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  • All HBS Web  (5,957)
    • People  (25)
    • News  (975)
    • Research  (3,857)
    • Events  (27)
    • Multimedia  (22)
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  • October 2009
  • Case

Medisys Corp.: The IntensCare Product Development Team

By: Anne Donnellon and Joshua D. Margolis
Key topics include designing teams, managing teams, managing conflict, group dynamics, project management, product development, interdepartmental relations, and organizational change. MediSys, a U.S.-based medical equipment maker, has been developing IntensCare, a new... View Details
Keywords: Project Management; Interdepartmental Relations; Organizational Change; Leadership; Conflict Management; Interpersonal Communication; Groups and Teams; Product Design; Product Development; Organizational Change and Adaptation; Health Care and Treatment; Power and Influence; Medical Devices and Supplies Industry; United States
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Donnellon, Anne, and Joshua D. Margolis. "Medisys Corp.: The IntensCare Product Development Team." Harvard Business School Brief Case 094-059, October 2009.
  • June 1992
  • Article

Product Development and Competitiveness

By: K. B. Clark and T. Fujimoto
Keywords: Product; Research and Development; Competition
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Clark, K. B., and T. Fujimoto. "Product Development and Competitiveness." Journal of the Japanese and International Economies 6 (June 1992): 101–143.
  • March 2013
  • Case

An Entrepreneur's New Product Development Journey

By: Elie Ofek
This case tracks the new product development process undertaken by Gauri Nanda, the founder and CEO of Nanda Home, as she ventures to innovate beyond her initial product launches. Having achieved commercial success with her first product Clocky, a roll away alarm clock... View Details
Keywords: Entrepreneurship; Decision Making; Product Development; Consumer Products Industry; Consumer Products Industry
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Ofek, Elie. "An Entrepreneur's New Product Development Journey." Harvard Business School Case 513-098, March 2013.
  • 1996
  • Chapter

External Integration in Product Development

By: T. Fujimoto, M. Iansiti and K. B. Clark
Keywords: Integration; Product Development
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Fujimoto, T., M. Iansiti, and K. B. Clark. "External Integration in Product Development." In Managing Product Development, edited by T. Nishiguchi. New York: Oxford University Press, 1996.
  • November 2016 (Revised March 2018)
  • Case

Deutsche Bank: Structured Retail Products

By: Boris Vallée and Jérôme Lenhardt
Describes how Deutsche Bank, a leading European bank, is deciding whether or not to launch a new structured retail product in Germany: an autocallable note. Will this product find a market and how does it fit into the bank’s product portfolio? The case investigates how... View Details
Keywords: Structured Products; Structured Retail Products; Germany; Auto Callable Note; Financial Product; Financial Product Development; Financial Product Marketing; Financial Product Launch; Financial Product Positioning; Finance; Assets; Asset Pricing; Asset Management; Capital Markets; Financial Institutions; Banks and Banking; Commercial Banking; Financial Instruments; Annuities; Bonds; Stocks; Financial Management; Financial Markets; Financial Strategy; Interest Rates; Investment
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Vallée, Boris, and Jérôme Lenhardt. "Deutsche Bank: Structured Retail Products." Harvard Business School Case 217-037, November 2016. (Revised March 2018.)
  • Summer 2017
  • Article

Performance Feedback in Competitive Product Development

By: Daniel P. Gross
Performance feedback is ubiquitous in competitive settings where new products are developed. This article introduces a fundamental tension between incentives and improvement in the provision of feedback. Using a sample of 4,294 commercial logo design tournaments, I... View Details
Keywords: Feedback; Evaluation; Tournaments; Innovation; Performance Evaluation; Motivation and Incentives; Rank and Position; Product Development; Learning
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Gross, Daniel P. "Performance Feedback in Competitive Product Development." RAND Journal of Economics 48, no. 2 (Summer 2017): 438–466.
  • 1996
  • Working Paper

Developing Products on Internet Time

By: Marco Iansiti and Alan MacCormack
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Iansiti, Marco, and Alan MacCormack. "Developing Products on Internet Time." Harvard Business School Working Paper, No. 97-027, October 1996.
  • 2017
  • Working Paper

