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      • November 2024
      • Case

      AlphaGo (A): Birth of a New Intelligence

      By: Shikhar Ghosh and Shweta Bagai
      This case, the first of a three-part series, traces DeepMind's evolution from its 2010 founding through its acquisition by Google in 2014. Often referred to as the "Apollo project" of artificial intelligence, DeepMind used games as a testing ground to develop AI... View Details
      Keywords: AI and Machine Learning; Technology Adoption; Games, Gaming, and Gambling; Technological Innovation; Creativity; Technology Industry; South Korea; China; United States
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      Ghosh, Shikhar, and Shweta Bagai. "AlphaGo (A): Birth of a New Intelligence." Harvard Business School Case 825-073, November 2024.
      • November 2024 (Revised April 2025)
      • Case

      Cheerful Music

      By: Shunyuan Zhang, Feng Zhu and Nancy Hua Dai
      Established by Snow Jiang in 2019 in Shenzhen, China, Cheerful Music was a record label company that had created many hit songs in China. “Yi Xiao Jiang Hu,” its most famous hit song, gained billions of views on social media platforms in China and overseas as the... View Details
      Keywords: Generative Ai; Music Entertainment; Global Strategy; Business Model; AI and Machine Learning; Market Entry and Exit; Music Industry; China; United Kingdom; London
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      Zhang, Shunyuan, Feng Zhu, and Nancy Hua Dai. "Cheerful Music." Harvard Business School Case 525-031, November 2024. (Revised April 2025.)
      • 2024
      • Working Paper

      Categorical Processing in a Complex World

      By: Marco Sammon, Thomas Graeber and Christopher Roth
      In real-world news environments, quantitative information is rarely presented in isolation; it is characterized through qualitative comparisons with various reference levels. Company earnings, for example, are commonly compared to analyst forecasts, previous earnings,... View Details
      Keywords: Announcements; Cognition and Thinking; Communication Strategy
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      Sammon, Marco, Thomas Graeber, and Christopher Roth. "Categorical Processing in a Complex World." Working Paper, November 2024.
      • November 2024
      • Article

      Perceptions About Monetary Policy

      By: Michael D. Bauer, Carolin Pflueger and Adi Sunderam
      We estimate perceptions about the Federal Reserve’s monetary policy rule from panel data on professional forecasts of interest rates and macroeconomic conditions. The perceived dependence of the federal funds rate on economic conditions varies substantially over time,... View Details
      Keywords: Monetary Policy; Policy; Interest Rates; Perception; Economy; Forecasting and Prediction
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      Bauer, Michael D., Carolin Pflueger, and Adi Sunderam. "Perceptions About Monetary Policy." Quarterly Journal of Economics 139, no. 4 (November 2024): 2227–2278.
      • October 2024 (Revised February 2025)
      • Case

      Lanco Medical Group: Fostering Happiness for Growth

      By: Susanna Gallani, Jenyfeer Martínez Buitrago and Katherine Sonnefeldt
      This case describes how Lanco Medical Group, a fast-growing pharmaceutical distributor serving Latin America, approached the design of their employee benefits and incentives program. After learning about gaps between what leadership believed motivated employees and... View Details
      Keywords: Fairness; Compensation and Benefits; Retention; Growth Management; Motivation and Incentives; Expansion; Pharmaceutical Industry; Latin America
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      Gallani, Susanna, Jenyfeer Martínez Buitrago, and Katherine Sonnefeldt. "Lanco Medical Group: Fostering Happiness for Growth." Harvard Business School Case 125-062, October 2024. (Revised February 2025.)
      • 2025
      • Working Paper

      Lessons from an App Update at Replika AI: Identity Discontinuity in Human-AI Relationships

      By: Julian De Freitas, Noah Castelo, Ahmet K. Uğuralp and Zeliha O. Uğuralp
      As consumers increasingly interact with AI applications specialized for social relationships, what is the nature and depth of these relationships among actual users, and can company actions influence these dynamics? We find that active users of the US-based AI... View Details
      Keywords: AI and Machine Learning; Welfare; Loss; Well-being; Identity; Perception; Relationships
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      De Freitas, Julian, Noah Castelo, Ahmet K. Uğuralp, and Zeliha O. Uğuralp. "Lessons from an App Update at Replika AI: Identity Discontinuity in Human-AI Relationships." Harvard Business School Working Paper, No. 25-018, October 2024. (Revised May 2025.)
      • 2025
      • Working Paper

