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  • All HBS Web  (74)
    • News  (13)
    • Research  (45)
    • Events  (1)
    • Multimedia  (1)
  • Faculty Publications  (14)

Show Results For

  • All HBS Web  (74)
    • News  (13)
    • Research  (45)
    • Events  (1)
    • Multimedia  (1)
  • Faculty Publications  (14)
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  • 14 Feb 2005
  • Research & Ideas

The World in Your Palm?

the user experience will have a leg up in an industry not known for customer loyalty. "The user interface needs to be simple," agreed Nokia's Wakim. Or as Miner put... View Details
Keywords: by Sean Silverthorne
  • 19 Oct 2012
  • Research & Ideas

Digital Technology’s Profound Game Change for Marketers

are becoming the rock stars of customer engagement—employing algorithms and analytics along with artistic creativity to win market share. In much the way Apple disrupted the music and phone industries with smart industrial design and clever software that shielded View Details
Keywords: by Jeffrey Bussgang; Advertising; Technology
  • 27 Jul 2019
  • Op-Ed

Does Facebook's Business Model Threaten Our Elections?

business strategy, part of Facebook’s business model since at least 2010. That’s when Facebook opened up its Graph application programming interface (API) to advertisers, giving them access to user data... View Details
Keywords: by George Riedel
  • 12 Oct 1999
  • Research & Ideas

Confronting the Challenges that Face Bricks-and-Mortar Stores

their entrances more visible as people walked into a branch, the bank was able to substantially improve consumer acceptance. Lesson 4: Recognize That Customers' Response To Technology Varies. It is very difficult to create one customer View Details
Keywords: by Raymond Burke; Retail
  • 08 Jul 2024
  • Research & Ideas

The Critical Computer Science Principles Every Strategic Leader Needs to Know

network effects allow platforms to grow exponentially, attracting ever more users and partners and eventually crowding out competitors. 3. Think like a sandwich From the computer keyboard and user View Details
Keywords: by Ben Rand; Technology; Information Technology
  • 20 Nov 2007
  • First Look

First Look: November 20, 2007

broadband Internet, and the related crisis faced by companies whose business models relied on TV advertising—played to TiVo's unique strengths. Leadership in DVR technology and a TV-centric user interface... View Details
Keywords: Martha Lagace
  • 16 Apr 2007
  • Research & Ideas

Delivering the Digital Goods: iTunes vs. Peer-to-Peer

differs. ITunes provides a unified interface that seamlessly integrates the location, purchase, and consumption of content. Users of p2p networks, on the other hand, must navigate a complex environment and... View Details
Keywords: by Sean Silverthorne; Music
  • 29 Oct 2014
  • Research & Ideas

Inventing Products is Less Valuable Than Inventing Ideas

professor of strategy at the Ross School of Business at the University of Michigan. In the case of Zuckerberg vs. the Winklevosses, the twins may have had created a simple interface for college kids to connect with one another, but it... View Details
Keywords: by Michael Blanding; Technology
  • 10 Apr 2006
  • Research & Ideas

Lessons from the Browser Wars

for new challengers to take root. Sara Grant: Why did you choose to study Web browsers to look at the idea of diffusion of innovation in a market? Pai-Ling Yin: Web browsers were the turning point in mass commercializing the Internet. They were the easy-to-use View Details
Keywords: by Sara Grant; Computer; Consumer Products; Technology
  • 22 Sep 2009
  • First Look

First Look: September 22

users can access and improve the source code. At the same time, however, opening a module sets up an open source (free) competitor. This hampers the firm's ability to capture value. We analyze three competitive situations: monopoly,... View Details
Keywords: Martha Lagace
  • 07 Jul 2003
  • Research & Ideas

The Organizational Model for Open Source

three projects: Debian, a complete non-commercial distribution of Linux; the GNU Object Model Environment (GNOME), which is a graphical user interface for Linux-based operating systems; and Apache, a public... View Details
Keywords: by Mallory Stark
  • 17 Dec 2013
  • First Look

First Look: December 17

complex "system of systems"-or array-project. Organizations cope with complexity by decomposing a project into different levels of systems integration with clearly defined interfaces and buffers between levels and individual... View Details
Keywords: Carmen Nobel
  • 16 Sep 2008
  • First Look

First Look: September 16, 2008

cross-section or over time. Among the most stable elements in a platform architecture are the modular interfaces that mediate between the platform and its complements. These interfaces are even more stable... View Details
  • 19 May 2014
  • Research & Ideas

Why Companies Should Compete for Your Privacy

365 learn from consumer usage patterns and documents, personalizing their user interfaces by selecting which quick-access functions to display and incorporating new words and expressions into their... View Details
Keywords: by Dina Gerdeman; Consumer Products
  • 17 Jul 2006
  • Lessons from the Classroom

Developing a Strategy for Digital Convergence

users to time-shift their TV viewing. According to Yoffie, entertainment and communications are coming together to produce a mobile music revolution—the distribution of digital music over wireless networks. And your cell phone has also... View Details
Keywords: by Sean Silverthorne; Computer; Education
  • 31 Jul 2018
  • First Look

New Research and Ideas, July 31, 2018

infrastructure presents an excellent opportunity to avoid the pitfalls of complex, restrictive, digital health systems that have evolved elsewhere. We propose here a federated, patient-centric, application programming interface... View Details
Keywords: Dina Gerdeman
  • 30 Oct 2018
  • First Look

New Research and Ideas, October 30, 2018

trade-offs between effectiveness and efficiency associated with the use of bots versus humans to create, nurture, and manage customer relationships. Second, they had to decide to what extent to anthropomorphize the chatbots. How human-like should they be? Was a... View Details
Keywords: Dina Gerdeman
  • 12 Jun 2018
  • First Look

New Research and Ideas, June 12, 2018

decisions a firm makes when designing systems to support these workers are 1) what guidance to deliver and 2) what kind of training (if any) to provide. We examine these choices in the context of mobile money platforms—systems that allow View Details
Keywords: Dina Gerdeman
  • 29 Jul 2008
  • First Look

First Look: July 29, 2008

2007, Google responded by organizing the OpenSocial Initiative. OpenSocial provided an application programming interface (API) that was adapted by many of Facebook's social networking rivals, including MySpace and LinkedIn. Relying on a... View Details
Keywords: Martha Lagace
  • 15 Mar 2011
  • First Look

First Look: March 15

Publication:The Accounting Review 86, no. 2 (March 2011) Abstract Recent accounting scholarship has used statistical analysis on asset prices, financial reports and disclosures, laboratory experiments, and surveys of practice. The research has studied the View Details
Keywords: Sean Silverthorne
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