Intermediation in the Supply of Agricultural Products in Developing Economies

By: Kris J. Ferreira, Joel Goh and Ehsan Valavi
Problem Definition: Farmers face several challenges in agricultural supply chains in emerging economies that contribute to extreme levels of poverty. One common challenge is that farmers only have access to one channel, often an auction, for which to sell their crops.... View Details
Keywords: Developing Countries; Agricultural Supply Chain; Intermediation; Multiple Cahnels; Walrasian Auction; Developing Countries and Economies; Supply Chain; Distribution Channels; Profit; Agriculture and Agribusiness Industry
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Ferreira, Kris J., Joel Goh, and Ehsan Valavi. "Intermediation in the Supply of Agricultural Products in Developing Economies." Harvard Business School Working Paper, No. 18-033, October 2017.
  • 10 Oct 1997
  • Conference Presentation

Developing Products on Internet Time

By: Alan David MacCormack
Keywords: Product Development
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MacCormack, Alan David. "Developing Products on Internet Time." Paper presented at the INFORMS Annual Meeting, Dallas, October 10, 1997.
  • Research Summary

Managing Product Development in Rapidly Changing Environments

By: Alan D. MacCormack
A consistent finding in many studies of innovation is the repeated failure of established firms when faced with radical changes in their core markets or technologies. Professor MacCormack's research takes the view that many of these failures can be attributed to the... View Details
  • February 2001
  • Article

Sequential Testing in Product Development

By: S. Thomke and David E. Bell
Keywords: Research and Development; Product
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Thomke, S., and David E. Bell. "Sequential Testing in Product Development." Management Science 47, no. 2 (February 2001).
  • 1998
  • Chapter

Developing Products for the Internet

By: A. D. MacCormack and M. Iansiti
Keywords: Product Development; Internet and the Web; Information Technology; Technology Industry
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MacCormack, A. D., and M. Iansiti. "Developing Products for the Internet." In Sense and Respond: Capturing Value in the Network Era, edited by Stephen P. Bradley and Richard L. Nolan. Boston: Harvard Business School Press, 1998.
  • September–October 1997
  • Article

Developing Products on Internet Time

By: A. D. MacCormack and M. Iansiti
Keywords: Product; Internet and the Web; Manufacturing Industry
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MacCormack, A. D., and M. Iansiti. "Developing Products on Internet Time." Harvard Business Review 75, no. 5 (September–October 1997).
  • March 2000 (Revised January 2001)
  • Case

Microsoft's Vega Project: Developing People and Products

By: Christopher A. Bartlett and Meg Wozny
With a focus on Matt MacLellan and his careful development as a project manager under his boss and mentor, Jim Kaplan, the case describes the evolution of Microsoft's human-resource philosophies and policies and illustrates how they work in practice to provide the... View Details
Keywords: Human Resources; Competitive Advantage; Retention; Personal Development and Career; Organizational Design; Information Technology; Motivation and Incentives; Leadership Development
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Bartlett, Christopher A., and Meg Wozny. "Microsoft's Vega Project: Developing People and Products." Harvard Business School Case 300-004, March 2000. (Revised January 2001.)
  • 2018
  • Book

Escaping the Build Trap: How Effective Product Management Creates Real Value

By: Melissa Perri
This book is a guide to getting out of the build trap with great product management. We look at what it means to become and be a product-led organization, which involves four key components: creating a product manager role with the right responsibilities and structure;... View Details
Keywords: Product And Process Development; Product Management; Customer Focus and Relationships; Value Creation
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Perri, Melissa. Escaping the Build Trap: How Effective Product Management Creates Real Value. 1st ed. Sebastopol, CA: O'Reilly Media, Inc., 2018.
  • June 1997
  • Teaching Note

BancZero New Product Development TN

By: Marco Iansiti
Teaching Note for (9-697-044). View Details
Keywords: Banking Industry; Mexico City; United States
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Iansiti, Marco. "BancZero New Product Development TN." Harvard Business School Teaching Note 697-114, June 1997.
  • May 2012
  • Article

Six Myths of Product Development

By: Stefan Thomke and Donald Reinersten
Citation
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Thomke, Stefan, and Donald Reinersten. "Six Myths of Product Development." R1205E. Harvard Business Review 90, no. 5 (May 2012): 84–94.
  • June 2006
  • Teaching Note

The New Product Development Imperative (TN)

By: Steven C. Wheelwright
Keywords: Product Development
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Wheelwright, Steven C. "The New Product Development Imperative (TN)." Harvard Business School Teaching Note 606-136, June 2006.
  • Article

The New New Product Development Game

By: Hirotaka Takeuchi and Ikujiro Nonaka
Keywords: Product; Research and Development
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Takeuchi, Hirotaka, and Ikujiro Nonaka. "The New New Product Development Game." Harvard Business Review 64, no. 1 (January–February 1986).
  • Research Summary

Measuring and Managing Uncertainty in Product Development

Dissertation research regarding the startegic implications of uncertainty in product development. View Details
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