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  • October 2001 (Revised March 2002)
  • Case

Bluefin Robotics

By: Joseph B. Lassiter III and David Kiron
Concentrates on the consequences of the choice of corporate partners on the growth alternatives available to a new company, in a new industry, based on a new technology. View Details
Keywords: Business Startups; Partners and Partnerships; Markets; Growth and Development Strategy; Technological Innovation
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  • 01 Aug 2017
  • First Look

First Look at New Research and Ideas, August 1

Brand (in)fidelity: When Flirting with the Competition Strengthens Brand Relationships By: Consiglio, I., D. Kupor, F. Gino, and M.I. Norton Abstract—We document the existence and View Details
Keywords: Sean Silverthorne
  • 28 Jul 2020
  • Research & Ideas

Racism and Digital Design: How Online Platforms Can Thwart Discrimination

discrimination among users, most recently through Project Lighthouse. Poor design invites discrimination Airbnb's early design choices were aimed at facilitating a user's trust both in the platform and... View Details
Keywords: by Kristen Senz; Travel; Entertainment & Recreation; Service
  • 16 May 2017
  • First Look

First Look at New Ideas and Research, May 16

rapidly in importance. Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=52634 The Consequences of Mandatory Corporate Sustainability Reporting By: Ioannou, Ioannis, and George Serafeim... View Details
Keywords: Re: Multiple Faculty
  • August 2018
  • Case

MISHA: Modernizing the World of Shisha

By: William R. Kerr and Gamze Yucaoglu
The case opens in 2017 with two of the five co-founders of MISHA telling the company’s CEO Michal Portz that they believe it is time for the global venture to shut down its operations and cease investments. Portz and another co-founder believe MISHA can still... View Details
Keywords: Innovation And Management; Entrepreneurship; Private Sector; For-profit Firms; Business Strategy; Decision; Business Startups; Emerging Markets; Business Model; Marketing Strategy; Distribution Channels; Market Entry and Exit; Growth and Development Strategy; Competitive Advantage; Value Creation; Decision Choices and Conditions; Technology Industry; Qatar; United States
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  • 14 Oct 2002
  • Research & Ideas

The Widening Rift Between Corporations and Society

range of adaptation, however. As markets and technologies undergo historic change, so too must the current model of capitalism. Each new episode of capitalism emerges from the complex interplay of three... View Details
Keywords: by Martha Lagace
  • 01 Sep 2018
  • News

September 2018 Alumni and Faculty Books

constantly changing environment, companies must deploy talent in new ways to remain competitive. The authors provide leaders with a new playbook for acquiring, managing, and deploying talent for today’s agile, digital, analytical, View Details
  • 24 Oct 2017
  • First Look

First Look at New Research and Ideas, October 24, 2017

moderation-of-process approach (Spencer, Zanna, & Fong, 2005) to constructively replicate and extend our findings. The paper demonstrates how multiple identities within people can have consequences for... View Details
Keywords: Sean Silverthorne

    Isamar Troncoso

    Isamar Troncoso is an Assistant Professor of Business Administration in the Marketing Unit at HBS. She teaches the Marketing course in the MBA required curriculum.

    Professor Troncoso studies problems related to digital marketplaces and new technologies. She... View Details

    Keywords: high technology; high technology; high technology
    • 01 Sep 2014
    • News

    Alumni and Faculty Books for September 2014

    He analyzes each type of comedy piece in the late-night TV playbook and takes you step-by-step through the process of writing it. Leading Digital: Turning Technology into Business Transformation by George... View Details
    Keywords: faculty research; Alumni Research
    • 24 Jul 2018
    • First Look

    New Research and Ideas, July 24, 2018

    overlook our most powerful tool for effecting change: our own thoughts. Through a variety of exercises called Think Keys, Zaltman guides the reader through the mind’s most important unconscious and conscious... View Details
    Keywords: Dina Gerdeman
    • 18 Sep 2018
    • First Look

    New Research and Ideas, September 18, 2018

    Ratcheting, Competition, and the Diffusion of Technological Change: The Case of Televisions Under an Energy Efficiency Program By: Amano, Tomomichi, View Details
    Keywords: Dina Gerdeman
    • Web

    Measure Outcomes & Cost for Every Patient - Institute For Strategy And Competitiveness

    Measure Outcomes & Cost for Every Patient Aligning Reimbursement with Value Systems Integration Geography of Care Information Technology Measure Outcomes & Cost ... Measure Outcomes & Cost for Every Patient Measurement of outcomes View Details
    • 22 Feb 2022
    • News

    March 2022 Alumni and Faculty Books

    and Keep Customers in the Age of Disruption By Steve Dennis (MBA 1984) LifeTree Physical retail isn’t dead—but boring retail is. Remarkable Retail equips the savvy retailer with eight strategies to bounce back from the COVID-19 downturn... View Details
    • 05 Mar 2019
    • First Look

    New Research and Ideas, March 5, 2019

    which is hard to explain by the traditional leverage tradeoff with financial distress that emphasizes downside risk. The results are robust to a variety of specification choices and control variables.... View Details
    Keywords: Dina Gerdeman
    • 12 Feb 2019
    • First Look

    New Research and Ideas, February 12, 2019

    technology and develop a framework for understanding how software-driven medical devices differ from traditional medical devices. We identify opportunities and challenges for... View Details
    Keywords: Dina Gerdeman
    • 01 Mar 2015
    • News

    Alumni and Faculty Books for March 2015

    country. Lasting change, Nielsen argues, will not come mainly through local school boards but rather through state legislative action that empowers school administrators to make choices in their students’ interests. Full Circle: A Witness... View Details
    Keywords: Publishing Industries (except Internet); Information
    • November 2023
    • Case

    Open Source Machine Learning at Google

    By: Shane Greenstein, Martin Wattenberg, Fernanda B. Viégas, Daniel Yue and James Barnett
    Set in early 2023, the case exposes students to the challenges of managing open source software at Google. The case focuses on the challenges for Alex Spinelli, Vice President of Product Management for Core Machine Learning. He must set priorities for Google’s efforts... View Details
    Keywords: Decision Choices and Conditions; Technological Innovation; Open Source Distribution; Strategy; AI and Machine Learning; Applications and Software; Technology Industry; United States
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    • 19 Sep 2017
    • First Look

    First Look at New Research and Ideas, September 19

    diversification strategies. The article concludes by suggesting a research agenda for dynamic capabilities. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=53220 Carbon Tariffs: Effects in Settings with Technology View Details
    Keywords: Sean Silverthorne
    • 15 Jun 2020
    • News

    Alumni and Faculty Books for June 2020

    and unambiguous research, he makes clear the devastating consequences of growing up poor: living in poverty, even temporarily, is detrimental to cognitive abilities, emotional control, View Details