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Show Results For
- All HBS Web
(1,407)
- People (2)
- News (579)
- Research (497)
- Multimedia (35)
- Faculty Publications (131)
- 08 Mar 2016
- News
Words of Wisdom on International Women's Day
- 19 May 2016
- News
Faculty Offer Words of Wisdom for Graduates
- 01 Jun 2012
- News
Good as Our Word
interview with the BBC, Kroll readily conceded that his firm loses business when organizations shop around for—and receive—a higher rating elsewhere. “On the other hand, when our name is on something, and our name is on the line, it will mean more than the View Details
- 27 Feb 2017
- Working Paper Summaries
Seeking to Belong: How the Words of Internal and External Beneficiaries Influence Performance
- 23 May 2021
- News
Kominers’s Conundrums: A Word Chemistry Lab Needs Organizing
- 02 Mar 2023
- Blog Post
Women, Work, and the "M" Word
I’m the eldest of three daughters in a medical family. With a urogynecologist and primary care doctor as parents, I grew up thinking it was normal to talk about all topics of women’s health around the dinner... View Details
- 26 May 2011
- News
Good companies need more than words
- 12 May 2015
- News
After Words with Rosabeth Moss Kanter
- 12 Jul 2013
- News
Time to retire the word "disrupt"
- 18 Apr 2020
- News
Kominers's Conundrums: The Best Puzzles Are Made Out of Words
- 31 May 2017
- Sharpening Your Skills
10 Harvard Business School Research Stories That Will Make Your Mouth Water
Food used to be just sustenance, but now it's news. The president of the United States falls for McDonald's and KFC. In Portland, resentment is growing over white street vendors who sell ethnic foods. Ikea is starting a food incubator for... View Details
- 20 May 2016
- Video
And Now, a Word from Our Class of 2015 Graduates
- 15 May 2015
- Video
And Now, a Word from Our Class of 2014 Graduates
- January 2018 (Revised January 2021)
- Background Note
Customer Lifetime Social Value (CLSV)
By: Elie Ofek, Barak Libai and Eitan Muller
One of the hallmarks of the digital revolution is the rise of the socially connected consumer. Concomitantly, the ability of companies to affect and measure the social interactions among customers has grown tremendously. Consequently, in assessing the full value of... View Details
Keywords: Customer Lifetime Value; Customer Management; Social Contagion; Word Of Mouth; Customer Engagement; Customer Value and Value Chain; Measurement and Metrics; Customer Relationship Management
Ofek, Elie, Barak Libai, and Eitan Muller. "Customer Lifetime Social Value (CLSV)." Harvard Business School Background Note 518-077, January 2018. (Revised January 2021.)
- 26 May 2011
- News
Good companies need more than words
- 18 Sep 2006
- Research & Ideas
When Words Get in the Way: The Failure of Fiscal Language
labeling conventions—representing, in the words of the authors, "an exercise in linguistics, not economics." Like Einstein's General Theory of Relativity, which... View Details
Keywords: by Julia Hanna
- 2017
- Working Paper
Seeking to Belong: How the Words of Internal and External Beneficiaries Influence Performance
By: Paul Green, Francesca Gino and Bradley R. Staats
In this paper, we examine how connecting to beneficiaries of one’s work increases performance and argue that beneficiaries internal to an organization (i.e., one’s own colleagues) can serve as an important source of motivation, even in jobs that—on the surface—may seem... View Details
Keywords: Prosocial Motivation; Belongingness; Motivation; Job Design; Field Experiment; Motivation and Incentives; Strategy; Job Design and Levels
Green, Paul, Francesca Gino, and Bradley R. Staats. "Seeking to Belong: How the Words of Internal and External Beneficiaries Influence Performance." Harvard Business School Working Paper, No. 17-073, February 2017.