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Publications

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  • All HBS Web  (222)
    • News  (37)
    • Research  (95)
    • Events  (2)
  • Faculty Publications  (48)

Show Results For

  • All HBS Web  (222)
    • News  (37)
    • Research  (95)
    • Events  (2)
  • Faculty Publications  (48)
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  • 01 Mar 2005
  • News

A Primer on Patents

lawyers, the CAFC has ruled largely in favor of patent holders. What about the second change for the worse? The role of patent examiners was significantly compromised. Struggling with budgetary issues in the early 1990s, Congress decided to turn the Patent and View Details
Keywords: James E. Aisner; Colleges, Universities, and Professional Schools; Educational Services
  • 01 Sep 2006
  • News

Street Singer

became my goal.” Harris brought her trademark focus and drive to her coursework at HBS. In retrospect, she says she might have spent more time with her classmates. “I get it now — why the School balances the class diversity. You don’t... View Details
Keywords: Julia Hanna; Finance
  • 28 May 2019
  • News

What I Do: Gordon Medenica (MBA 1979)

Millions tickets, when in reality they’re taking bets on the outcome of our game. So we’re fighting trademark battles, even as we have efforts well under way to develop the game internationally.” “When I started as director of the New... View Details
Keywords: Ryan Jones; Amusement, Gambling, and Recreation Industries; Arts, Entertainment
  • 01 Dec 2011
  • News

Letters to the Editor

and trademarked brand. While “green” (as it relates to the environment) was not in the vocabularies of John, Pat, and Abe in 1969, behaving responsibly certainly was. Thanks to all who have led and continue to lead the School with results... View Details
Keywords: HBS Show; Personal and Laundry Services; Personal Services; Natural Gas Distribution; Utilities
  • 01 Jun 2000
  • News

Going Public: Christopher S. Yeh

"consumers now understand that business needs their personal data and will pay for it. We see ClickRebates as the leader in this emerging field of consumer-to-business e-commerce; we've even trademarked a term for it: C2B." Yeh plans to... View Details
Keywords: Garry Emmons
  • 01 Mar 2005
  • News

Answering the Call

2000, Sealed Air’s sales had reached $3 billion worldwide. When Dunphy arrived at the firm, its signature product, familiarly known as Bubble Wrap but trademarked as AirCap, consisted of a flexible, clear plastic sheet containing... View Details
Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Educational Services
  • 29 Jan 2021
  • News

Holding Business to Account

social-pressure campaigns and legal challenges to the team’s trademark had not been enough to bring about a change. Dan Snyder, the team’s owner of 20 years, dug in. “We will never change the name,” he told the USA Today in 2013. But... View Details
  • 12 May 2016
  • News

Food Rescue Is on a Mission

Central to the food rescue is the organization’s trademarked program, Community Connect, which facilitates redistribution through volunteers and groups such as local Rotary International chapters and church organizations, which transport... View Details
Keywords: Jill Radsken
  • 01 Jun 2007
  • News

Up from the Ashes

his entrance into the filled classroom, then remove his trademark topcoat, fedora, and gloves — “slowly, finger by finger, as everyone watched,” a student recalled. “It was all very dramatic.” Next, Schumpeter would write something on the... View Details
Keywords: Colleges, Universities, and Professional Schools; Educational Services
  • 01 Mar 2006
  • News

The Little Ice-Cream Company That Could

announcement. He claimed that the Dreyer’s name and logo encroached on Breyers’ trademark and demanded that the company change its name. Although his own attorney advised that Kraft had a strong legal case, Rogers opted to play hardball... View Details
Keywords: Roger Thompson; Food Manufacturing; Manufacturing
  • 01 Oct 1997
  • News

Doing Something Real

analyzing his own investment home runs and errors with his trademark wit and insight. The author of nine books on personal investing and business, a columnist and regular contributor over the years to magazines such as Time, Parade,... View Details
Keywords: Andrew Tobias (MBA '72)
  • 01 Dec 1999
  • News

From the Editors

briefly when Bates left in 1928, and former newspaper correspondent John Hunter Sedgwick (MBA '22), who began his ten-year assignment in 1929. In the first of his trademark editorials on world events, Sedgwick commented on the recent... View Details
Keywords: Deborah Blagg
  • 19 Jan 2017
  • News

Finding Purpose in Profit

like a win-win for both parties. [An HBS Bulletin article in 2007 gave a detailed accounting of GoLite’s founding and eventual trademark sale to Timberland.] Yet it was not to be. The following year, as the Great Recession began to take... View Details
Keywords: Robert S. Benchley; B corporations
  • 01 Sep 2009
  • News

E Ink’s Wild Ride

company returned to signage as well, but this time used licensed partners NeoLux (Korea), Midori Mark (Japan), and Motion Display (Sweden) to sell its trademark Ink-In-Motion displays for point of sale promotion. Wilcox recalls another... View Details
Keywords: Julia Hanna; e-books; e-reading; News, Library, Internet, and Other Services; Information; Computer and Electronic Product Manufacturing; Manufacturing
  • 01 Jun 2011
  • News

The House that Howard Built

from 2001 to 2005 and chaired Executive Education’s OPM Program and the Publications Review Board for Harvard Business Review Press. Outside academia, he has served on numerous for-profit and nonprofit boards. Stevenson will “retire” this summer, although he will... View Details
Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services
  • 01 Mar 2007
  • News

The Winning Season

THAT'S A WINNER: The DeWitts enjoy the home field advantage at the new Busch Stadium, which offers views of downtown St. Louis and the city's trademark Gateway Arch. From his office in the new Busch Stadium, St. Louis Cardinals Managing... View Details
Keywords: Julia Hanna; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
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