Publications

March 2002 (Revised May 2007)
Case

Customer Profitability and Customer Relationship Management at RBC Financial Group (Abridged)

By: V.G. Narayanan and Lisa Brem

The Royal Bank of Canada uses customer relationship management and customer profitability tools to gain a competitive advantage in Canada's increasingly crowded financial services market. The case presents two pricing and customer management issues: one from the point... View Details

Keywords: Customers; Customer Relationship Management; Price; Perspective; Marketing; Competitive Advantage; Financial Services Industry; Banking Industry; Canada

2016
Other Book

Introduction to Financial Accounting: Review Quizzes and Practice Exams

Keywords: Quizzes And Practice Exams; Accounting

August 2016 (Revised July 2018)
Case

Accenture Human Capital Strategy

By: Paula A. Price, V.G. Narayanan and James Weber

Accenture is a leading global consulting, technology, and outsourcing company. It has clients and its own operations throughout the world. This case describes the human resources and related activities necessary to deliver its services to clients. It allows students to... View Details

Keywords: Management Consulting; Technology Consulting; Outsourcing; Human Resources; Activity Based Costing and Management; Management Practices and Processes

11 Mar 2008
First Look

First Look: March 11, 2008

Working PapersTesting Strategy with Multiple Performance Measures Evidence from a Balanced Scorecard at Store24 Authors:Dennis Campbell, Srikant M. Datar, Susan L. Kulp, and V.G. Narayanan Abstract We... View Details

Keywords: Martha Lagace

June 2017
Case

AT&T Versus Verizon: A Financial Comparison

By: V.G. Narayanan and Joel L. Heilprin

This case asks students to prepare a report comparing the financial and operating performance of AT&T and Verizon. Taking the perspective of a communications industry analyst, they must also consider the differences between and implications of the companies' business... View Details

Keywords: Financial Statements; Operations; Analysis; Business Model; Accounting; Performance Effectiveness; Telecommunications Industry

October 2023
Case

Leading Transformation at IHCL

By: Krishna G. Palepu, V.G. Narayanan and Malini Sen

In November 2017, Puneet Chhatwal, took charge as MD and CEO of IHCL, popularly referred to as the Taj Hotels. Despite being India’s largest hospitality company by market capitalization and respected for its values and service, IHCL had made losses for the last seven... View Details

Keywords: Turn Around Management; Hospitality Industry; Brand Management; Financial Strategy; Business Model; Restructuring; Asset Management; Leadership Style; Crisis Management; Brands and Branding; Product Positioning; Segmentation; Asia; India

03 Nov 2009
First Look

First Look: Nov. 3

make the new model work? Purchase this case: http://cb.hbsp.harvard.edu/cb/product/309085-PDF-ENG Sara Campbell Ltd. (C) Romana L. Autrey, V.G. Narayanan, and Julia RozovskyHarvard Business School Supplement 110-034 Supplements the Sara... View Details

Keywords: Martha Lagace

13 Jul 2010
First Look

First Look: July 13

initially? Purchase this case:http://cb.hbsp.harvard.edu/cb/product/810096-PDF-ENG Supply Chain Partners: Virginia Mason and Owens & Minor (A) (Abridged) V.G. Narayanan and Lisa BremHarvard Business... View Details

Keywords: Martha Lagace

18 Feb 2015
First Look

First Look: February 18

Fruitful avenues for future research are suggested. February 2015 Journal of Management Accounting Research Testing Strategy with Multiple Performance Measures: Evidence from a Balanced Scorecard at Store24 By: Datar, Srikant M., Dennis Campbell, Susan L. Kulp, and... View Details

Keywords: Sean Silverthorne

21 Jan 2009
First Look

First Look: January 21, 2009

and another that is encouraging greater risk-taking. From a social or regulatory standpoint, the goal is to find the right balance between these two effects or forces. The Credit Crisis of 2008: Causes, Consequences and Implications for India Authors:V.G. View Details

Keywords: Martha Lagace

Teaching Interest

Accounting for Managers

I teach financial and managerial accounting to executives and MBA students. View Details

Keywords: Accounting; Managerial Accounting; Financial Accounting

1994
Article

An Analysis of Auditor Liability Rules

Keywords: Accounting Audits

Find at Harvard

September 2014
Case

Balanced Scorecard at Delta/Signal Corp.

This auto parts company has just ousted its longtime CEO and founder, and the new, professional CEO is badly in need of a coherent strategy, clear objectives and metrics, and initiatives that are aligned with the strategy and objectives. Will the balanced scorecard... View Details

Keywords: Balanced Scorecard; Business Strategy; Financial Reporting; Leading Change; Performance Evaluation; Growth and Development Strategy; Web Services Industry; Auto Industry