvard.edu/cb/product/512042-PDF-ENG Airbnb (A) Benjamin Edelman and Michael LucaHarvard Business School Case 912-019 After widely publicized complaints of destructive guests and... View Details
Keywords: Carmen Nobel
- 26 Jan 2010
- First Look
First Look: Jan. 26
Working PapersCompeting Ad Auctions: Multi-homing and Participation Costs Authors:Itai Ashlagi, Benjamin Edelman, and Hoan Soo Lee Abstract We model competing auctions for online advertising, with... View Details
Keywords: Martha Lagace
- 07 Apr 2015
- First Look
First Look: April 7
Digital Platform: A Playbook for Strategists By: Edelman, Benjamin G. Abstract—The ubiquity of Internet access has caused a sharp rise in the number of businesses offering platforms that connect users for... View Details
Keywords: Sean Silverthorne
- 09 Mar 2010
- First Look
First Look: March 9
valuation. Analysis of auction transactions revealed greater inter-subjective agreement about valuation over time, as the new category institutionalized. Measuring the Perpetrators and Funders of Typosquatting Authors:Tyler Moore and View Details
Keywords: Martha Lagace