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- All HBS Web (371)
- Faculty Publications (48)
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- 13 Dec 2017
- News
Skydeck Live: What Really Motivates American Voters?
working to understand their motivations and tracking their reactions to cultural and political events. Her unique insights have made her a regular on CNN and a fixture on the pages of the Boston Globe. And Hessan and I discussed her... View Details
- 01 Sep 2014
- News
HBS Faculty Explore Ideas Around the World
website is a public good provided by HBS,” says Jones, “and its success will be measured by the extent to which diverse researchers make use of it.” He credits the project with showing how successful businesses emerged from volatile View Details
Keywords: faculty research
- 01 Sep 2009
- News
Read All About It!
and children. But part of the transition, which continues into our own time, has been political and social. From the Boston Tea Party to the civil rights boycotts, consumers have used their buying power to express dissatisfaction with the... View Details
- 01 Jan 2008
- News
Meg Whitman, MBA 1979
firms that are American household names—Disney, Stride Rite, Procter & Gamble— and then applied her multifaceted talents to a fledgling start-up auction site. During her ten years at the helm, eBay grew from a small operation where collectors sold Beanie Babies to an... View Details
- 01 Jun 2005
- News
One-on-One with Grover Norquist
would you describe your job? I do political organizing, and I try to have my issues and candidates earn 60 percent of the electorate. Political organizing is not niche marketing. While winning 2 percent of... View Details
Keywords: Government
- 04 Mar 2008
- News
HBS Blogs
http://www.andrewtobias.com/ (stock picks, investment & green strategies, social & political commentary, cool Web sites; archived since Dec. 1996) MBA 1974B Rick Walleigh, Walleighs’ Weekly Words, http://walleigh.com/Blog/ (travels;... View Details
- 01 Dec 2017
- News
Yoga Inc.
amenities. (Bloomberg/Getty Images) “Yoga is at the core of our identity and culture,” Yeung continues. “It has kept us grounded in who we are as a company. It influences our brand strategy, the product categories we go after, and the... View Details
Keywords: Deborah Halber
- 02 Sep 2018
- News
Havana Rising
full-time in 2005, spent seven years developing a deep network of contacts, then set up CET in 2012 to offer travel services to school groups and political think tanks alike. Three years later, in 2015, Michael Laverty—Gordon’s... View Details
Keywords: Dan Morrell; photographed by Eve North
- 01 Mar 2019
- News
3-Minute Briefing: Richard Edelman (MBA 1978)
what’s going on in the world through our purchasing decisions. Our research shows that two-thirds of people, across all age groups and incomes, now buy or boycott a brand based on where it stands on the View Details
- 01 Sep 2008
- News
Negative Ad Power
Political candidates are often said to be marketed just like consumer products. But there’s a big difference. Consumer marketers such as Coke and Pepsi or Toyota and Ford focus on building up their brand, not on tearing down their... View Details
- 01 Jun 2012
- News
Bringing ‘Global’ Back Home
Ford’s Premier group (including brands such as Volvo, Jaguar, Aston Martin, and Land Rover). With this wealth of international experience, when asked to identify essential “global management” qualities and skills, Fields replies, “Strong... View Details
- 01 Mar 2006
- News
Faculty Books
firm. China and Globalization The Social, Economic, and Political Transformation of Chinese Society by Douglas Guthrie (Routledge) This book is about the economic reforms sweeping across China over the last 25 years. Visiting Professor... View Details
- 01 Dec 2014
- News
Alumni and Faculty Books for December 2014
climate and energy that are highly relevant to the current public debate.” The Brand IDEA: Managing Nonprofit Brands with Integrity, Democracy, and Affinity by Nathalie Laidler-Kylander and Julia Shepard... View Details
- 01 Mar 2017
- News
Alumni and Faculty Books for March 2017
of the most powerful political and economic jobs in the world, this book charts Al-Naimi’s extraordinary rise to power. Dual Transformation: How to Reposition Today’s Business and Create the Future by Scott D. Anthony (MBA 2001), Clark... View Details
- 01 Sep 2015
- News
Alumni and Faculty Books for September 2015
fees, brand globalization, the rise of holding companies, client obsessions with shareholder value, the digital and Internet revolutions—and outlines the steps senior agency executives need to take to restore health to their organizations... View Details
- 01 Dec 2017
- News
In My Humble Opinion: Truth Teller
Supermarkets in Australia, and the media company ITV. Unsuccessful: The Conservative Party, where he served as an MP from 1996 to 2005. “While I was there, we became very good at losing elections, and politics in the UK is binary. Either... View Details
Keywords: Julia Hanna
- 01 Mar 2018
- News
March 2018 Alumni and Faculty Books
Alumni Books Dress Like a Million from Goodwill: The Ultimate Recycle Store by Jean Kelley (OPM 29, 2000) (JKLA Publishing) Goodwill stores are the ultimate retail location for getting great deals on name brand clothing. In this book, the... View Details
- 04 Aug 2020
- News
How Business Can Advance Racial Equity
the protests and who is involved in them and then the business community's response, actually, genuinely felt different and genuinely felt like a new opportunity. April White: We have unfortunately become very used to the so-called thoughts and prayers statements that... View Details
- 01 Jun 2018
- News
June 2018 Alumni and Faculty Books
in the two banking systems can be traced to their distinct institutional and political histories. The authors argue that while Canada has preserved a Hamiltonian financial tradition, the United States has favored the populist Jacksonian... View Details
- 26 Feb 2020
- News
Phoenix Rising
unemployment that peaked at 28 percent, while more than 44 percent of the population slipped below the poverty line. And violent protests.So many years of protest, much of it fueled by anti-austerity anger and the inherent tensions from years of View Details
Keywords: Jen McFarland Flint