      Global Evidence on Gender Gaps and Generative AI

      By: Nicholas G. Otis, Solène Delecourt, Katelynn Cranney and Rembrand Koning
      Generative AI has the potential to transform productivity and reduce inequality, but only if adopted broadly. In this paper, we show that recently identified gender gaps in generative AI use are nearly universal. Synthesizing data from 18 studies covering more than... View Details
      Keywords: AI and Machine Learning; Gender; Equality and Inequality; Technology Adoption; Behavior
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      Otis, Nicholas G., Solène Delecourt, Katelynn Cranney, and Rembrand Koning. "Global Evidence on Gender Gaps and Generative AI." Harvard Business School Working Paper, No. 25-023, October 2024. (Revised January 2025.)
      • 2024
      • Working Paper

      Priors, Experiments, Learning and Persuasion in (Bayesian) Entrepreneurial Finance

      By: Ramana Nanda
      At the heart of entrepreneurial finance lies a persuasion challenge: regardless of the strength of an entrepreneur’s belief in the potential of their idea, they typically need to convince investors to provide the financial capital required for its... View Details
      Keywords: Entrepreneurial Finance; Business Startups; Communication Intention and Meaning; Prejudice and Bias
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      Nanda, Ramana. "Priors, Experiments, Learning and Persuasion in (Bayesian) Entrepreneurial Finance." Harvard Business School Working Paper, No. 25-020, October 2024.
      • October 2024
      • Article

      Racial Inequality in Organizations: A Systems Psychodynamic Perspective

      By: Sanaz Mobasseri, William A. Kahn and Robin J. Ely
      This paper uses systems psychodynamic concepts to develop theory about the persistence of racial inequality in U.S. organizations and to inform an approach for disrupting it. We treat White men as the dominant group and Black people as the archetypal subordinate group... View Details
      Keywords: Equality and Inequality; Race; Prejudice and Bias; Organizational Culture; Gender; Power and Influence; Employees; Attitudes
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      Mobasseri, Sanaz, William A. Kahn, and Robin J. Ely. "Racial Inequality in Organizations: A Systems Psychodynamic Perspective." Academy of Management Review 49, no. 4 (October 2024): 718–745.
      • October 2024
      • Article

      Strategic Decision Making at Platform Transitions: The Case of Nokia (2010-2011).

      By: Timo O. Vuori and Michael Tushman
      We studied Nokia’s decision to adopt the Windows platform in 2011 to induce new theory on the emotional dynamics of incumbent firms’ strategic decision making at platform transitions. We find that platform companies’ entry into an established industry activates a... View Details
      Keywords: Emotions; Technology Adoption; Corporate Strategy; Transition
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      Vuori, Timo O., and Michael Tushman. "Strategic Decision Making at Platform Transitions: The Case of Nokia (2010-2011)." Strategic Management Journal 45, no. 10 (October 2024): 2018–2062.
      • September–October 2024
      • Article

      The Crowdless Future? Generative AI and Creative Problem-Solving

      By: Léonard Boussioux, Jacqueline N. Lane, Miaomiao Zhang, Vladimir Jacimovic and Karim R. Lakhani
      The rapid advances in generative artificial intelligence (AI) open up attractive opportunities for creative problem-solving through human-guided AI partnerships. To explore this potential, we initiated a crowdsourcing challenge focused on sustainable, circular economy... View Details
      Keywords: Large Language Models; Generative Ai; Crowdsourcing; AI and Machine Learning; Creativity; Technological Innovation
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      Boussioux, Léonard, Jacqueline N. Lane, Miaomiao Zhang, Vladimir Jacimovic, and Karim R. Lakhani. "The Crowdless Future? Generative AI and Creative Problem-Solving." Organization Science 35, no. 5 (September–October 2024): 1589–1607.
      • 2024
      • Working Paper

      Changing Perceptions and Post-Pandemic Monetary Policy

      By: Michael D. Bauer, Carolin Pflueger and Adi Sunderam
      We document that the Fed’s perceived monetary policy response to inflation shifted materially over the post-pandemic period. In forward-looking policy rules estimated from surveys of macroeconomic forecasters, the inflation coefficient rose significantly after liftoff... View Details
      Keywords: Policy; Inflation and Deflation; Interest Rates; Perception; Government Administration
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      Bauer, Michael D., Carolin Pflueger, and Adi Sunderam. "Changing Perceptions and Post-Pandemic Monetary Policy." Working Paper, September 2024.
      • 2024
      • Working Paper

      Igniting Innovation: Evidence from PyTorch on Technology Control in Open Collaboration

      By: Daniel Yue and Frank Nagle
      Many companies offer free access to their technology to encourage outside addon innovation, hoping to later profit by raising prices or harnessing the power of the crowd while continuing to steer the direction of innovation. They can achieve this balance by opening... View Details
      Keywords: Technological Innovation; Power and Influence; Collaborative Innovation and Invention; Corporate Governance
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      Yue, Daniel, and Frank Nagle. "Igniting Innovation: Evidence from PyTorch on Technology Control in Open Collaboration." Harvard Business School Working Paper, No. 25-013, September 2024.
      • September 23, 2024
      • Article

      AI Wants to Make You Less Lonely. Does It Work?

