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  • All HBS Web  (50)
    • News  (4)
    • Research  (44)
  • Faculty Publications  (23)

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  • All HBS Web  (50)
    • News  (4)
    • Research  (44)
  • Faculty Publications  (23)
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  • 2019
  • Working Paper

Veil-of-Ignorance Reasoning Favors the Greater Good

By: Karen Huang, Joshua D. Greene and Max Bazerman
The “veil of ignorance” is a moral reasoning device designed to promote impartial decision-making by denying decision-makers access to potentially biasing information about who will benefit most or least from the available options. Veil-of-ignorance reasoning was... View Details
Keywords: Policy-making; Procedural Justice; Ethics; Decision Making; Fairness
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Huang, Karen, Joshua D. Greene, and Max Bazerman. "Veil-of-Ignorance Reasoning Favors the Greater Good." Working Paper, October 2019.
  • 01 Nov 2016
  • First Look

First Look - November 1, 2016

Association for Consumer Research The Functional Alibi By: Keinan, Anat, Ran Kivetz, and Oded Netzer Abstract—Spending money on hedonic luxuries often seems wasteful, irrational, and even immoral. We propose that adding a small View Details
Keywords: Sean Silverthorne
  • November 26, 2019
  • Article

Veil-of-Ignorance Reasoning Favors the Greater Good

By: Karen Huang, Joshua D. Greene and Max Bazerman
The “veil of ignorance” is a moral reasoning device designed to promote impartial decision-making by denying decision-makers access to potentially biasing information about who will benefit most or least from the available options. Veil-of-ignorance reasoning was... View Details
Keywords: Policy Making; Procedural Justice; Ethics; Decision Making; Policy; Fairness
Citation
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Huang, Karen, Joshua D. Greene, and Max Bazerman. "Veil-of-Ignorance Reasoning Favors the Greater Good." Proceedings of the National Academy of Sciences 116, no. 48 (November 26, 2019).
  • January 2021
  • Article

Veil-of-Ignorance Reasoning Mitigates Self-Serving Bias in Resource Allocation During the COVID-19 Crisis

By: Karen Huang, Regan Bernhard, Netta Barak-Corren, Max Bazerman and Joshua D. Greene
The COVID-19 crisis has forced healthcare professionals to make tragic decisions concerning which patients to save. Furthermore, the COVID-19 crisis has foregrounded the influence of self-serving bias in debates on how to allocate scarce resources. A utilitarian... View Details
Keywords: Self-serving Bias; Procedural Justice; Bioethics; COVID-19; Fairness; Health Pandemics; Resource Allocation; Decision Making
Citation
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Huang, Karen, Regan Bernhard, Netta Barak-Corren, Max Bazerman, and Joshua D. Greene. "Veil-of-Ignorance Reasoning Mitigates Self-Serving Bias in Resource Allocation During the COVID-19 Crisis." Judgment and Decision Making 16, no. 1 (January 2021): 1–19.
  • 08 Jan 2013
  • Working Paper Summaries

Leading Amidst Competing Technical and Institutional Demands: Revisiting Selznick’s Conception of Leadership

Keywords: by Marya L. Besharov & Rakesh Khurana
  • 17 Dec 2014
  • Research & Ideas

How Our Brain Determines if the Product is Worth the Price

evaluating arguably boring but utilitarian products: a water filtration pitcher, a pack of AA batteries, a USB drive, and a flashlight. Similar to the fMRI study, the products were offered at a discount. For all four products,... View Details
Keywords: by Carmen Nobel; Retail
  • 10 May 2010
  • Research & Ideas

What Top Scholars Say About Leadership

with significant failure. So leadership can't be simply evaluated on its utilitarian outcomes. Given the complexity of the phenomenon and its multidisciplinary nature, including its inability to answer basic questions such as whether... View Details
Keywords: by Martha Lagace; Education
  • 08 Feb 2021
  • Book

How to Make the World Better, Not Perfect

to do so, we’ll need to reach a shared definition of ethics. I’ll depart from utilitarian philosophy, and most philosophies, in that I won’t judge the ethicality of your current behavior. Rather, let’s assume that all of us would like to... View Details
Keywords: by Michael Blanding
  • 06 Jan 2014
  • Research & Ideas

