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      • Faculty Publications  (1,067)

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      • September 2024
      • Case

      Cathay Cargo: Turnaround Short Haul, or Double Crew Long Haul?

      By: Willy Shih and Billy Chan
      Tom Owen, Director Cargo at Cathay Pacific Airways, had a problem. During the Covid-19 pandemic, the grounding of passenger flights meant the sudden loss of 50% of the airline's cargo carrying capacity. But the bigger challenge was that the Hong Kong government imposed... View Details
      Keywords: Operations; Resource Allocation; Cash Flow; Governing Rules, Regulations, and Reforms; Health Pandemics; Organizational Change and Adaptation; Decision Choices and Conditions; Air Transportation Industry; Hong Kong
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      Shih, Willy, and Billy Chan. "Cathay Cargo: Turnaround Short Haul, or Double Crew Long Haul?" Harvard Business School Case 625-019, September 2024.
      • September 2024 (Revised December 2024)
      • Case

      Sona Comstar and Blackstone: Unlocking Value Through Business Transformation

      By: Ranjay Gulati and Kanika Jain
      Private equity firm Blackstone’s majority investment in automotive systems manufacturer Sona Comstar had culminated in the largest IPO in the Indian auto components industry in 2021, with stellar returns for all involved. This EV supplier was the result of a 2019... View Details
      Keywords: Strategy; Decision Making; Engineering; Management; Risk and Uncertainty; Private Equity; Mergers and Acquisitions; Initial Public Offering; Auto Industry; Auto Industry; Auto Industry; Asia; Southeast Asia
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      Gulati, Ranjay, and Kanika Jain. "Sona Comstar and Blackstone: Unlocking Value Through Business Transformation." Harvard Business School Case 425-035, September 2024. (Revised December 2024.)
      • September 2024
      • Case

      Eat App: Building and Monetizing an End-to-End Dining Experience Solution

      By: Elie Ofek and Ahmed Dahawy
      Founded in 2015 in Bahrain, Eat App was an up-and-coming player in the global restaurant management software business. In early 2024, having shifted to a product-led growth strategy, the company’s co-founders faced a host of decisions that could greatly impact their... View Details
      Keywords: Price; Growth and Development Strategy; Product Marketing; Negotiation Deal; Internet and the Web; Value Creation; Profit; Revenue; Applications and Software; Product; Food and Beverage Industry; Food and Beverage Industry; Bahrain; United Arab Emirates; Abu Dhabi; Dubai
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      Ofek, Elie, and Ahmed Dahawy. "Eat App: Building and Monetizing an End-to-End Dining Experience Solution." Harvard Business School Case 525-019, September 2024.
      • September 2024 (Revised October 2024)
      • Case

      Anker Innovations (A)

      By: Feng Zhu, Jiangyong Lu and Nancy Hua Dai
      An Amazon-native brand, Anker is the world’s No. 1 mobile charging brand and a leading consumer electronics company. Over the years, Anker developed an effective model of proving new products online first by leveraging customer insights from its proprietary Voice of... View Details
      Keywords: Decision Choices and Conditions; Product; Distribution; Product Launch; Electronics Industry; Electronics Industry
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      Zhu, Feng, Jiangyong Lu, and Nancy Hua Dai. "Anker Innovations (A)." Harvard Business School Case 625-057, September 2024. (Revised October 2024.)
      • September 2024
      • Supplement

      Anker Innovations (B)

      By: Feng Zhu, Jiangyong Lu and Nancy Hua Dai
      An Amazon-native brand, Anker is the world’s No. 1 mobile charging brand and a leading consumer electronics company. Over the years, Anker developed an effective model of proving new products online first by leveraging customer insights from its proprietary Voice of... View Details
      Keywords: Decision Choices and Conditions; Product; Distribution; Product Launch; Business Model; Electronics Industry; Electronics Industry
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      Zhu, Feng, Jiangyong Lu, and Nancy Hua Dai. "Anker Innovations (B)." Harvard Business School Supplement 625-058, September 2024.
      • September 2024
      • Case