      By: Julian De Freitas
      Keywords: AI and Machine Learning; Well-being
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      De Freitas, Julian. "AI Wants to Make You Less Lonely. Does It Work?" Wall Street Journal (September 23, 2024), R.11.
      • September–October 2024
      • Article

      How AI Can Power Brand Management

      By: Julian De Freitas and Elie Ofek
      Marketers have begun experimenting with AI to improve their brand-management efforts. But unlike other marketing tasks, brand management involves more than just repeatedly executing one specialized function. Long considered the exclusive domain of creative talent, it... View Details
      Keywords: Creativity; AI and Machine Learning; Brands and Branding; Product Positioning; Customer Focus and Relationships
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      De Freitas, Julian, and Elie Ofek. "How AI Can Power Brand Management." Harvard Business Review 102, no. 5 (September–October 2024): 108–114.
      • September–October 2024
      • Article

      Working Around the Clock: Temporal Distance, Intrafirm Communication, and Time Shifting of the Employee Workday

      By: Jasmina Chauvin, Prithwiraj Choudhury and Tommy Pan Fang
      This paper examines the effects of temporal distance generated by time zone separation on communication in geographically distributed organizations. We build on prior research, which highlights time zone separation as a significant challenge, but argue that employees... View Details
      Keywords: Communication; Employees; Behavior; Equality and Inequality
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      Chauvin, Jasmina, Prithwiraj Choudhury, and Tommy Pan Fang. "Working Around the Clock: Temporal Distance, Intrafirm Communication, and Time Shifting of the Employee Workday." Organization Science 35, no. 5 (September–October 2024): 1660–1681.
      • 2024
      • Working Paper

      The Wade Test: Generative AI and CEO Communication

      By: Prithwiraj Choudhury, Bart S. Vanneste and Amirhossein Zohrehvand
      Can generative artificial intelligence (AI) transform the role of the CEO by effectively automating CEO communication? This study investigates whether AI can mimic a human CEO and whether employees’ perception of the communication’s source matter. In a field... View Details
      Keywords: Business or Company Management; AI and Machine Learning; Perception; Communication
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      Choudhury, Prithwiraj, Bart S. Vanneste, and Amirhossein Zohrehvand. "The Wade Test: Generative AI and CEO Communication." Harvard Business School Working Paper, No. 25-008, August 2024.
      • August 13, 2024
      • Editorial

      Can AI Save Physicians from Burnout?

      By: Susanna Gallani, Lidia Moura and Katie Sonnefeldt
      Keywords: Well-being; AI and Machine Learning; Work-Life Balance; Health Industry
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      Gallani, Susanna, Lidia Moura, and Katie Sonnefeldt. "Can AI Save Physicians from Burnout?" Harvard Business School Working Knowledge (August 13, 2024).
      • 2024
      • Article

      Crucibles, Multiple Sensitive Periods, and Career Progression

      By: Prithwiraj Choudhury, Sunasir Dutta, Hise O. Gibson and Eric Lin
      We study the effects of crucible experiences along multiple sensitive periods on career progression. While prior literature has hinted that individuals can be imprinted during multiple sensitive periods, not just during the early career, there has been scant attention... View Details
      Keywords: Military Service; Personal Development and Career; Transformation; Power and Influence; Learning; Human Capital
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      Choudhury, Prithwiraj, Sunasir Dutta, Hise O. Gibson, and Eric Lin. "Crucibles, Multiple Sensitive Periods, and Career Progression." Academy of Management Proceedings (2024).
      • July 2024
      • Article

      Chatbots and Mental Health: Insights into the Safety of Generative AI

      By: Julian De Freitas, Ahmet Kaan Uğuralp, Zeliha Uğuralp and Stefano Puntoni
      Chatbots are now able to engage in sophisticated conversations with consumers. Due to the ‘black box’ nature of the algorithms, it is impossible to predict in advance how these conversations will unfold. Behavioral research provides little insight into potential safety... View Details
      Keywords: Autonomy; Chatbots; New Technology; Brand Crises; Mental Health; Large Language Model; AI and Machine Learning; Behavior; Well-being; Technological Innovation; Ethics
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      De Freitas, Julian, Ahmet Kaan Uğuralp, Zeliha Uğuralp, and Stefano Puntoni. "Chatbots and Mental Health: Insights into the Safety of Generative AI." Journal of Consumer Psychology 34, no. 3 (July 2024): 481–491.
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