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  • Faculty Publications  (109)

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  • All HBS Web  (528)
    • News  (61)
    • Research  (343)
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  • Faculty Publications  (109)
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  • June 2017
  • Teaching Note

Project Sun Devil and Project Paris

By: Nori Gerardo Lietz and Alexander W. Schultz
Tony Lee is preparing to present a project to the investment committee of Howard Street Capital. He will be recommending an investment in Project Sun Devil, a high-quality 225-unit student housing rental property near Tempe, Arizona. Tony Lee will compete for capital... View Details
Keywords: General Management; Financial Analysis; Return On Assets; Accounting; Performance Measurement; Financial Ratios; Return On Equity; Financial Statements; Profitability Analysis; Portfolio Investment; Portfolio Management; Real Estate; Property; Investment Portfolio; Investment Return; Analysis; Real Estate Industry; United States
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Lietz, Nori Gerardo, and Alexander W. Schultz. "Project Sun Devil and Project Paris." Harvard Business School Teaching Note 217-086, June 2017.
  • September 1996
  • Case

Automatic Data Processing: The EFS Decision (Abridged)

By: Robert L. Simons
The managing director of one of ADP's divisions must recommend whether to divest, harvest, or grow the division. Recent performance has been excellent and the near-term outlook for profitability is very promising. Despite some strategic concerns, the strong financial... View Details
Keywords: Business Divisions; Success; Performance Expectations; Strategic Planning; Strategy
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Simons, Robert L. "Automatic Data Processing: The EFS Decision (Abridged)." Harvard Business School Case 197-018, September 1996.
  • August 2015 (Revised February 2017)
  • Background Note

The Whys and Hows of Feedback

By: Boris Groysberg and Robin Abrahams
Performance feedback is crucial to a career in the information-rich global economy. However, feedback is psychologically stressful to both give, and hear. This teaching note explains why feedback is both valuable and difficult, and goes on to summarize research on... View Details
Keywords: Feedback; Performance Evaluation; Organizational Culture
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Groysberg, Boris, and Robin Abrahams. "The Whys and Hows of Feedback." Harvard Business School Background Note 416-013, August 2015. (Revised February 2017.)
  • February 2013 (Revised June 2017)
  • Case

Project Sun Devil and Project Paris

By: Nori Gerardo Lietz
Tony Lee is preparing to present a project to the investment committee of Howard Street Capital. He will be recommending an investment in Project Sun Devil, a high-quality 225-unit student housing rental property near Tempe, Arizona. Tony Lee will compete for capital... View Details
Keywords: General Management; Financial Analysis; Return On Assets; Accounting; Performance Measurement; Financial Ratios; Return On Equity; Financial Statements; Profitability Analysis; Portfolio Investment; Portfolio Management; Real Estate; Property; Investment Portfolio; Investment Return; Real Estate Industry; United States
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Lietz, Nori Gerardo. "Project Sun Devil and Project Paris." Harvard Business School Case 213-078, February 2013. (Revised June 2017.)
  • October 1993 (Revised February 1995)
  • Case

MCI Vision (A) (Condensed)

By: Frank V. Cespedes
Concerns the development, introduction, and first-year sales performance of Vision, a telecommunications service aimed at small- and medium-sized businesses. Introduced in 1990, Vision surpassed goals in that year, but was significantly below target in the first... View Details
Keywords: Change Management; Cost vs Benefits; Decision Choices and Conditions; Goals and Objectives; Management Analysis, Tools, and Techniques; Marketing Strategy; Product; Sales; Competitive Strategy; Valuation
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Cespedes, Frank V. "MCI Vision (A) (Condensed)." Harvard Business School Case 594-057, October 1993. (Revised February 1995.)
  • June 1999 (Revised May 2001)
  • Case

CardioThoracic Systems

CardioThoracic Systems, a company that has developed a new system for performing heart surgery on a beating heart, is facing marketing challenges. Discusses the numerous reasons for the system's low penetration (including existing techniques, surgeon resistance, and a... View Details
Keywords: Problems and Challenges; Technological Innovation; Situation or Environment; Marketing Strategy; Sales; Health Care and Treatment; Technology Industry; Health Industry; Medical Devices and Supplies Industry; United States
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Roberts, Michael J., and Diana S. Gardner. "CardioThoracic Systems." Harvard Business School Case 899-281, June 1999. (Revised May 2001.)
  • 2019
  • Article

