Publications

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December 2016
Background Note

Reaching Beyond Your Organization: Empowering Innovation

By: William R. Kerr

Forward-thinking established companies utilize new routes for external innovation with start-ups and crowds. The reading reviews strategic partnerships, strategic investments, strategic acquisitions, and crowd-based collaborations. Case examples include Google, SK... View Details

Keywords: Innovation; Corporate Innovation; Collaboration; Partnerships; Innovation and Invention; Collaborative Innovation and Invention; Innovation Strategy

June 2013
Supplement

Will RacingThePlanet Ltd. Reach the Finish Line? (Spreadsheet Supplement)

This is the spreadsheet supplement for the "Will RacingThePlanet Ltd. Reach the Finish Line?" case #807148. It contains exhibits 4 and 9. View Details

Keywords: Entrepreneurs; Global Ventures; Global Operations; Marathons; Sports Management; Early Stage; Entrepreneurship; Global Strategy; Operations; Sports Industry; Hong Kong; Mongolia; Egypt; Antarctica; Chile

13 Jan 2003
Research & Ideas

The Subconscious Mind of the Consumer (And How To Reach It)

customers themselves are not aware? Zaltman: There are several helpful approaches. One is to double check stated beliefs with actual behavior. For example, many consumers report handling competing brands and comparing prices at the point... View Details

Keywords: by Manda Mahoney

29 Aug 2008
Working Paper Summaries

Unraveling Yields Inefficient Matchings: Evidence from Post-Season College Football Bowls

Keywords: by Guillaume R. Fréchette, Alvin E. Roth & M. Utku Ünver; Sports; Entertainment & Recreation; Media & Broadcasting

2021
Working Paper

Soliciting Advice Rather Than Feedback Yields More Developmental, Critical, and Actionable Input

By: Hayley Blunden, Jaewon Yoon, Ariella S. Kristal and Ashley V. Whillans

Asking for feedback is a popular way to solicit third-party input at work. However, feedback seeking is only weakly related to performance, and employees often report that the feedback that they receive is unhelpful. Addressing this discrepancy, across six studies... View Details

Keywords: Feedback; Advice; Personal Development; Future Focus; Evaluative Mindset; Performance; Personal Development and Career

Article

New Hope for the Expectations Hypothesis of the Term Structure of Interest Rates

By: K. A. Froot

Keywords: Rational Expectations; Yield Curve; Interest Rates; Asset Pricing; Behavioral Finance

22 Feb 2021
Book

Reaching Today's Omnichannel Customer Takes a New Sales Strategy

last spring, at the height of pandemic lockdowns. And before the pandemic, social media use had been flat for four years as these advertising channels became more cluttered and distrusted, offering marketers diminishing returns. “Managers... View Details

Keywords: by Kristen Senz

02 Mar 2015
Research & Ideas

Retail Reaches a Tipping Point—Which Stores Will Survive?

In this three-part series, we start with an overview of why retail experts Rajiv Lal, José B. Alvarez, and Dan Greenberg believe retail is at an inflection point. In Part Two, coming next week, they identify effective strategies for... View Details

Keywords: by Sean Silverthorne; Retail

01 Oct 2021
Research & Ideas

Dying to Lead: How Reaching the Top Can Kill You Sooner

Whitehall findings,” he says. “It turns out that top managers might face more health problems.” Past research has seen mixed results when exploring links between stress and high-status positions. In biology, for instance, studies of... View Details

Keywords: by Jay Fitzgerald

2014
Book

Can China Lead? Reaching the Limits of Power and Growth

By: Regina M. Abrami, William C. Kirby and F. Warren McFarlan

At the time of the American Revolution, China was the strongest, richest, and most powerful civilization in the world. The Great Qing Empire ruled China and dominated East Asia by a combination of power and cultural prestige. China's economy was the world's largest.... View Details

