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  • November 1997 (Revised May 2002)
  • Case

MicroAge, Inc.: Orchestrating the Information Technology Value Chain

By: Lynda M. Applegate and Kirk A. Goldman
MicroAge, Inc. started as a storefront in Tempe, AZ in 1976 selling personal computer kits to hobbyists. During their first year of operation, founders Jeff McKeever and Alan Hald sold $1.5 million worth of computer kits, priced at under $1,000 each. Twenty years... View Details
Keywords: Transformation; Growth Management; Risk Management; Product; Opportunities; Horizontal Integration; Information Infrastructure; Information Technology; Internet and the Web; Technology Industry; Arizona
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  • March–April 2020
  • Article

Pricing Policies that Protect your Brand

By: Ayelet Israeli and Eugene F. Zelek Jr.
When customers seek out online deals, it seems like a win for everybody: Brands, retailers, dealers, and distributors sell more goods, and buyers get a bargain. What's not to like? Here's the problem: Lured by rock-bottom online prices, customers often end up dealing... View Details
Keywords: Price; Policy; Brands and Branding; E-commerce
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  • June 2007
  • Article

Merchant or Two-Sided Platform?

By: Andrei Hagiu
This paper provides a first pass at clarifying the economic tradeoffs between two polar strategies for market intermediation: the "merchant" mode, in which the intermediary buys from sellers and resells to buyers; and the "two-sided platform" mode, under which the... View Details
Keywords: Merchants; Two-sided Platforms; Intermediaries; Two-Sided Markets; Digital Platforms
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  • July 2009 (Revised June 2011)
  • Case

Dharavi: Developing Asia's Largest Slum (A)

By: Lakshmi Iyer, John D. Macomber and Namrata Arora
Maharashtra state is accepting bids to redevelop Dharavi, the largest slum in Asia. A real estate developer assesses the risks and tenders a bid. The bid conditions include providing new free housing to tens of thousands of slum dwellers, which is anticipated to be... View Details
Keywords: Risk Management; Development Economics; Housing; Urban Development; Emerging Markets; Social Issues; Business and Government Relations; Real Estate Industry; Mumbai
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  • 21 Jun 2007
  • Working Paper Summaries

Merchant or Two-Sided Platform?

Keywords: by Andrei Hagiu; Technology
  • July 2007 (Revised March 2008)
  • Background Note

Staging Two-Sided Platforms

By: Thomas R. Eisenmann and Andrei Hagiu
Firms that aspire to develop two-sided platforms face a formidable challenge. Prospective users on each side will not invest in the platform until they are confident there will be enough users on the other side. Traditional strategies for dealing with this... View Details
Keywords: Business Model; Risk Management; Two-Sided Platforms; Supply Chain; Strategy; Retail Industry
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  • 18 Apr 2017
  • First Look

First Look at New Ideas, April 18

De Beers Group: Exploring the Diamond Reselling Opportunity In September 2014, Tom Montgomery (SVP of strategic initiatives at the De Beers Group) and his team launched a pilot program in the United States to explore the $1 billion... View Details
Keywords: by Sean Silverthorne
  • May 2007
  • Article

Corporate Financing Decisions When Investors Take the Path of Least Resistance

By: Malcolm Baker, Joshua Coval and Jeremy Stein
We explore the consequences for corporate financial policy that arise when investors exhibit inertial behavior. One implication of investor inertia is that, all else equal, a firm pursuing a strategy of equity-financed growth will prefer a stock-for-stock merger to... View Details
Keywords: Behavior; Investment; Policy; Corporate Finance
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  • 2005
  • Other Unpublished Work

Corporate Financing Decisions When Investors Take the Path of Least Resistance

By: Malcolm Baker, Joshua Coval and Jeremy Stein
We explore the consequences for corporate financial policy that arise when investors exhibit inertial behavior. One implication of investor inertia is that, all else equal, a firm pursuing a strategy of equity-financed growth will prefer a stock-for-stock merger to... View Details
Keywords: Decisions; Behavior; Stocks; Mergers and Acquisitions; Policy; Investment; Financial Institutions; Equity; Corporate Finance
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  • 16 Dec 2014
  • First Look

First Look: December 16

Publications December 2014 Management Science When Performance Trumps Gender Bias: Joint Versus Separate Evaluation By: Bohnet, Iris, Alexandra van Geen, and Max Bazerman Abstract—We examine a new intervention to overcome gender biases in hiring, promotion, and job... View Details
Keywords: Sean Silverthorne
  • 04 Nov 2011
  • Working Paper Summaries

Multi-Sided Platforms

Keywords: by Andrei Hagiu & Julian Wright
  • 23 Jan 2013
  • Research & Ideas

Three-Dimensional Strategy: Winning the Multisided Platform

become an online reseller of used children's clothes, buying inventory from parents and reselling it to other parents. "The problem with the MSP model is that it is sometimes too slow and not sufficiently... View Details
Keywords: by Julia Hanna
  • 12 Mar 2006
  • Research & Ideas

New Research Explores Multi-Sided Markets

selling them to consumers. Take Wal-Mart, for instance. Is it a two-sided platform? Not in its "classic version." If it functions like your average village merchant who wakes up early to acquire produce from suppliers and then View Details
Keywords: by Sean Silverthorne; Technology
  • 27 Oct 2002
  • Research & Ideas

Want a Happy Customer? Coordinate Sales and Marketing

market specialists as well as territorial generalists; telesales and telemarketing; service specialists; distributors; dealers; value-added integrators, resellers and packagers; wholesalers; retailers; direct mail; and e-commerce. Procter... View Details
Keywords: by Benson Shapiro
  • 01 Jul 2014
  • First Look

First Look: July 1

their products directly to buyers) or as a reseller (purchasing products from suppliers and selling them to buyers). We model this as a decision between whether control rights over a non-contractible decision variable (the choice of some... View Details
Keywords: Carmen Nobel
  • 14 May 2013
  • First Look

First Look: May 14

from suppliers and selling them to buyers. In our model, this choice comes down to whether residual control rights over non-contractible decision variables are better held by suppliers (the marketplace mode) or by the intermediary (the View Details
Keywords: Sean Silverthorne
  • 23 Aug 2004
  • Research & Ideas

Strategy for Small Fish

Select Builder program, for example, supports system builders for PCs, laptops, and workstations. NVIDIA also maintains reseller and distributor partnership programs for firms that promote the NVIDIA line of products.20 In addition, the... View Details
Keywords: by Marco Iansiti & Roy Levien
  • 17 Apr 2007
  • First Look

First Look: April 17, 2007

for market intermediation: the "merchant" mode, in which the intermediary buys from sellers and resells to buyers; and the "two-sided platform" mode, under which the intermediary enables affiliated sellers to sell... View Details
Keywords: Martha Lagace
  • 28 Aug 2007
  • First Look

First Look: August 28, 2007

suppliers and reselling them, in the process absorbing all the risk of platform failure. In stage two, the firm shifts risk and control back to some or all of its suppliers, giving them more responsibility for managing inventory, pricing,... View Details
Keywords: Martha Lagace
  • 07 Dec 1999
  • Research & Ideas

Henry Heinz and Brand Creation in the Late Nineteenth Century

was not new to the late nineteenth century. Rural consumers had long bartered butter, eggs, horseradish, and other foodstuffs with storekeepers in exchange for sugar, coffee, and other items that could not be made at home. 55 Retailers used these in-kind payments as... View Details
Keywords: by Nancy F. Koehn

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