Sustaining Open Innovation Through a 'Center of Excellence'

By: Elizabeth E. Richard, Jeffrey R. Davis, Jin Hyun Paik and Karim R. Lakhani
This paper presents NASA’s experience using a Center of Excellence (CoE) to scale and sustain an open innovation program as an effective problem-solving tool and includes strategic management recommendations for other organizations based on lessons... View Details
Keywords: Crowdsourcing; Culture Change; Open Innovation; Center Of Excellence; Collaborative Innovation and Invention; Organizational Culture; Change Management
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Richard, Elizabeth E., Jeffrey R. Davis, Jin Hyun Paik, and Karim R. Lakhani. "Sustaining Open Innovation Through a 'Center of Excellence'." Strategy & Leadership 47, no. 3 (2019): 19–26.
  • February 2008
  • Supplement

EFI, Inc. (B)

By: David B. Godes and Lauren Barley
This is a follow-on case to EFI, Inc. (A). It reports on Dean Mills' decision to implement a new compensation approach that pays 25% of salespeople's bonus, based on their individual sales of software add-on products. He also recommends making public each salesperson's... View Details
Keywords: Motivation and Incentives; Salesforce Management; Compensation and Benefits; Information Technology Industry
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Godes, David B., and Lauren Barley. "EFI, Inc. (B)." Harvard Business School Supplement 508-045, February 2008.
  • May 2013 (Revised March 2014)
  • Case

Hubei Lantian (A)

By: David F. Hawkins, Michael Shih-Ta Chen and Nancy Hua Dai
Emily Wang, an analyst with Future Securities, a Shanghai-based investment firm, is given the task of making stock purchase recommendations to her supervisor from a number of Chinese common stocks. One stock in particular, Hubei Lantian Co., Ltd. (Hubei Lantian),... View Details
Keywords: Financial Analysis; Ratio Analysis
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Hawkins, David F., Michael Shih-Ta Chen, and Nancy Hua Dai. "Hubei Lantian (A)." Harvard Business School Case 113-118, May 2013. (Revised March 2014.)
  • 05 Jul 2006
  • Working Paper Summaries

Improving Corporate Governance with the Balanced Scorecard

Keywords: by Robert S. Kaplan & Michael E. Nagel
  • 2011
  • Working Paper

CEO Bonus Plans: And How to Fix Them

By: Kevin J. Murphy and Michael C. Jensen
Almost all CEO and executive bonus plans have serious design flaws that limit their benefits dramatically. Such poorly designed executive bonus plans destroy value by providing incentives to manipulate the timing of earnings, mislead the board about organizational... View Details
Keywords: Business Earnings; Competency and Skills; Cost of Capital; Executive Compensation; Risk Management; Performance Evaluation; Projects; Motivation and Incentives; Value
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Murphy, Kevin J., and Michael C. Jensen. "CEO Bonus Plans: And How to Fix Them." Harvard Business School Working Paper, No. 12-022, October 2011.
  • 20 Mar 2008
  • Working Paper Summaries

Sell Side School Ties

Keywords: by Lauren H. Cohen, Andrea Frazzini & Christopher J. Malloy; Financial Services
  • 20 Nov 2019
  • Research & Ideas

It's No Joke: AI Beats Humans at Making You Laugh

computer-based recommendation technology to help consumers make decisions. Yeomans' findings shed light on the hurdles that AI technology will need to overcome to win over wary consumers. The team enlisted 75 pairs of people, including... View Details
Keywords: by Dina Gerdeman
  • July 1992
  • Case

Laura Wollen and ARPCO, Inc.