      XYZ Robotics

      By: Jeffrey J. Bussgang, Brian Mao Fu, Shu Lin and Jamie Gong
      Founded in 2018, XYZ Robotics was a China-based startup specializing in robotic picking solutions and 3D machine vision products. Amid an economic downturn and intense competition, the company faced considerable financial challenges and needed to determine the best way... View Details
      Keywords: Robotics; 3D Systems; China; Resource Allocation; Business Startups; Competition; Product; Economic Slowdown and Stagnation; Technology Industry; China
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      Bussgang, Jeffrey J., Brian Mao Fu, Shu Lin, and Jamie Gong. "XYZ Robotics." Harvard Business School Case 825-059, September 2024.
      • August 2024
      • Case

      Oculii

      By: Andy Wu and Lucas Defilippo
      It was a bright June day in 2016. Steven Hong, co-founder and COO of Oculii had just signed a letter of intent agreeing to a 51% stake acquisition by Nexteer Automotive, a global steering and driveline supplier company that developed advanced driver assistance systems... View Details
      Keywords: Automotive; Autonomous Vehicles; Wireless Communications; Mergers and Acquisitions; Communication Intention and Meaning; Intellectual Property; Growth Management; Negotiation Deal; Supply Chain; Auto Industry; Auto Industry
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      Wu, Andy, and Lucas Defilippo. "Oculii." Harvard Business School Case 725-380, August 2024.
      • August 2024 (Revised November 2024)
      • Case

      Commonwealth Fusion Systems: Born at Scale

      By: Joshua Lev Krieger, Jim Matheson, Kyle Myers, Gunnar Trumbull and Richard Vietor
      This case study chronicles the journey of Commonwealth Fusion Systems (CFS) on its ambitious mission to commercialize fusion energy and become the world’s leading provider of fusion power plants. Emerging from a “special arrangement” with MIT's Plasma Science and... View Details
      Keywords: Nuclear Energy; Innovation; Entrepreneurship; Entrepreneurial Finance; Energy Generation; Commercialization; Science-Based Business; Technological Innovation; Market Entry and Exit; Energy Industry
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      Krieger, Joshua Lev, Jim Matheson, Kyle Myers, Gunnar Trumbull, and Richard Vietor. "Commonwealth Fusion Systems: Born at Scale." Harvard Business School Case 825-061, August 2024. (Revised November 2024.)
      • 2024
      • Working Paper

      “If You’re Not There… You’re Not There”: How Art Market Platforms Induce Status Anxiety to Coerce Participation

      By: James Riley and Ezra Zuckerman Sivan
      This paper, an 18-month ethnographic investigation of international art fairs (IAFs), shows how market platforms can have a coercive effect, inducing sellers (i.e., art galleries) to participate despite ambivalence over their value and anxiety over the process by which... View Details
      Keywords: Market Participation; Status and Position; Competition; Demand and Consumers; Fine Arts Industry
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      Riley, James, and Ezra Zuckerman Sivan. "“If You’re Not There… You’re Not There”: How Art Market Platforms Induce Status Anxiety to Coerce Participation." Working Paper, August 2024.
      • July 2024
      • Case

      ZEISS: Commercializing Science

      By: Maria P. Roche, Carlota Moniz and Daniela Beyersdorfer
      Karl Lamprecht, President and CEO of the ZEISS AG Group, mused on how far ZEISS had come in 175 years of being a pioneer in optics, and how the course he had charted since taking the helm of the company could keep it on track. In his role, he oversaw the four core... View Details
      Keywords: Business Model; Business Organization; Decisions; Business Strategy; Competition; Business History; Collaborative Innovation and Invention; Independent Innovation and Invention; Disruptive Innovation; Innovation and Management; Innovation Strategy; Technological Innovation; Growth and Development Strategy; Knowledge Sharing; Industry Growth; Monopoly; Organizational Culture; Supply Chain Management; Partners and Partnerships; Risk and Uncertainty; Adaptation; Commercialization; Resource Allocation; Corporate Strategy; Semiconductor Industry; Semiconductor Industry; Germany; Europe
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      Roche, Maria P., Carlota Moniz, and Daniela Beyersdorfer. "ZEISS: Commercializing Science." Harvard Business School Case 725-359, July 2024.
      • July 2024
      • Case

      “In That Crucible, You Find Innovation”: Public Safety Transformation in Albuquerque

