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- 20 Jan 2023
- News
Free Spirits
number of people who used the pandemic as a time to scale back. In doing so, the latter category has given rise to entire movements of more flexible drinking styles, from the sober-curious or “flexi-drinkers,” who take a part-time view of... View Details
- 01 Mar 2014
- News
Generation Next
prefers quiet time at her apartment over lavish social events. Her marriage in May to Kalpesh Mehta, a real-estate developer, was noted in the press for its secrecy. Asked about her social life, Nisa quickly... View Details
- 22 Feb 2022
- News
Research Brief: The Fresh Start Effect
Humans can be self-destructive. We overindulge in food and fail to make time to exercise, and we delay saving for retirement. Associate Professor John Beshears, whose research focuses on behavioral economics, has identified hope: The idea... View Details
Keywords: Jen McFarland Flint
- 01 Sep 2017
- News
A Jolt for the African Coffee Industry
“Normally you’d say ‘sir’ or ‘mister.’ ” From Baker Library: Although coffee culture in many African countries is nascent, the Financial Times reports that demand is on the rise, fueled in part by a growing urban middle class in countries... View Details
- 01 Mar 2015
- News
Ask the Expert: Inside the Fed
for the first time in nine years, we asked former chair of the Federal Reserve Bank of Boston’s Board of Directors Kirk Sykes (OPM 26, 1998)—current president and managing director of the Urban Strategy America Fund—to field your... View Details
- 01 Dec 2003
- News
Can Manufacturing Keep Its Edge?
levels of productivity. At 5.4 percent, 2002 saw the biggest annual gain in productivity growth since 1950. Like many consumers, companies are tightening their belts and doing more with less in an effort to survive, and thrive, at a time... View Details
- 01 Dec 2006
- News
Rowing Upstream
endurance. Physiologists say that rowing a 2,000-meter race is equivalent to playing two basketball games back-to-back. The difficulty of keeping oar strokes synchronized has been compared to “eight people trying to do the perfect golf swing at the same time, all... View Details
- 01 Sep 2010
- News
Fair Trade
market. While in the United States the make-up market is twice the size of the skin care market, in China the skin care market is four times the size of the make-up market. The huge Asian skin care market is unique, moreover, because... View Details
- 15 Dec 2024
- News
On The Case
By the time I got around to researching our latest case, he was the CEO of the entire enterprise or ‘mothership,’ as they call it in Cleveland.” Symbiosis “One of the purposes of this case is to look at globalization and how to get the... View Details
- 06 Dec 2021
- News
In My Humble Opinion: Come Clean
Simon. But he saw an opportunity in a sleepy family company with a great reputation. He introduced systems that track customer preferences and check an order’s tiniest details, reducing the opportunity for error and improving efficiency.... View Details
- 01 Jun 2005
- News
Change of Pace
between the liberal bishop and the GOP politician, who share an interest in putting the values of their Christian faith into action in the secular arena,” the Boston Globe (March 7, 2005) reported. Houghton, who himself at one time... View Details
- 01 Oct 1998
- News
Playing to Win
advertising and promotion are properly representing the Adidas "brand." The rest of his time is spent traveling to country units. In an age of videoconferencing, Louis-Dreyfus still prefers in-person visits.... View Details
Keywords: Garry Emmons
- 22 Feb 2019
- News
Empowering a New Generation of Business Leaders
U.S.” Guests were able to read the case prior to the chat, which made the discussion quite substantive, according to Zuluaga. Under Conde’s leadership, Telemundo has become the leading Spanish-language network for the first time in the... View Details
- 01 Mar 2010
- News
Faculty Research Online
consumers prefer single songs over music “bundles.” The result? It is time for the industry to rethink its products and prices, writes Associate Professor Anita Elberse. See... View Details
- 01 Jun 2004
- News
Luxe Redux
Cashing in on the $60 billion global luxury goods market has never been tougher — or more rewarding. Competition is keen. And consumer preferences are constantly shifting, causing the concept of luxury itself to change over time. As a... View Details
- 01 Jun 2002
- News
The Mind Speaks, Marketers Listen
Calling HBS professor Gerald Zaltman “a maverick marketing professor,” the New York Times reported on the interactive technique he developed to gauge consumer preferences using visual images, semiotics, and... View Details
- 01 Sep 2008
- News
Balanced Equation
still true today: eBay enables users to trade with other people without regard to time and distance. It makes inefficient markets efficient. What kind of communications devices do you use? I may be the last person on earth who does not... View Details
- 01 Sep 2014
- News
Feedback
the complementary app—select his league, venue, or team and his preferred content (e.g., only goals) and get the 30-second video sequences pushed to his phone. From the fan perspective, you don’t have to stick to the screen the whole... View Details
- 26 Aug 2020
- News
What the Climate Change Movement Can Learn from the Pandemic
current environment. The way that we're seeing it as an opportunity to learn from how to help people make effective changes that align with this new time and how they want to live their lives. For instance, we just did a piece last week... View Details
- 01 Dec 2015
- News
Faculty Q&A: The Price Is Right
to behave in one of two ways. Some people prefer distributions that are more beneficial to themselves—“pro-selfs”—and some prefer distributions that are equal to or maybe even more beneficial to the other... View Details
Keywords: Julia Hanna