Trump - Publications - Faculty & Research

20 Jul 2015
News

How to Build an Exit Ramp for Trump Supporters

02 May 2016
News

A guide for CEOs in the age of Trump

08 Apr 2016
News

What Donald Trump Doesn't Understand about Negotiation

Keywords: negotiation; leadership; politics; Executive, Legislative, and Other General Government Support; Government

07 Jul 2014
News

Is Online Video Trumping Text?

Keywords: online video; persuasion and influence; technology

2019
Flash Talks

Her Place at the Table in the Trump Era

04 Oct 2004
What Do You Think?

Does Speed Trump Intellectual Property?

introduced the idea of IP as not sustainable as a competitive advantage ... . It is knowledge that allows speed to trump IP." As E. Hassen put it, "Intellectual property is not just about product but process as well. Speed is an... View Details

Keywords: by James Heskett

05 Sep 2016
News

3 Reasons Why Trump Needs to Start an Advertising Blitz

16 Dec 2016
News

Reality of a Trade War to Sink In for Trump

20 Mar 2017
News

Would it really ‘never hurt’ for Trump to apologize?

December 2001 (Revised March 2002)
Compilation

"Doer's Profile" Donald John Trump (1946-)

By: Howard H. Stevenson and Laura L. Nash

Designed to facilitate a discussion of the nature of enduring success. Includes both biographical data and excerpts from autobiographical material. View Details

Keywords: Success

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14 Dec 2016
News

Karen Mills on What Small Businesses Should Expect from Trump

19 Sep 2016
News

Why Hillary Clinton Gets Interrupted More than Donald Trump

July 2018 (Revised September 2018)
Case

Donald Trump and the Tax Cuts and Jobs Act

By: Matthew Weinzierl and Robert Scherf

In January 2018, President Donald Trump was full of optimism. He had just signed the most substantial legislation of his young presidency, the Tax Cuts and Jobs Act (TCJA), making major changes to the tax code. Echoing his campaign slogan—Make America Great Again—Trump... View Details

Keywords: Taxation; Jobs and Positions; Government and Politics; Public Opinion; United States

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