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- All HBS Web (90)
- Faculty Publications (32)
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- February 2022
- Case
US Foods: Driving Post-Pandemic Success?
By: David E. Bell, Olivia Hull and Amy Klopfenstein
In November 2021, US Foods CEO Pietro Satriano must decide his company’s trajectory following the COVID-19 pandemic. US Foods suffered due to business closures and social distancing during the height of the pandemic. While the situation improved following the return of... View Details
Keywords: COVID-19 Pandemic; Agribusiness; Food; Goods and Commodities; Jobs and Positions; Job Design and Levels; Job Offer; Labor; Employment; Human Capital; Wages; Working Conditions; Operations; Distribution Channels; Order Taking and Fulfillment; Infrastructure; Logistics; Product Development; Diversification; Product Design; Service Delivery; Service Operations; Supply Chain Management; Social Psychology; Motivation and Incentives; Transportation; Truck Transportation; Transportation Networks; Transportation Industry; Transportation Industry; Transportation Industry; Transportation Industry; United States
Bell, David E., Olivia Hull, and Amy Klopfenstein. "US Foods: Driving Post-Pandemic Success?" Harvard Business School Case 522-023, February 2022.
- January 2017 (Revised November 2018)
- Case
Navistar International: Competing Against PACCAR
By: Benjamin Esty, Eric Van den Steen and Jeffrey Boyar
In 2013, Navistar was in the midst of a deep crisis, having lost a third of its market share over the previous three years. Bill Kozek, the new president of Navistar North America Truck and Sales division needs to develop his division’s strategy as part of the... View Details
Keywords: Business Strategy; Alignment; Competitive Advantage; Segmentation; Transportation Industry; Transportation Industry
Esty, Benjamin, Eric Van den Steen, and Jeffrey Boyar. "Navistar International: Competing Against PACCAR." Harvard Business School Case 717-452, January 2017. (Revised November 2018.)
- February 2006
- Case
Fraikin SA
By: W. Carl Kester, Vincent Marie Dessain and Monika Stachowiak
Provides an example of a so-called "whole business" securitization. In early 2004, Fraikin, France's leading industrial vehicle rental company, compares several alternatives for refinancing a large bridge loan within a year. Presents three primary options: a classic... View Details
Keywords: Debt Securities; Transportation; Renting or Rental; Transportation Industry; Transportation Industry; France
Kester, W. Carl, Vincent Marie Dessain, and Monika Stachowiak. "Fraikin SA." Harvard Business School Case 206-090, February 2006.
- January 2004
- Case
America Latina Logistica
Describes the turnaround of America Latina Logistica, a $200 million revenue, formerly state-owned, railway in Brazil that has been restored to profitability by its CEO, a recent MBA graduate. After successfully transforming the company's operations, finances, and... View Details
Sull, Donald N., Fernando Martins, and Andre Delben Silva. "America Latina Logistica." Harvard Business School Case 804-139, January 2004.
- June 1991
- Case
Continental Carriers, Inc.
By: W. Carl Kester
A U.S. trucking company is considering using debt for the first time to acquire another company. The directors of the company are divided in their opinion of the likely impact of leverage on Continental Carriers' performance. Their differences must be reconciled and a... View Details
Keywords: Debt Securities; Financing and Loans; Acquisition; Borrowing and Debt; Equity; Transportation Industry; United States
Kester, W. Carl. "Continental Carriers, Inc." Harvard Business School Case 291-080, June 1991.
- March 2024
- Teaching Note
'Storrowed': A Generative AI Exercise
By: Mitchell Weiss
Teaching Note for HBS Exercise No. 824-188. “Storrowed” is an exercise to help participants raise their proficiency with generative AI. It begins by highlighting a problem: trucks getting wedged underneath bridges in Boston, Massachusetts on the city’s Storrow Drive.... View Details
- January 2010
- Case
DR Corporation
By: Roy D. Shapiro
DR Corporation is a manufacturer of major appliances. The traffic manager is facing a decision of selecting a carrier for the inbound movement of motors. The primary case decisions are 1) what factors are critical to the decision; 2) how to calculate the tradeoffs... View Details
Keywords: Cost vs Benefits; Decision Choices and Conditions; Managerial Roles; Logistics; Supply Chain Management; Truck Transportation; Consumer Products Industry
Shapiro, Roy D. "DR Corporation." Harvard Business School Case 610-049, January 2010.
- April 1989 (Revised March 1990)
- Case
Burlington Northern (B)
Describes the experiences of a seasoned Burlington Northern (BN) sales representative after the introduction of ShipSmart, a decision support system developed by the BN to help its employees and customers analyze logistics problems. After a brief description of a... View Details
Keywords: Change Management; Expansion; Rail Transportation; Logistics; Distribution Channels; Truck Transportation; Innovation and Invention; Sales; Rail Industry; United States
Hammond, Janice H. "Burlington Northern (B)." Harvard Business School Case 689-083, April 1989. (Revised March 1990.)
