Publications

September 2006
Article

Decomposing Trust and Trustworthiness

By: Nava Ashraf, Iris Bohnet and Nikita Piankov

What motivates people to trust and be trustworthy? Is trust solely "calculative," based on the expectation of trustworthiness, and trustworthiness only reciprocity? Employing a within-subject design, we run investment and dictator game experiments in Russia, South... View Details

Keywords: Trust; Change

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Awards

Named to top 100 thought leaders by Trust America

By: Michael Beer

Selected as one of the Top 100 Thought Leaders in Trustworthy Business Behavior by Trust Across America in 2011. View Details

17 Jul 2019
News

Leading with Trust

May 2020
Case

Trust Merchant Bank

By: Ramon Casadesus-Masanell, Pippa Tubman Armerding, Dilyana Karadzhova Botha and Salim Dewji

Trust Merchant Bank (TMB), a leading bank in the Democratic Republic of Congo (DRC), needs to decide whether to enter the soon-to-be-liberalized insurance industry. Since its founding in 2004, TMB has played a pivotal role in reshaping the DRC banking landscape by... View Details

Keywords: Retail Banking; Financial Services; Financial Inclusion; Turnaround; Fintech; Banks and Banking; Financial Condition; Insurance; Corporate Strategy; Expansion; Business Model; Family Business; Entrepreneurship; Information Technology; Monopoly; Banking Industry; Insurance Industry; Africa; Congo, Democratic Republic of the

Human factors like trust are a major question of interest in cybersecurity. Uma Karmarkar's talk at the 2017 Enigma conference explores how the neuroscience and psychology of uncertainty can offer insights into how people handle security issues in digital spaces. View Details

27 Jun 2022
News

The Power of Trust

March 1998 (Revised April 1998)
Background Note

Charitable Trusts

By: Henry B. Reiling

Discusses the concept of charitable lead and charitable remainder trusts, some of their mechanics, and typical circumstances in which they are used. View Details

Keywords: Financial Instruments

2003
Keynote Speech

Interorganizational Trust

By: Ranjay Gulati

28 Jan 2010 - 29 Jan 2010
Keynote Speech

Interorganizational Trust

By: Ranjay Gulati

Keywords: Organizations; Trust

September 2004
Article

Trust in Agency

By: Ramon Casadesus-Masanell

Existing models of the principal-agent relationship assume the agent works only under extrinsic incentives. However, many observed agency contracts take the form of a fixed payment. For such contracts to succeed, the principal must trust the agent to work in the... View Details

Keywords: Trust; Agency Theory; Relationships; Behavior; Motivation and Incentives; Contracts; Business Model; Emotions; Forecasting and Prediction; Ethics; Standards; Risk and Uncertainty

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08 Mar 2017
News

America Has A Trust Problem

13 Aug 2007
Research & Ideas

The Dark Side of Trust

Oberholzer-Gee saw in TrapGuard, being marketed for the first time to plumbers in Philadelphia, an interesting way to better understand the link between trust and diffusion of new products. With Victor Calanog, a doctoral student at the... View Details

Keywords: by Sean Silverthorne; Service

March 2023
Module Note

The Trusted Advisor's Mindset

By: David G. Fubini and Patrick Sanguineti

A module note for the Mastering Consulting and Advisory Skills (MCAS) course, "The Trusted Advisor's Mindset" introduces some of the differences between working as an operator and an advisor. View Details

October 2019
Teaching Note

Starling Trust Sciences: Measuring Trust in Organizations

By: Aiyesha Dey and Jonas Heese

April 1991 (Revised September 1991)
Case

Royal Trust

By: F. Warren McFarlan and Krista McQuade

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01 Mar 2003
News

Trust Me

level of integrity. “You build trust when you are vulnerable. If the person you are dealing with has an incentive to harm you but comes through and does not, then you learn to trust him or her,” Malhotra... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

29 Jan 2018
News

Restoring Trust in Leadership

September 2023 (Revised June 2024)
Case

Kaspi.kz: Building Trust through Innovation

By: Sandra J. Sucher, Fares Khrais and Marilyn Morgan Westner

This case is written to help students explore how companies can maintain and develop trust while innovating, how to identify and respond effectively to warning signs that they may not be as trusted as they believe, and how being trusted can aid in expanding and growing... View Details

Keywords: Growth and Development Strategy; Organizational Culture; Trust; Technology Adoption; Innovation and Invention; Banking Industry