Technology Re-Emergence: Creating New Value for Old Innovations

20 million units. The reason: Fountain pens were now marketed not simply as utilitarian writing implements, but also as nostalgic fashion accessories. As such, they were not really in the same competitive market as ballpoint pens anymore.... View Details
Keywords: by Carmen Nobel; Apparel & Accessories; Technology; Consumer Products
  • 24 Sep 2012
  • Research & Ideas

Why Do We Tax?

fixing this gap. For 40 years, economists have drawn from the well of Utilitarian theory—which has the goal of maximizing overall well-being in society—to help design tax systems in the United States and around the world. Although the... View Details
Keywords: by Martha Lagace; Legal Services
  • 06 Oct 2009
  • First Look

First Look: October 6

Case Study of Utilitarian Income Redistribution Authors:N. Gregory Mankiw and Matthew C. Weinzierl Publication:American Economic Journal: Economic Policy (forthcoming) Abstract Should the income tax include a credit for short taxpayers... View Details
Keywords: Martha Lagace
  • 10 Jan 2005
  • Research & Ideas

Motivation and the Cross-Sector Alliance

one end are the Altruistic Motives aimed at benefiting others rather than the partners themselves. At the other extreme are the Utilitarian Motives that focus on the benefit to the partner rather than others.1 In either case, there is the... View Details
Keywords: by James Austin, Ezequiel Reficco & SEKN research team
  • 04 Oct 2016
  • First Look

October 4, 2016

familiar logic for rule utilitarianism beyond the realm of individual ethics and as a specific version of a broader argument made for centuries by theorists from Hume to Hayek. I also provide evidence of an example in which real-world... View Details
  • 07 Jun 2010
  • Research & Ideas

Improving Brand Recognition in TV Ads

could influence zapping, such as brand familiarity, the ad's visual complexity (too much or too little shows higher levels of zapping), and product category (perhaps you'd be more likely to watch a commercial for a "hedonic" product like chocolate than one... View Details
Keywords: by Julia Hanna; Media & Broadcasting; Entertainment & Recreation
  • 04 Nov 2014
  • First Look

First Look: November 4

Decision Processes Poker-faced Morality: Concealing Emotions Leads to Utilitarian Decision Making By: Gino, Francesca, and J.J. Lee Abstract—This paper examines how making deliberate efforts to regulate aversive affective responses... View Details
Keywords: Sean Silverthorne
  • 15 Mar 2011
  • First Look

First Look: March 15

self-made products. Participants saw their amateurish creations—of both utilitarian and hedonic products—as similar in value to the creations of experts and expected others to share their opinions. Our account suggests that labor leads to... View Details
Keywords: Sean Silverthorne
  • 26 Sep 2024
  • HBS Case

If a Car Can Drive Itself, Can It Make Life-or-Death Decisions?

pass as human; others point to biases and microaggressions in computer-generated speech. Google Maps for ethical leaders Badaracco worries that leaders are caught up in the hype about what machines could do and not focusing enough on what they should do. From View Details
Keywords: by Tom Quinn; Auto; Technology
  • 23 Jun 2009
  • First Look

First Look: June 23

communities, and make our cities smarter. Download the paper: http://www.hbs.edu/research/pdf/09-141.pdf The Optimal Taxation of Height: A Case Study of Utilitarian Income Redistribution Authors:N. Gregory Mankiw and Matthew Weinzierl... View Details
Keywords: Martha Lagace
  • 25 Jul 2017
  • First Look

First Look at New Research and Ideas: July 25, 2017

principles can be valuable to a welfarist facing this limitation if they act as informational proxies, carrying accumulated knowledge about the effects of policy that otherwise cannot be considered. This argument can be seen both as extending a familiar logic for rule... View Details
Keywords: Carmen Nobel
  • 08 Sep 2009
  • Research & Ideas

The Height Tax, and Other New Ways to Think about Taxation

Harvard economist N. Gregory Mankiw, Weinzierl coauthored the HBS working paper "The Optimal Taxation of Height: A Case Study of Utilitarian Income Redistribution" [PDF]. The main framework economists use to think through tax... View Details
Keywords: by Martha Lagace
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