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  • All HBS Web  (1,720)
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  • February 1992 (Revised December 1992)
  • Case

MCI Vision (A)

By: Frank V. Cespedes
This case series focuses on divisional marketing and sales efforts concerning Vision, a new telecommunication product intended for the small business marketplace. Vision represents both a significant opportunity, and different field marketing requirements, for MCI.... View Details
Keywords: Change Management; Marketing Strategy; Product Launch; Product Development; Groups and Teams; Sales; Opportunities; Competitive Strategy
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Cespedes, Frank V. "MCI Vision (A)." Harvard Business School Case 592-083, February 1992. (Revised December 1992.)
  • 20 Aug 2021
  • Video

Career Vision Workshop: Introduction

  • 01 Dec 2012
  • News

Rival Visions

exemplifies energetic government and vigorous federal programs for economic growth. Gallatin symbolizes low taxes and less intrusion by government." Not surprisingly, the two men (after whom two HBS buildings are named) were political enemies whose "competitive View Details

    Strategy Rules: Five Timeless Lessons from Bill Gates, Andy Grove, and Steve Jobs

    How does an entrepreneur, aspiring manager, or CEO become a master of strategy? In this book, we argue that everyone can learn from three of the greatest strategist of modern time, Bill Gates, Andy Grove and Steve Jobs, who also built three of the most valuable... View Details

    • October 2018 (Revised February 2018)
    • Case

    Masayoshi Son and the Vision Fund

    By: Tom Nicholas, Ramana Nanda and Benjamin N. Roth
    In October 2016, SoftBank Group Corp., the Japanese conglomerate giant caused a significant shock to the worldwide market for venture capital and private equity by announcing the Vision Fund, the largest tech investment fund in the world at close to $100 billion. The... View Details
    Keywords: Strategy; Venture Capital; Private Equity; Entrepreneurship; Competitive Strategy
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    Nicholas, Tom, Ramana Nanda, and Benjamin N. Roth. "Masayoshi Son and the Vision Fund." Harvard Business School Case 819-041, October 2018. (Revised February 2018.)
    • October 1993 (Revised February 1995)
    • Case

    MCI Vision (A) (Condensed)

    By: Frank V. Cespedes
    Concerns the development, introduction, and first-year sales performance of Vision, a telecommunications service aimed at small- and medium-sized businesses. Introduced in 1990, Vision surpassed goals in that year, but was significantly below target in the first... View Details
    Keywords: Change Management; Cost vs Benefits; Decision Choices and Conditions; Goals and Objectives; Management Analysis, Tools, and Techniques; Marketing Strategy; Product; Sales; Competitive Strategy; Valuation
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    Cespedes, Frank V. "MCI Vision (A) (Condensed)." Harvard Business School Case 594-057, October 1993. (Revised February 1995.)
    • April 2019 (Revised June 2019)
    • Case

    Western Governors University: 10x Vision

    By: William R. Kerr and Susie L. Ma
    Western Governors University (WGU) was a nonprofit institution of higher education whose online learning model served more than 100,000 students in 2019 and was scaling rapidly. President Scott Pulsipher wanted to expand WGU’s reach to millions more with a plan called... View Details
    Keywords: Online Education; Enrollment; Scaling; Higher Education; Internet and the Web; Business Model; Expansion; Growth and Development Strategy; Education Industry; United States
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    Kerr, William R., and Susie L. Ma. "Western Governors University: 10x Vision." Harvard Business School Case 819-093, April 2019. (Revised June 2019.)
    • Article

    Organizational Beliefs and Managerial Vision

    By: Eric J. Van den Steen
    Can managers have an impact on their firm that goes beyond their direct actions and decisions? This article shows that a manager with strong beliefs about the right course of action will attract, through sorting in the labor market, employees with similar beliefs. This... View Details
    Keywords: Organizations; Goals and Objectives; Decisions; Labor; Markets; Employees; Motivation and Incentives; Recruitment; Risk and Uncertainty; Values and Beliefs
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    Van den Steen, Eric J. "Organizational Beliefs and Managerial Vision." Journal of Law, Economics & Organization 21, no. 1 (April 2005): 256–283. (Reprinted in The Economics of Organisation and Bureaucracy, Peter M. Jackson (ed.), Edward Elgar (Cheltenham, UK), 2013.)
    • February 1992
    • Supplement

    MCI Vision (C)

    By: Frank V. Cespedes
    Supplements the (A) case. Designed as an in-class handout. View Details
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    Cespedes, Frank V. "MCI Vision (C)." Harvard Business School Supplement 592-085, February 1992.
    • February 1992 (Revised December 1992)
    • Supplement