      By: Hise O. Gibson and Antonio Manuel Oftelie
      “In That Crucible, You Find Innovation”: Public Safety Transformation in Albuquerque" centers on Mayor Tim Keller’s leadership during the social justice protests in 2020 and his efforts to reinvent Albuquerque’s public safety model. Faced with both a federal consent... View Details
      Keywords: Change Management; Government Administration; Leading Change; Safety; Social Issues; Governing Rules, Regulations, and Reforms; Ethics; Public Administration Industry; New Mexico
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      Gibson, Hise O., and Antonio Manuel Oftelie. "“In That Crucible, You Find Innovation”: Public Safety Transformation in Albuquerque." Harvard Business School Case 625-026, July 2024.
      • July 2024
      • Case

      Living up to Purpose and Performance at Parker Hannifin

      By: Hubert Joly, Alicia Dadlani and Martha Hostetter
      In 2019, Parker Hannifin, one of the world’s largest manufacturers of motion and control technologies, did something unusual for an industrial company: it created a purpose statement. Even though it already had a clear business strategy and longstanding culture of... View Details
      Keywords: Mission and Purpose; Health Pandemics; Leadership; Business or Company Management; Organizational Culture; Business Strategy; Communication Strategy; Manufacturing Industry; Manufacturing Industry; Cleveland; Ohio; United States
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      Joly, Hubert, Alicia Dadlani, and Martha Hostetter. "Living up to Purpose and Performance at Parker Hannifin." Harvard Business School Case 525-015, July 2024.
      • July 2024 (Revised October 2024)
      • Case

      Knowledge Transfer: Toyota, NUMMI, and GM

      By: Willy Shih
      New United Motors Manufacturing, Inc. (NUMMI) was a joint venture between Toyota and General Motors. It was an opportunity for GM to learn about the Toyota Production System, which was quite different from the mass production processes American automakers used at the... View Details
      Keywords: Culture Change; Organizational Culture; Organizational Change and Adaptation; Factories, Labs, and Plants; Joint Ventures; Transformation; Selection and Staffing; Knowledge Acquisition; Knowledge Sharing; Labor Unions; Management Systems; Performance Improvement; Production; Labor and Management Relations; Auto Industry; Japan; United States
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      Shih, Willy. "Knowledge Transfer: Toyota, NUMMI, and GM." Harvard Business School Case 625-003, July 2024. (Revised October 2024.)
      • July 2024 (Revised December 2024)
      • Background Note

      District Heating: An Overview

      By: Willy Shih and Michael W. Toffel
      This note provides an overview of district heating: systems in which central plants generate heat that is conveyed by steam or water through a set of insulated pipes to send heat to residential and/or commercial buildings. It describes key elements of the system (heat... View Details
      Keywords: Decarbonization; Energy Efficiency; Energy Storage; Energy Transmission; Construction; Energy; Buildings and Facilities; Governing Rules, Regulations, and Reforms; Climate Change; Operations; Energy Industry; Denmark; Europe; United States
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      Shih, Willy, and Michael W. Toffel. "District Heating: An Overview." Harvard Business School Background Note 625-008, July 2024. (Revised December 2024.)
      • June 2024
      • Case

      SnapTravel: Betting on 'Super.com'

      By: Reza Satchu and Tom Quinn
      This case explores SnapTravel, a travel startup offering discounted hotel rooms, and its founders’ desire to pivot to a “super app” that saved customers money across many different purchase types. During the COVID-19 pandemic, Hussein Fazal and Henry Shi saw SnapTravel... View Details
      Keywords: Business Growth and Maturation; Business Plan; Business Startups; Change Management; Disruption; Transformation; Volatility; Customer Focus and Relationships; Customer Value and Value Chain; Decisions; Income; Entrepreneurship; Geographic Scope; Cross-Cultural and Cross-Border Issues; Health Pandemics; Surveys; Knowledge Acquisition; Knowledge Use and Leverage; Leading Change; Crisis Management; Goals and Objectives; Risk Management; Consumer Behavior; Game Theory; Risk and Uncertainty; Adaptation; Diversification; Expansion; System Shocks; Accommodations Industry; Accommodations Industry; Canada; United States; Las Vegas
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      Satchu, Reza, and Tom Quinn. "SnapTravel: Betting on 'Super.com'." Harvard Business School Case 824-196, June 2024.
      • June 2024
      • Case

