by Christopher A. Bartlett - Publications - Faculty & Research

24 Mar 2015
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First Look: March 24

is currently provided by GAAP financial reporting. The purpose of this paper is to examine the optimal design of information intermediaries that can increase the impact of sustainability information on corporate conduct. Specifically, we... View Details

Keywords: Sean Silverthorne

April 2000
Supplement

BRL Hardy: Globalizing an Australian Wine Company

By: Christopher A. Bartlett

Interviews alternating the country subsidiary and corporate headquarters views of Christopher Carson, marketing director of BRL Hardy Europe and Steve Millar, marketing director and CEO of BRL Hardy Ltd. In four segments focusing on the source of... View Details

Keywords: Business Subsidiaries; Business Headquarters; Management Teams; Conflict and Resolution; Agriculture and Agribusiness Industry; Food and Beverage Industry

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19 Dec 2016
Research & Ideas

The 10 Most Popular Stories of 2016

your actions and misconduct to students? The recorded answer offers sobering lessons for anyone with business ambitions. What’s a Boss Worth? Quite a lot, it turns out. Good bosses can have a multiplier effect that ups everyone’s game, according to research View Details

Keywords: by Carmen Nobel

17 Dec 2020
Research & Ideas

The 10 Most Popular Stories of 2020

that eight of the 10 most-read HBS Working Knowledge stories of the year were COVID-focused. Readers sought insights from HBS faculty about everything from managing large-scale remote work to leading during a crisis. The year was also marked View Details

Keywords: by Dina Gerdeman

21 Apr 2008
Research & Ideas

The New Math of Customer Relationships

It's the E=MC2 of customer loyalty. Deeply satisfied employee = deeply satisfied customer = lifelong profit. Harvard Business School professor emeritus Jim Heskett and professor Earl Sasser have pursued this seemingly simple equation in books including Service... View Details

Keywords: by Sean Silverthorne

27 Apr 2010
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First Look: April 27

PublicationsRethinking the MBA: Business Education at a Crossroads Authors:Srikant M. Datar, David A. Garvin, and Patrick Cullen Publication:Harvard Business Press, 2010 Abstract : "Business Schools Face Test of Faith."... View Details

Keywords: Martha Lagace

17 May 2016
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May 17, 2016

2016 New York: Oxford University Press Consumers, Corporations, and Public Health: A Case-Based Approach to Sustainable Business By: John A. Quelch. Abstract—The public health footprint associated with corporate behavior has come under... View Details

Keywords: Sean Silverthorne

24 Jun 2008
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First Look: June 24, 2008

Competitive Positioning Through New Product Development Author: Elie Ofek Publication: Chap. 3 in Handbook of New Product Development Management, edited by Christoph Loch and Stylianos Kavadias, 49-85.... View Details

Keywords: Martha Lagace

19 Jul 2011
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First Look: July 19

claims about the benefits of broader operational scope. The performance benefits of focus are typically attributed to reduced complexity, lower uncertainty, and the development of specialized expertise, while the benefits of greater breadth are linked to the economies... View Details

Keywords: Sean Silverthorne

09 Feb 2016
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February 9, 2016

entrepreneurship in organizational sectors. Prior research suggests that firm foundings are driven by collective patterns of activity—that is, by patterns of prior foundings—including support from related... View Details

Keywords: Sean Silverthorne

07 Jun 2011
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First Look: June 7

PublicationsTransnational Management: Text, Cases and Readings in Cross-Border Management Authors:Christopher A. Bartlett and Paul W. Beamish Publication:Irwin/McGraw-Hill, 2011 Abstract Transnational... View Details

Keywords: Sean Silverthorne

02 Feb 2016
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February 2, 2016

Abstract—Seven experiments explore people's decisions to share or withhold personal information and the wisdom of such decisions. When people choose not to reveal information—to be "hiders"—they are judged negatively by others... View Details

Keywords: Sean Silverthorne

04 Dec 2012
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First Look: December 4

PublicationsWhen Does a Platform Create Value by Limiting Choice? Authors:Ramon Casadesus-Masanell and Hanna Hałaburda Publication:Journal of Economics & Management Strategy (forthcoming) Abstract We present a theory for why it... View Details

Keywords: Carmen Nobel

13 Sep 2011
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First Look: September 13

PublicationsHigher Ambition: How Great Leaders Create Economic and Social Value Authors:Michael Beer, Russel A. Eisenstat, Nathaniel Foote, Tobias Fredberg, and Flemming Norrgren Publication:Harvard Business Press, 2011 Abstract... View Details

Keywords: Sean Silverthorne

25 Oct 2011
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First Look: October 25

Institutional Investors Frame Their Losses: Evidence on Dynamic Loss Aversion from Currency Portfolios Authors:Kenneth A. Froot, J. Arabadjis, S. Cates, and S. Lawrence Publication:Journal of Portfolio Management (forthcoming) Abstract... View Details

Keywords: Sean Silverthorne

13 Oct 2010
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First Look: October 13, 2010

PublicationsBuy-In: Saving Your Good Idea from Getting Shot Down Authors:John P. Kotter and Lorne A. Whitehead Publication:Harvard Business Press, 2010 Abstract You've got a good idea. You know it could make a crucial difference for... View Details

Keywords: Sean Silverthorne

07 Feb 2012
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First Look: February 7

Products in China for China Vicki L. Sato, Christoph Jaeker, and Kareem RedaHarvard Business School Case 612-032 Sym-Bio, an entrepreneurial Chinese diagnostic company with a product line in infectious disease testing, has agreed to be... View Details

Keywords: Sean Silverthorne

November 2015 (Revised August 2016)
Case

Unilever's New Global Strategy: Competing through Sustainability

By: Christopher A. Bartlett

In January 2009, when Paul Polman was appointed CEO of Unilever, he inherited a company in long-term decline at the beginning of a major global financial crisis. As the first outsider ever recruited to lead the company, Polman lost little time in challenging the... View Details

Keywords: Globalized Firms and Management; Corporate Social Responsibility and Impact; Competitive Strategy; Environmental Sustainability; Consumer Products Industry

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28 Feb 2012
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First Look: Feb. 28

http://www.oup.com/us/catalog/general/subject/Psychology/Health/?view=usa&ci=9780199734610 A Positive Approach to Studying Diversity in Organizations Authors:Lakshmi Ramarajan and David A. Thomas Publication:Chap. 41 in The Oxford... View Details

Keywords: Sean Silverthorne

October 2011
Case

Levendary Cafe: The China Challenge

By: Christopher A. Bartlett and Arar Han

Just weeks into her new job, Mia Foster, a first time CEO with no international management experience, is faced with a major challenge at Levendary Cafe, a $10 billion US-based fast food chain. Strategically, many of her corporate staff have become concerned that the... View Details