Publications
Publications
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- Faculty Publications (32)
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- 2014
- Article
Paying It Forward: Generalized Reciprocity and the Limits of Generosity
By: Kurt Gray, Adrian F. Ward and Michael I. Norton
When people are the victims of greed or recipients of generosity, their first impulse is often to pay back that behavior in kind. What happens when people cannot reciprocate, but instead have the chance to be cruel or kind to someone entirely different—to pay it... View Details
- 2012
- Chapter
Firing Your Best Customers: How Smart Firms Destroy Relationships Using CRM
By: Jill Avery and Susan Fournier
With incidences in the 20%–25% range, the practice of firing customers has become increasingly attractive as firms try to maximize the lifetime value of their customer portfolios. This chapter traces the relationship trajectory of a 30-year customer of Filene's... View Details
- September 2011
- Article
The Labor Illusion: How Operational Transparency Increases Perceived Value
By: Ryan W. Buell and Michael I. Norton
A ubiquitous feature of even the fastest self-service technology transactions is the wait. Conventional wisdom and operations theory suggests that the longer people wait, the less satisfied they become; we demonstrate that due to what we term the labor illusion, when... View Details
- 2009
- Chapter
Collaboration Across Knowledge Boundaries within Diverse Teams: Reciprocal Expertise Affirmation as an Enabling Condition
By: Amy C. Edmondson, Kate Roloff and Lucy H. MacPhail
We review research on expertise diversity, psychological safety, team collaboration, and role identity to propose a model in which reciprocal affirmations of expertise identity among team members—a feature of the team environment that we conceptualize as a dimension of... View Details
- 2008
- Chapter
Corporate Honesty and Business Education: A Behavioral Model
By: Rakesh Khurana and Herbert Gintis
Since the mid-1970s neoclassical economic theory has dominated business school thinking and teaching in dealing with the nature of human motivation. However valuable in understanding competitive product and financial markets, neoclassical economic theory employs an... View Details
- September 2003
- Article
Attributions of Trust and the Calculus of Reciprocity
By: Madan M. Pillutla, Deepak Malhotra and J. Keith Murnighan
Keywords: Trust
- January 2003
- Article
Dyadic Processes of Disclosure and Reciprocity in Bargaining with Communication
By: Kathleen L. McGinn, Leigh Thompson and Max H. Bazerman
- 2001
- Working Paper
Disclosure and Reciprocity in Bargaining with Communication
By: Kathleen L. McGinn, Leigh Thompson and Max Bazerman
- October 1973
- Article
Variable and Self-Service Costs in Reciprocal Allocation Models
By: Robert S. Kaplan
Keywords: Cost
- Research Summary
Renovating Democratic Capitalism
This in-process work focuses on how best to address the declining public trust and confidence in democratic capitalism, which many citizens consider to be a cornerstone of our national ideology and identity? While the answer to this question is not entirely clear, I... View Details