Laura Wollen, a group marketing director for ARPCO, Inc., must decide whether to recommend a high performance product manager for a choice position overseas. The supervisor overseas resists the hire because of the candidate's race and Wollen fears that insisting will... View Details
Keywords: Management; Decisions; Race
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Gentile, Mary C. "Laura Wollen and ARPCO, Inc." Harvard Business School Case 393-003, July 1992.
  • January 2013
  • Case

Luotang Power: Variances Explained

By: Robert Simons and Craig Chapman
The general manager of Luotang Power, a coal-fired power plant located in central China, reviews annual results before a meeting with the board of directors. He thought the company performed well during the year and both plant availability and fuel economy had improved... View Details
Keywords: China; Financial Statements; Management Accounting; Variance Analysis; Environmental Regulations; Incentives; Electric Power Generation; Contracts; Valuation; Energy Generation; Accounting; Performance Evaluation; Energy Industry; China
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Simons, Robert, and Craig Chapman. "Luotang Power: Variances Explained." Harvard Business School Brief Case 913-533, January 2013.
  • January 2013
  • Case

Brannigan Foods: Strategic Marketing Planning

By: John A. Quelch and James T. Kindley
The soup division at Brannigan Foods contributes over 40% of the firm's revenue. The general manager is concerned that the soup industry is declining and that the soup division shows declining profits and market share, especially among the important baby boomer... View Details
Keywords: United States; Consumer Marketing; Acquisitions; Forecasting; Quantitative Analysis; Risk Management; Decision Making; Budgeting; Supermarkets; Strategic Planning; Demand and Consumers; Marketing Strategy; Food; Resource Allocation; Acquisition; Product Development; Retail Industry; Food and Beverage Industry
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Quelch, John A., and James T. Kindley. "Brannigan Foods: Strategic Marketing Planning." Harvard Business School Brief Case 913-545, January 2013.
  • April 2014
  • Teaching Note

Jiangxi Agribusiness: (TN)

By: David F. Hawkins
[TN for 114-039] Emily Wang, an analyst with Future Securities, a Shanghai-based investment firm, is given the task of making stock purchase recommendations to her supervisor from a number of Chinese common stocks. One stock in particular, Jiangxi Agribusiness... View Details
Keywords: Financial Analysis; Ratio Analysis
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Hawkins, David F. "Jiangxi Agribusiness: (TN)." Harvard Business School Teaching Note 114-041, April 2014.
  • August 2005 (Revised April 2007)
  • Case

DICOM Group plc and Captiva Software Corp.

By: Paul M. Healy
Compares two companies in the information capture software industry. Asks students to analyze and compare the performance of two companies (one in the United Kingdom and the other in the United States) from the perspective of a buy-side analyst reporting to the manager... View Details
Keywords: History; Financial Management; Environmental Accounting; Activity Based Costing and Management; Financial Reporting; Performance; Performance Evaluation; Financial Statements; Economic Growth; Fair Value Accounting; Information Industry; Computer Industry; United Kingdom; United States
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Healy, Paul M. "DICOM Group plc and Captiva Software Corp." Harvard Business School Case 106-015, August 2005. (Revised April 2007.)
  • January 1996
  • Case

Biogen, Inc.: rBeta Interferon Manufacturing Process Development

By: Steven C. Wheelwright
Biogen, Inc., a Cambridge, MA-based biotechnology company, is wrapping up a project to develop a new manufacturing process for a new drug product that will reposition the company from a purely research-oriented company to a fully integrated pharmaceutical manufacturing... View Details
Keywords: Learning; Technological Innovation; Management Analysis, Tools, and Techniques; Product Development; Organizational Change and Adaptation; Projects; Research and Development; Corporate Strategy; Biotechnology Industry
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Wheelwright, Steven C. "Biogen, Inc.: rBeta Interferon Manufacturing Process Development." Harvard Business School Case 696-083, January 1996.
  • September 2015
  • Case

Eco7: Launching a New Motor Oil

By: John Quelch and Sunru Yong
Aaron Jonnerson, vice president of marketing at the automotive division of Avellin, must make marketing mix decisions for the launch of Eco7, a new environmentally-friendly motor oil. The company's performance has been mediocre, shareholder pressure is increasing, and... View Details
Keywords: Distribution Channels; Environmental Sustainability; Product Launch; Transportation; Energy Sources; Auto Industry
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Quelch, John, and Sunru Yong. "Eco7: Launching a New Motor Oil." Harvard Business School Brief Case 916-507, September 2015.
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