Keywords: Economic Systems; Leadership; Power and Influence; China

November 1998 (Revised February 1999)
Case

Bolsa de Valores de Guayaquil (BVG): Reaching Worldwide Investors Through the Internet

By: Lynda M. Applegate, Ramiro Montealegre, Dusya Vera and Karen Barone

The Guayaquil Stock Exchange developed a Web site to provide information about the market in Ecuador. Though the system provided some dynamic information for potential investors and allowed for some transactions to occur via the Internet, it had not at the time of the... View Details

Keywords: Stocks; Foreign Direct Investment; Emerging Markets; Internet; Technology Industry; Ecuador

Article

Beyond the Reach of the Invisible Hand: Impediments to Economic Activity, Market Failures, and Profitability

By: Dennis Yao

In this paper it is argued that failures of the competitive market are necessary conditions for supranormal profitability. Three fundamental causes of these market failures-production economies and sunk costs, transactions costs, and imperfect information-are developed... View Details

Keywords: Economics; Markets; Failure; Profit; Cost; Information; Market Transactions; Competition; Strategy; Production

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September 2022
Case

Proactive for Her

By: Rembrand Koning and Kairavi Dey

Proactive for Her began amid the COVID-19 pandemic, in August 2020 as a digital platform to provide accessible, evidence-based, primary, preventive non-judgmental healthcare services for Indian women, who were often dissuaded from seeking help as premarital sex and... View Details

Keywords: Women's Health; Healthcare; India; Start-up; Telehealth; Digital Platforms; Health Care and Treatment; Customer Focus and Relationships; Business Startups; Health Industry; Asia; South Asia; India

November 2011 (Revised August 2012)
Background Note

Customer Visits for Entrepreneurs

By: Frank V. Cespedes

Provides practical guidelines for conducting customer visits to explore and validate demand for an entrepreneurial offering. Reviews conditions under which visits will yield superior insights, compared to other research methods. Describes criteria for selecting visit... View Details

Keywords: Customers; Entrepreneurship

24 Nov 2020
Cold Call Podcast

Evaluating Innovative Health Care Solutions for Obesity

Keywords: Re: Regina E. Herzlinger; Health

November 2011 (Revised August 2012)
Background Note

Customer Discovery and Validation for Entrepreneurs

By: Frank V. Cespedes, Thomas Eisenmann and Steven G. Blank

Provides practical guidelines for conducting market research to explore and validate demand for entrepreneurial offering. Explains how the research objectives of entrepreneurs might differ from those relevant to managers evaluating product or service offerings to... View Details

Keywords: Customer Value and Value Chain; Entrepreneurship

Article

Accounting for Climate Change

By: Robert S. Kaplan and Karthik Ramanna

Corporations are facing growing pressure—from investors, advocacy groups, politicians, and even business leaders themselves—to reduce greenhouse gas (GHG) emissions from their operations and their supply and distribution chains. About 90% of the companies in the S&P... View Details

Keywords: Greenhouse Gas Mitigation; Social Accounting; E-liabilities; Business And The Environment; Climate Change; Corporate Social Responsibility and Impact; Environmental Sustainability

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October 2006 (Revised May 2007)
Case

Habitat for Humanity-Egypt

By: Jane Wei-Skillern and Kerry Herman

Habitat for Humanity--Egypt (HFHE), has grown in just seven years to become one of the most successful Habitat programs worldwide. The organization is at a crossroads as it attempts to reach the ambitious goal of serving 10% of the 20 million Egyptians living in... View Details

Keywords: Mission and Purpose; Construction; Social Issues; Social and Collaborative Networks; Non-Governmental Organizations; Construction Industry; Egypt

March 2005 (Revised October 2005)
Case

Teach For America 2005

On November 17, 2004, as Teach for America's (TFA) national board meeting adjourned, Chief Operating Officer Jerry Hauser considered the opportunity before the organization. The board had just given the go ahead to move forward with development of a new strategic plan... View Details

Keywords: Strategic Planning; Education; Education Industry; United States