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- All HBS Web (47)
- Faculty Publications (15)
Show Results For
- All HBS Web (47)
- Faculty Publications (15)
- 19 Mar 2013
- First Look
First Look: March 19
pre-paid vouchers to an online subscriber base-has by all accounts been spectacular. Our evaluation of daily deals is a cautionary tale for merchants: a substantial percentage are unlikely to benefit, and might well lose money, by using... View Details
Keywords: Sean Silverthorne
- 02 Mar 2007
- What Do You Think?
What Is the Government’s Role in US Health Care?
creativity they deserve? For example, to combat opposition to a tax increase, could tax credits for later use (when savings kick in) be issued to individuals and businesses in the amounts by which their taxes are increased? To provide universal insurance, could the... View Details
- 01 Sep 2023
- News
Solving for Z
With nearly 20 years of experience as a senior human resources executive, Matthew Breitfelder (MBA 2002) has seen a lot of change in the corporate talent space. But what’s happening now looks like a tectonic generational shift. From his perch as global head of human... View Details
- 16 Jun 2021
- HBS Case
Cruising in Crisis: How Carnival Is Riding Out the COVID-19 Storm
disaster, Carnival appears to be sailing smoothly with its customer relationships, Gilson says. "The industry clearly benefits from having a loyal base of enthusiastic repeat customers who love the cruising experience." When cruises were canceled last year, some 45... View Details
- 31 Mar 2008
- HBS Case
JetBlue’s Valentine’s Day Crisis
and diversions, offering varying levels of compensation. Passengers who were stuck on a plane for more than three hours, for example, received a full refund and a voucher for a free roundtrip flight. On February 21, JetBlue also issued a... View Details
- 20 Dec 2017
- Lessons from the Classroom
How to Design a Better Customer Experience
purse. Tickets, money, and IDs were all gone. A Disney employee gave me food vouchers for the family, park tickets for the following days, and helped with any inconveniences that we faced. While we enjoyed the rest of the day in the park,... View Details
- 13 Nov 2017
- Research & Ideas
Want to Be Happier? Spend Some Money on Avoiding Household Chores
well-being by offering time-saving services—perhaps even in place of financial rewards. The Stanford School of Medicine did just that with a pilot program that rewarded faculty members with vouchers for meal deliveries, laundry services,... View Details
Keywords: by Dina Gerdeman
- 13 Jul 2011
- Research & Ideas
Experimental Researcher Helps Improve Health Care in Zambia
get people to use them." In one study exploring the country's high birth rates, 1,031 women were randomly chosen to receive a voucher guaranteeing free and immediate access to a range of modern contraceptives through a private... View Details
- 11 Mar 2014
- First Look
First Look: March 11
consumers large discounts when they prepay for participating firms' goods and services. Within a model of repeat experience good purchase, we examine two mechanisms by which a discount voucher service can benefit affiliated firms: price... View Details
Keywords: Sean Silverthorne
- 09 Feb 2012
- Sharpening Your Skills
Sharpening Your Skills: Online Marketing
Harvard Business School professor Benjamin G. Edelman discusses the paper's findings. Key concepts include: Discount vouchers provide price discrimination, letting merchants attract consumers who would not ordinarily patronize their... View Details
- 28 Jun 2011
- News
Beyond Case Writing
people to use them.” In one study exploring the country’s high birth rates, 1,031 women were randomly chosen to receive a voucher guaranteeing free and immediate access to a range of modern contraceptives through a private appointment... View Details
- 01 Dec 2011
- News
Research With Impact: Changing Global Health Practices
vouchers for free contraceptives. Half received vouchers with their husbands present while the other half received them privately. A control group received no vouchers. The goal? To measure the influence of... View Details
- 01 Nov 2011
- First Look
First Look: Nov. 1
online discount vouchers, a new marketing tool that offers consumers large discounts when they prepay for participating merchants' goods and services. Within a model of repeat experience good purchase, we examine two mechanisms by which a discount View Details
Keywords: Sean Silverthorne
- 01 Mar 2016
- News
Feedback
bring much-needed accountability into the system? —Jim Mills (MBA 1986) Tim Draper’s investment in the school voucher campaign was not for naught. It caused the legislature to panic and pass a surprisingly progressive charter school law... View Details
- 05 Jul 2011
- First Look
First Look: July 5
prepay for participating merchants' goods and services. Within a model of repeat experience good purchase, we examine two mechanisms by which a discount voucher service can benefit affiliated merchants: price discrimination and... View Details
Keywords: Sean Silverthorne
- 18 Feb 2014
- First Look
First Look: February 18
participating firms' goods and services. Within a model of repeat experience good purchase, we examine two mechanisms by which a discount voucher service can benefit affiliated firms: price discrimination and advertising. For View Details
Keywords: Sean Silverthorne
- 02 Jan 2012
- Research & Ideas
Most Popular Articles of 2011
http://www.hbs.edu/research/pdf/11-063.pdf http://hbswk.hbs.edu/item/6597.html Published: August 2, 2011 Paper Released: June 2011 For consumers, online discount vouchers (like those offered by Groupon.com) have obvious appeal: discounts... View Details
Keywords: by Staff
- 01 Mar 2019
- News
Tools and Training for a “Wicked Problem”
When Albuquerque Mayor Tim Keller (MBA 2005) outlined his citywide plan to address homelessness in September 2018, his approach included some time-tested best practices from cities with more experience grappling with the issue. Increasing emergency shelter options,... View Details
Keywords: homelessness
- 24 Feb 2014
- Research & Ideas
Busting Six Myths About Customer Loyalty Programs
consumers bestow their loyalty by spending most of their grocery dollars with one retailer for 1-2 percent payback? Let's look more closely at the actual rewards. They come in two forms : (1) turbo charged vouchers (doubling, tripling, or... View Details
- 06 Nov 2015
- Blog Post
Casey Gerald: Becoming a Leader at HBS
Career and Professional Development “Take ECs to lunch” program, where they gave you meal vouchers to take ECs [second-years] to go to lunch with you. I decided to go through the entire second year resume book to find people that I call... View Details