    MCI Vision (B)

    By: Frank V. Cespedes
    Supplements the (A) case. Designed as an in-class handout. View Details
    Keywords: Telecommunications Industry
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    Cespedes, Frank V. "MCI Vision (B)." Harvard Business School Supplement 592-084, February 1992. (Revised December 1992.)
    • August 1986 (Revised December 1986)
    • Case

    Ciba Vision Care--Canada

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    Mead, Melissa J., and Donna B. Stoddard. "Ciba Vision Care--Canada." Harvard Business School Case 187-042, August 1986. (Revised December 1986.)
    • 09 Jul 2021
    • News

    Visions for the Future

    • October 1995 (Revised March 1996)
    • Case

    Booz.Allen & Hamilton: Vision 2000

    In 1993, Booz.Allen & Hamilton forsook its previous, highly local organizational structure. It was motivated by a desire to serve multinational clients more effectively and to provide greater value to clients with more localized business by collecting best practices... View Details
    Keywords: Organizational Change and Adaptation; Service Operations; Service Delivery; Organizational Structure; Global Strategy; Service Industry
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    Loveman, Gary W., and Jamie O'Connell. "Booz.Allen & Hamilton: Vision 2000." Harvard Business School Case 396-031, October 1995. (Revised March 1996.)
    • 09 Jan 2020
    • Blog Post

    Set Your Recruiting Vision for 2020

    A new year provides an opportunity to set your vision for the future at home, in your career, and for your company. In your role as a recruiter or hiring manager, a cornerstone of that vision will be... View Details
    Keywords: All Industries
    • 20 Aug 2021
    • Video

    The Pathway To Career Vision

    • July 2004
    • Supplement

    World Vision International: The AIDS Initiative

    By: Christopher A. Bartlett
    Management discusses the organizational and governance challenges of operating a global network of partner organizations. Then key managers reflect on the decision World Vision must make on the AIDS Hope Initiative--a new strategic direction that challenges many of the... View Details
    Keywords: Health Care and Treatment; Goals and Objectives; Corporate Social Responsibility and Impact; Problems and Challenges; Core Relationships; Welfare; Value; Health Industry
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    Bartlett, Christopher A. "World Vision International: The AIDS Initiative." Harvard Business School Video Supplement 305-701, July 2004.
    • 26 Sep 2024
    • Blog Post

    Syngenta Tomato Vision

    an opportunity to visit Syngenta Tomato Vision, a 150,000 square foot greenhouse and demonstration center located in Maasland, the Netherlands. This facility opened in May 2020 and focuses on testing thousands of tomato varietal crossings every year. The first stop on... View Details
    • July 1990 (Revised December 1990)
    • Case

    CIBA Vision Canada--1990

    By: F. Warren McFarlan and Jiro Kukuryo
    Keywords: Canada
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    McFarlan, F. Warren, and Jiro Kukuryo. "CIBA Vision Canada--1990." Harvard Business School Case 191-001, July 1990. (Revised December 1990.)
    • February 2022
    • Teaching Note

    Magrabi: Fulfilling the Vision for the Future

    By: John Beshears
    Teaching Note for “Magrabi: Fulfilling the Vision for the Future” (Harvard Business School Case No. 920-009). View Details
    Keywords: Habit; Retail; Sales Effectiveness
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    Beshears, John. "Magrabi: Fulfilling the Vision for the Future." Harvard Business School Teaching Note 922-034, February 2022.
    • October 2016 (Revised April 2018)
    • Case

    ASICS: Chasing a 2020 Vision

    By: Elie Ofek, Nobuo Sato and Akiko Kanno
    In early 2016, Motoi Oyama, president and CEO of ASICS, a major sports apparel and footwear manufacturer based in Japan, lays out his company’s growth plan for the upcoming 5 years. The new plan set ambitious goals in terms of revenue and profit increases. At the heart... View Details
    Keywords: Brand Management; Sports Apparel; Competitive Positioning; Direct To Consumer Marketing; Retail Formats; Lifestyle Brands; Information Technology; Competition; Brands and Branding; Organizational Change and Adaptation; Digital Platforms; Product Positioning; Marketing Channels; Sports; Retail Industry; Apparel and Accessories Industry; Sports Industry; Entertainment and Recreation Industry
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    Ofek, Elie, Nobuo Sato, and Akiko Kanno. "ASICS: Chasing a 2020 Vision." Harvard Business School Case 517-060, October 2016. (Revised April 2018.)
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