- 18 Jul 2023
- Research & Ideas
Will Global Demand for Oil Peak This Decade?
Is the globe’s thirst for oil finally topping out? A major international energy watcher says yes, predicting last month that demand for global oil for transport will peak around 2026, plateau for all uses by 2028, and possibly hit a zenith by the end of the decade.... View Details
- 21 Dec 2011
- Research & Ideas
The Most Common Strategy Mistakes
define industries broadly, following the influential work of Theodore Levitt some decades ago. His famous example was railroads that failed to see that they were in the transportation business, and so they missed the threat posed by View Details
Keywords: by Joan Magretta
- 19 Jan 2023
- Research & Ideas
What Makes Employees Trust (vs. Second-Guess) AI?
holds in higher stakes settings such as medical diagnosis and treatment or credit lending.” That finding may be useful across industries from transportation to medicine as AI evolves and the quality—and quantity—of data climbs, DeStefano... View Details
Keywords: by Rachel Layne
- 15 Jun 2009
- Research & Ideas
GM: What Went Wrong and What’s Next
strategy of the last decade has been to foster areas of specialization within its subsidiaries around the world—small cars in Europe, subcompacts in Asia, trucks and SUVs in North America—and this has started to yield great results. Now... View Details
- 17 Aug 2021
- Research & Ideas
Can Autonomous Vehicles Drive with Common Sense?
and helping the flow of traffic third. But you also need to know when to violate these rules and by how much in order to drive in ways that are more practical.” As an example, if a truck is parked in the middle of the road for long... View Details
- 28 Nov 2005
- Research & Ideas
Unilever: Transformation and Tradition
slaughter the animals some of whose parts ended up in Unilever's pies and sausages. Unilever made its own packaging, and transported its products on its own trucks and barges. It owned the distribution chain... View Details
- 2002
- Other Unpublished Work
Make versus Buy in Trucking: Asset Ownership, Job Design and Information
By: George P. Baker and Thomas N. Hubbard
Baker, George P., and Thomas N. Hubbard. "Make versus Buy in Trucking: Asset Ownership, Job Design and Information." January 2002.
- 1998
- Chapter
Economic Performance, Strategic Position, and Vulnerability to Ecological Pressures among U.S. Interstate Motor Carriers
By: Jack A. Nickerson and Brian S. Silverman
Keywords: Truck Transportation; Environmental Management; Competitive Strategy; Performance; Shipping Industry; United States
Nickerson, Jack A., and Brian S. Silverman. "Economic Performance, Strategic Position, and Vulnerability to Ecological Pressures among U.S. Interstate Motor Carriers." In Disciplinary Roots of Strategic Management Research. Vol. 15, edited by Joel A. C. Baum, 37–61. Advances in Strategic Management. Greenwich, CT: JAI Press, 1998.
- March 1993 (Revised May 2009)
- Case
CF MotorFreight in 1992
By: David B. Yoffie
In June 1992, CFMF management finds that despite a number-two ranking nationwide among long-haul carriers, two smaller rivals are far more profitable for the year-ended 1991. Management confronts the issue of encroaching competition from the country's smaller regional... View Details
Keywords: Labor Unions; Business or Company Management; Distribution; Competition; Consolidation; Truck Transportation
Yoffie, David B. "CF MotorFreight in 1992." Harvard Business School Case 793-100, March 1993. (Revised May 2009.)
- December 2023 (Revised April 2025)
- Case
Yellow Corporation: On the Verge of Bankruptcy
By: Benjamin C. Esty and Edward A. Meyer
Yellow Corporation, one of the country’s oldest and largest less-than-truckload (LTL) carriers, was nearing its 100th anniversary in 2024. Whether it would reach that milestone, however, was uncertain as the company was attempting to restructure its operations to... View Details
Keywords: Labor Unions; Labor and Management Relations; Capital Structure; Restructuring; Financial Management; Ethics; Borrowing and Debt; Insolvency and Bankruptcy; Financial Strategy; Truck Transportation; Change Management; Transportation Industry; Transportation Industry; United States
Esty, Benjamin C., and Edward A. Meyer. "Yellow Corporation: On the Verge of Bankruptcy." Harvard Business School Case 224-028, December 2023. (Revised April 2025.)
- 11 Sep 2018
- First Look
New Research and Ideas, September 11, 2018
this case:https://hbsp.harvard.edu/product/219014-PDF-ENG Harvard Business School Case 618-037 EKOL Logistics: Thinking Outside the Box This case describes Ekol, an intermodal transportation and logistics company, and how it manages... View Details
Keywords: Dina Gerdeman
- 30 Jan 2018
- First Look
January 30, 2018
Flying J. Flying J owned and operated hundreds of truck stops—which it called Travel Plazas—nationwide and was a growing multi-billion dollar business, but broader problems in the oil and credit markets in late 2008 forced it to declare... View Details
Keywords: Sean Silverthorne