by Christian Ketels - Publications - Faculty & Research

12 Sep 2023
Book

Successful, But Still Feel Empty? A Happiness Scholar and Oprah Have Advice for You

this information for people. The whole world is my classroom and I have to treat it as such.” Thinking about thinking Build the Life You Want draws on some 1,000 academic references and begins by detailing the science of emotions and why... View Details

Keywords: by Avery Forman

02 Oct 2018
First Look

New Research and Ideas, October 2, 2018

farm refers to a complex of rights and duties secured by contract in which a sovereign transferred the temporary exploitation of a holding for rent in advance. It was one of four tenurial complexes under which entitlements fell, the... View Details

Keywords: Dina Gerdeman

January 2015 (Revised July 2015)
Case

Jimmy Choo

By: Anat Keinan and Sandrine Crener

Jimmy Choo is a British luxury accessories brand, specializing in shoes, handbags, accessories, and fragrances. Founded in 1996 in London by couture shoe designer Jimmy Choo and Vogue accessories editor Tamara Mellon OBE, the brand enjoyed immediate success and rapidly... View Details

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07 Jul 2008
Research & Ideas

Innovation Corrupted: How Managers Can Avoid Another Enron

Enron was an innovative company, and its downfall can be traced to supreme arrogance bred by considerable success, some extremely poor diversification decisions, and poorly conceived and implemented administrative practices that led, over... View Details

Keywords: by Martha Lagace; Energy; Utilities

27 Sep 2018
Research & Ideas

Religion in the Workplace: What Managers Need to Know

leaders need to start preparing clear answers. After all, the number of religious discrimination complaints has increased by more than 50 percent in the past 15 years, and settlement amounts have more than doubled, according to data... View Details

Keywords: by Dina Gerdeman; Food & Beverage; Apparel & Accessories

11 Oct 2006
Research & Ideas

U.S. Tops Business Competitiveness Index 2006

and the competitiveness of nations, states, and regions. The report was co-written by Porter and the Institute's Christian Ketels and Mercedes Delgado, and based on research... View Details

Keywords: by Sean Silverthorne

21 Jul 2012
News

Stephen Covey, RIP

12 Oct 1999
Research & Ideas

It Came in the First Ships: Capitalism in America

years, and on into the nineteenth century, everything seemed up for grabs in the new country. Vast, apparently unlimited tracts of land were given away by the government or sold at irresistibly low prices. To get the best land, neither... View Details

Keywords: by Thomas K. McCraw

06 Nov 2017
Research Event

Who is Responsible for the Future of Cities?

CAMBRIDGE, Mass — On a rainy afternoon in late October, Mohsen Mostafavi stood before a packed auditorium at Harvard University and considered the history of cities in terms of three cooked eggs. Mostafavi, the Dean of the Harvard Graduate School of Design, described... View Details

Keywords: by Carmen Nobel

22 Feb 2000
Research & Ideas

The Mind of the Market: Extending the Frontiers of Marketing Thought

smile. ZMET, which is patented, grew out of his interests in anthropology, photography and cognitive neuroscience. It was sparked, in part, by a trip to Nepal and India ten years ago. On his travels, he presented villagers with plastic... View Details

Keywords: by Martha Lagace

01 May 2009
What Do You Think?

Do Innovation and Entrepreneurship Have to Be Incompatible with Organization Size?

energy to priority areas for innovation." Amy Sauers added findings that suggest that large firms succeed that "attempted to 'get small' (through the vehicle of) 'lean, mean, heavyweight teams.'" Another ingredient suggested View Details

Keywords: by Jim Heskett

24 May 2018
News

American firms reveal the gulf between bosses’ and workers’ pay

01 Dec 2022
News

Singing to the Corn

talking about, Deward?’” “I said, ‘Corn? What are you talking about, Deward?’” One of those gardens is planted on the 38-acre grounds of the Tri-Faith Initiative, a Sacred Seed partner. A joint effort by local Muslim, Jewish, and View Details

Keywords: Julia Hanna; photographed by Vance Jacobs; Agriculture

02 Oct 2006
Research & Ideas

Negotiating in Three Dimensions

negotiating set-up. Negotiators sometimes can discover hidden sources of value and then craft agreements to unlock that value and overcome barriers created by poor deal design. Now let's move to some errors in our most familiar first... View Details

Keywords: by Martha Lagace

19 Nov 2007
Lessons from the Classroom

Teaching The Moral Leader

taught the course. First introduced to HBS in the late 1980s by Harvard psychiatrist and educator Robert Coles, The Moral Leader uses literature to study moral decision-making and leadership. Individual faculty teach the course using... View Details

Keywords: by Sarah Jane Gilbert; Education

22 Apr 2002
Research & Ideas

Does Spirituality Drive Success?

spirituality in business. Can Spirituality Drive Success? Should It? In a session exploring how spirituality can lead to business success, panelist Tony Schwartz confessed to one distinction: he was perhaps the only person in the world who was "driven to the... View Details

Keywords: by Martha Lagace, Sean Silverthorne & Wendy Guild

July 2023
Case

Crocs: Using Community-Centric Marketing to Make Ugly Iconic

By: Ayelet Israeli and Anne V. Wilson

In 2022, the Crocs Classic Clog was the best-selling item of clothing on Amazon, the brand was one of the fastest growing brands in the U.S., and global net revenue had increased to approximately $3.6 billion. By most accounts, Crocs had become the “it” shoe. Crocs... View Details

Keywords: Brands and Branding; Product Development; Growth and Development; Customer Value and Value Chain; Digital Marketing; Digital Strategy; Segmentation; Advertising; Consumer Products Industry; Apparel and Accessories Industry; United States

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25 Aug 2009
First Look

First Look: August 25

direction set by the management team. Purchase this case: http://cb.hbsp.harvard.edu/cb/product/209026-PDF-ENG Christian Dior: A New Look for Haute Couture Harvard Business School Case 809-159 The case... View Details

Keywords: Martha Lagace

January 2009
Case

VOSS Artesian Water from Norway

By: Youngme E. Moon, Gail J. McGovern, Daniela Beyersdorfer and Vincent Marie Dessain

VOSS is a Norwegian bottled water company that produces one of the world's purest drinking waters, sold at an ultra-premium price in a sleek cylindrical glass bottle of minimalist design. In the U.S. (the company's primary market), VOSS's high-end brand presence is... View Details

Keywords: Brands and Branding; Marketing Channels; Marketing Strategy; Product; Luxury; Food and Beverage Industry; Norway; United States

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September 2004 (Revised February 2010)
Case

The Passion of the Christ (A)

By: John A. Quelch, Anita Elberse and Anna Harrington

Bob Berney, president of Newmarket Films, must decide on a distribution and marketing strategy for Mel Gibson's controversial new movie, The Passion of the Christ. Fueled by Gibson's star power as well as an extensive prescreening campaign among Christian leaders and... View Details

Keywords: Advertising Campaigns; Film Entertainment; Marketing Strategy; Product Launch; Product Positioning; Distribution Channels; Religion; Motion Pictures and Video Industry

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