Publications
Publications
Show Results For
- All HBS Web
(132)
- Faculty Publications (56)
- March 2005
- Case
Henkel Iberica (A)
By: Francisco de Asis Martinez-Jerez, V.G. Narayanan and Lisa Brem
In 2002, Esteban Garriga, customer service director at Henkel Iberica, questions whether Collaborative Planning, Forecasting, and Replenishment (CPFR) would help manage retail promotions and limit their impact on the stock-outs and obsolete inventory. Describes the... View Details
- March 2005
- Supplement
Henkel Iberica (B)
By: Francisco de Asis Martinez-Jerez, V.G. Narayanan and Lisa Brem
Supplements the (A) case. View Details
- July 2003
- Teaching Note
Texas High-Speed Rail Corporation: FCF vs. ECF Valuation (TN)
By: Benjamin C. Esty and Timothy A. Luehrman
Teaching Note for (9-293-072). View Details
- June 1998 (Revised May 2001)
- Teaching Note
Acquisition of Consolidated Rail Corporation, The (A and B) TN
By: Benjamin C. Esty and Mathew M Millett
Teaching Note for (9-298-006) and (9-298-095). View Details
- April 1998 (Revised July 2005)
- Case
Acquisition of Consolidated Rail Corporation (A), The
By: Benjamin C. Esty, Lori A. Flees and Mathew M Millett
On October 15, 1996, Virginia-based CSX and Pennsylvania-based Consolidated Rail (Conrail), the first and third largest railroads in the eastern United States, announced their intent to merge in a friendly deal worth $8.3 billion. This deal was part of an industry-wide... View Details
- April 1998 (Revised May 2001)
- Supplement
Acquisition of Consolidated Rail Corporation (B), The
By: Benjamin C. Esty, Lori A. Flees and Mathew M Millett
Eight days after CSX announced it was going to buy Consolidated Rail (Conrail) for $88.65 per share, Norfolk Southern made a hostile $100 per share bid for Conrail. Over the next several months, the potential acquirers upped their bids while exchanging criticism in the... View Details
- May 1996 (Revised March 2005)
- Case
Bombardier TEG (A)
By: Stephen P. Bradley and Takia Mahmood
Bombardier, a Canadian manufacturer of passenger railcars and market leader in the United States, faces aggressive competition from a new entrant, U.S.-owned Morrison Knudsen, that has come into the industry with closely related capabilities in engineering and... View Details
- March 1996
- Case
Burlington Northern Railroad: Strategic Repositioning
By: Lynda M. Applegate and Randi Wade Purchia
- March 1996
- Case
Burlington Northern Railroad: Back on Track
By: Lynda M. Applegate and Carin-Isabel Knoop
Keywords: Rail Industry
- October 1994 (Revised September 1995)
- Case
Twinbrook Metro
- March 1993
- Supplement
Burlington Northern: The ARES Decision (C)
Continues the story of the implementation of the ARES project. View Details
Keywords: Rail Industry
- January 1993
- Case
Burlington Northern: The ARES Decision (B), Abridged
By: Robert S. Kaplan
Keywords: Rail Industry
- September 1992
- Teaching Note
Burlington Northern: The ARES Decision (A) and (B) TN
By: Robert S. Kaplan and Julie H. Hertenstein
Teaching Note for (9-191-122) and (9-191-123). View Details
Keywords: Rail Industry
- May 1992 (Revised January 2000)
- Supplement
ABB: Accountability Times Two (A)
By: Robert L. Simons
Describes the complexity of setting and reconciling performance targets in a global, matrix company. The president of the Finnish industry and rail transport company has received targets from two bosses--his regional superior and his business area superior. Each has... View Details
- Article
Choosing the Method of Sale: A Clinical Study of Conrail
By: Carliss Y. Baldwin and Sugato Bhattacharyya
- October 1991 (Revised August 1993)
- Case
Acid Rain: Burlington Northern, Inc. (A)
Burlington Northern (BN) hauls low-sulfur coal from the northern Great Plains to electric utilities in the Midwest. Acid rain legislation may affect the geographic scope of BN's markets. Railroad managers need to assess the economic effects of acid rain controls and... View Details
- February 1991
- Case
Burlington Northern: The ARES Decision (A)
By: Julie H. Hertenstein and Robert S. Kaplan
Burlington Northern's decision whether to invest in ARES, an automated train control system, is a ($350 million) strategic investment in information technology. Although set in a service industry (railroad) the issues around this decision arise in many organizations... View Details
- April 1990
- Teaching Note
Burlington Northern (A) and (B), Teaching Note
Teaching Note for (9-689-081) and (9-689-083). View Details
Keywords: Rail Industry
- April 1989 (Revised August 1989)
- Case
Burlington Northern (A)
Describes the forces that led to the development of a logistics analysis program by the Burlington Northern Railroad. The first half of the case describes changes in industrial structure, technology, demographics, shipper practices, and government regulation that led... View Details
- April 1989 (Revised March 1990)
- Case
Burlington Northern (B)
Describes the experiences of a seasoned Burlington Northern (BN) sales representative after the introduction of ShipSmart, a decision support system developed by the BN to help its employees and customers analyze logistics problems. After a brief description of a... View Details