Publications

Publications

Filter Results: (898) Arrow Down
Filter Results: (898) Arrow Down Arrow Up

Show Results For

Show Results For

← Page 2 of 898 Results →
  • 06 Apr 2016
  • News

Innovation Leaders Create Long-Term Value

  • 19 Aug 2015
  • Research & Ideas

Codeacademy’s Delicate Work of Adding Monetization Without Crushing Mission

a subset of the community finds value in the company's services. Personally, I am a fan of building the community first and focusing on monetization much later, just as the Codecademy team has done. "COMMUNITY-BUILDING AND MONETIZATION... View Details
Keywords: Re: Jeffrey J. Bussgang; Technology
  • March 2011
  • Case

Cash Flow Productivity at PepsiCo: Communicating Value to Retailers

PepsiCo developed a new metric that better measured the value added by Pepsi products than did gross margin, the traditional metric used by retailers to determine shelf space and promotional activity. The new metric, cash flow productivity, captured the value of... View Details
Keywords: Customer Relationship Management; Cash Flow; Measurement and Metrics; Distribution; Performance Productivity; Value Creation; Food and Beverage Industry; Retail Industry
Related
  • Web

Adding a Social Dimension to Strategy - Institute For Strategy And Competitiveness

HBS ISC Creating Shared Value CSV Creating Shared Value CSV Explained Emerging Topics CSV in Practice Published CSV Cases CSV Explained CSV Explained The Three Levels of CSV View Details
  • 27 Feb 2006
  • Research & Ideas

Corporate Values and Employee Cynicism

Positive values are a fixture on corporate mission statements these days. But when leaders fail to live up to the values they've articulated, it's a recipe for employee cynicism, according to Sandra Cha and... View Details
Keywords: by Martha Lagace
  • 28 Oct 2015
  • Research & Ideas

A Dedication to Creation: India's Ad Man Ranjan Kapur

fascinated by the old British style of operation. And advertising was seen as a glamorous thing” Kapur discusses his years as a developing ad man and eventual executive chairman of O&M India in a new interview with Sunil Gupta, the... View Details
Keywords: by Sean Silverthorne; Advertising
  • January 2015 (Revised May 2018)
  • Case

$19B 4 txt app WhatsApp...omg!

By: David Collis, Ashley Hartman and Aakash Mehta
In February 2014, Facebook announced the acquisition of WhatsApp for $19 billion. WhatsApp, founded in 2009, was a relatively young company that employed only 50 people and earned merely $10 million in revenue in 2013. It was one of many mobile messaging services that... View Details
Keywords: WhatsApp; Facebook; Mobile Messaging; Social Network; Acquisitions; Value Added; Strategy Alignment; Monetization; Social Platforms; Technology; Strategy; Corporate Strategy; Acquisition; Communication Technology; Social and Collaborative Networks; Value Creation; Social Media; Applications and Software; Digital Platforms; Communications Industry; Information Technology Industry
Related
  • 11 Jun 2013
  • News

Harvard professor finds online adverts offer better value

  • 29 Aug 2005
  • Research & Ideas

How Organizations Create Social Value

A recent study on the factors that contribute to successful high-performance social enterprises finds a connection between enterprises that link economic value with social value. This was the focus of a study presented at the colloquium,... View Details
Keywords: by Manda Salls
  • 20 Sep 2004
  • Research & Ideas

How Consumers Value Global Brands

In 2002, we carried out a two-stage research project in partnership with the market research company Research International/USA to find out how consumers in different countries value global brands. First, we conducted a qualitative study... View Details
Keywords: by Douglas B. Holt, John A. Quelch & Earl L. Taylor
  • 15 Jun 2021
  • News

The Value of Difficult Conversations

particular people: Do the descendants of those who died or lost property deserve reparations? The relative recency of the Tulsa Massacre and the economic loss—estimated at $26.1 million in today’s dollars—accompanying the tremendous human toll of the event View Details
Keywords: April White; Tulsa Massacre
  • January 2022
  • Article

Replicating Private Equity with Value Investing, Homemade Leverage, and Hold-to-Maturity Accounting

By: Erik Stafford
The contributions of asset selection and incremental leverage to buyout investment performance are more important than typically assumed or estimated to be. Buyout funds select small firms with distinct value characteristics. Public equities with these characteristics... View Details
Keywords: Replicating Portfolio; Private Equity; Investment Portfolio
Related
  • 01 Dec 2020
  • Blog Post

Hiring a Career Switcher: The Value of the MS/MBA

that’s what I wanted to pursue for the summer,” said Kaelyn, who accepted an internship in strategic finance at Nature’s Fynd, a startup that created a new alternative protein. Adding value as a career... View Details
Keywords: All Industries
  • 24 Jun 2016
  • News

The art and science of the “cheese pull”: Why the cheesiest ad trick still makes us hungry

  • 10 May 2004
  • Research & Ideas

Rethink the Value of Joint Ventures

seldom map to realistic approximations of true underlying risks and that coarse rules-of-thumb are used in pretty ad hoc ways. Given the importance of large emerging markets to the future growth of multinationals, I think understanding... View Details
Keywords: by Cynthia Churchwell
  • Web

Adding Corporate Social Responsibility to the Mix | Social Enterprise | Harvard Business School

Adding Corporate Social Responsibility to the Mix Tanya Levy-Odom has always been involved in her community. As a teen, she taught first aid to children as a Red Cross volunteer. A native New Yorker, she now serves on the boards of the... View Details
  • September 2014 (Revised February 2017)
  • Case

Turkcell

By: Felix Oberholzer-Gee, Charles C.Y. Wang and Esel Cekin
This case centers around the shareholder dispute between three major shareholders of Turkcell, and how its management vied against increasing regulatory intervention and market competition in the absence of a fully-functioning board. The battle for control of the... View Details
Keywords: Financial Performance; Regulatory Environment; Telecommunications; Marketing; Value Added; Pricing; Shareholder; Boards Of Directors; Governing and Advisory Boards; Corporate Governance; Conflict and Resolution; Business and Shareholder Relations; Telecommunications Industry; Turkey
Related
  • 09 Jun 2023
  • Blog Post

How to Communicate your Organizations’ People-Centered Values

important to share findings accurately and acknowledge past errors. “This is not a conversation around public relations; organizations should be transparent and authentic and not overemphasize the diversity and inclusion they have achieved,” said Eliason. She View Details
Keywords: All Industries
  • December 2014 (Revised February 2016)
  • Case

Group Functions at the Maersk Group

By: David Collis and Matthew Shaffer
In 2014, seven years after he was appointed CEO of the Danish shipping and oil conglomerate A.P. Møller Maersk (the Maersk Group), Nils Andersen was reexamining the size and role of corporate headquarters in the company he had reshaped as a "premium conglomerate."... View Details
Keywords: Maersk; Business Units; Conglomerates; Decentralization; Core Business; Value Added; Synergy; Headquarters; Shipping; Petroleum; Oil And Gas; Drilling; Corporate Strategy; Business Conglomerates; Business Divisions; Transportation Industry; Shipping Industry; Denmark
Related
  • 26 Oct 2015
  • Research & Ideas

What’s the Value of a Win in College Athletics?

College and the University of Miami that culminated with a last-minute Hail Mary pass by BC quarterback Doug Flutie. “I was totally blown away. I’ve been a fan ever since,” Chung says, adding that he and his family continued to watch... View Details
Keywords: by Roberta Holland; Sports; Education