      Vinalhaven: The Downtown Project

      By: Richard S. Ruback, Matthew Preble, Ruth Page and Dave Habeeb
      Vinalhaven is an island community located approximately 12 miles off the coast of Maine. The island has a year-round population of about 1,300 people as of 2022, with an additional 3,000 people who reside on the island in the summer months. The two largest industries... View Details
      Keywords: Climate Change; Environmental Regulation; Environmental Sustainability; Natural Resources; Natural Environment; Weather; Sustainable Cities; Forecasting and Prediction; Construction; Property; Infrastructure; Capital Budgeting; Projects; Project Finance; Negotiation; United States; Maine
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      Ruback, Richard S., Matthew Preble, Ruth Page, and Dave Habeeb. "Vinalhaven: The Downtown Project." Harvard Business School Multimedia/Video Case 224-735, June 2024.
      • June 2024
      • Teaching Note

      Beamery: Using Skills and AI to Modernize HR

      By: Boris Groysberg, David Lane, Susan Pinckney and Alexis Lefort
      Teaching Note for HBS Case No. 424-004. Unicorn human relationships startup Beamery evaluates it growth versus depth strategy as its strategic partners and customers could become future competitors in a quickly changing AI based human resources and talent management... View Details
      Keywords: Analysis; Business Growth and Maturation; Business Model; Business Startups; Business Plan; Disruption; Transformation; Talent and Talent Management; Decisions; Diversity; Ethnicity; Gender; Nationality; Race; Residency; Higher Education; Learning; Entrepreneurship; Fairness; Cross-Cultural and Cross-Border Issues; Global Strategy; Growth and Development; AI and Machine Learning; Digital Platforms; Disruptive Innovation; Technological Innovation; Job Offer; Job Search; Knowledge Acquisition; Knowledge Use and Leverage; Product; Mission and Purpose; Strategic Planning; Problems and Challenges; Corporate Strategy; Equality and Inequality; Valuation; Value Creation; Employment Industry; United Kingdom
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      Groysberg, Boris, David Lane, Susan Pinckney, and Alexis Lefort. "Beamery: Using Skills and AI to Modernize HR." Harvard Business School Teaching Note 424-072, June 2024.
      • June 2024
      • Supplement

      Zeswitz Music (A)

      By: Richard S. Ruback and Royce Yudkoff
      Pre-Abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.
      Abstract: In July of 2013, Randy Shayler (HBS, 2012) acquired Zeswitz Music, a musical instrument rental company based in Reading,... View Details
      Keywords: Customer Focus and Relationships; Business Strategy; Acquisition; Revenue; Marketing; Music Industry; Music Industry; Pennsylvania
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      Ruback, Richard S., and Royce Yudkoff. "Zeswitz Music (A)." Harvard Business School Multimedia/Video Supplement 224-747, June 2024.
      • June 2024
      • Supplement

      Zeswitz Music (B)

      By: Richard S. Ruback and Royce Yudkoff
      Pre-Abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.
      Abstract: In July of 2013, Randy Shayler (HBS, 2012) acquired Zeswitz Music, a musical instrument rental company based in Reading,... View Details
      Keywords: Acquisition; Customer Focus and Relationships; Business Strategy; Revenue; Marketing; Music Industry; Music Industry
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      Ruback, Richard S., and Royce Yudkoff. "Zeswitz Music (B)." Harvard Business School Multimedia/Video Supplement 224-748, June 2024.
      • July 2024
      • Article

      Mass General Brigham’s Patient-Reported Outcomes Measurement System: A Decade of Learnings

      By: Jason B. Liu, Robert S. Kaplan, David W. Bates, Mario O. Edelen, Rachel C. Sisodia and Andrea L. Pusic
      This article describes the strategies that leaders at the Mass General Brigham (MGB) health system have used in launching a standardized patient-reported outcome measure (PROM) collection program in 2012, a major step in the value-based transformation of health care.... View Details
      Keywords: Patient-reported Outcomes; Value Based Health Care; Health Care and Treatment; Transformation; Outcome or Result; Organizational Change and Adaptation; Performance Improvement; Health Industry
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      Liu, Jason B., Robert S. Kaplan, David W. Bates, Mario O. Edelen, Rachel C. Sisodia, and Andrea L. Pusic. "Mass General Brigham’s Patient-Reported Outcomes Measurement System: A Decade of Learnings." NEJM Catalyst Innovations in Care Delivery 5, no. 7 (July 2024).
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