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  • All HBS Web  (2,012)
    • People  (7)
    • News  (542)
    • Research  (1,058)
    • Events  (13)
    • Multimedia  (19)
  • Faculty Publications  (583)
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  • March 2018
  • Teaching Note

Adaptive Platform Trials: The Clinical Trial of the Future?

By: Ariel D. Stern and Sarah Mehta
This teaching note provides guidance and recommendations for teaching HBS Case No. 618-025, entitled “Adaptive Platform Trials: The Clinical Trial of the Future?” View Details
Keywords: Clinical Trials; Drug Trials; Drug Testing; Cancer Trials; Glioblastoma; Platform Trials; Adaptive Trials; Adaptive Platform Trials; Health Testing and Trials; Health Care and Treatment; Business Strategy; Health Industry; United States
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Stern, Ariel D., and Sarah Mehta. "Adaptive Platform Trials: The Clinical Trial of the Future?" Harvard Business School Teaching Note 618-048, March 2018.
  • October 2019 (Revised January 2020)
  • Case

Fixing Facebook: Fake News, Privacy, and Platform Governance

By: David Yoffie and Daniel Fisher
Mark Zuckerberg founded Facebook based on the idea that connecting people was a fundamentally good thing—and a way to turn a handsome profit. But from the beginning, Facebook received criticism both for how it handled user privacy and how it curated user-generated... View Details
Keywords: Platform; Governance; Privacy; Internet and the Web; Corporate Governance; Ethics; Business and Government Relations; Strategy; Digital Platforms; Web Services Industry
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Yoffie, David, and Daniel Fisher. "Fixing Facebook: Fake News, Privacy, and Platform Governance." Harvard Business School Case 720-400, October 2019. (Revised January 2020.)
  • September 2019
  • Supplement

Adaptive Platform Trials: The Clinical Trial of the Future? (B)

By: Ariel D. Stern and Sarah Mehta
This case provides an update to the (A) case, which introduces students to adaptive platform trials, an ambitious, more efficient type of clinical trial that increases access to therapies. The (A) case centers on Dr. Brian Alexander’s efforts to launch an adaptive... View Details
Keywords: Clinical Trials; Drug Trials; Drug Testing; Cancer Trials; Glioblastoma; Platform Trials; Adaptive Trials; Adaptive Platform Trials; Health Testing and Trials; Health Care and Treatment; Financing and Loans; Business Strategy; Health Industry; United States
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Stern, Ariel D., and Sarah Mehta. "Adaptive Platform Trials: The Clinical Trial of the Future? (B)." Harvard Business School Supplement 620-001, September 2019.

    Facebook's Platforms

    In early 2009, Facebook was the largest global on-line social network, with 175 million members. However, it generated relatively little revenue from its advertising... View Details
    • Web

    Harvard Business School Online Courses & Learning Platforms

    Choose a subject area: Digital Transformation Marketing Business Essentials Leadership & Management Entrepreneurship & Innovation Strategy Finance & Accounting Business in Society New Credential of Digital... View Details
    • 04 Nov 2011
    • Working Paper Summaries

    Multi-Sided Platforms

    Keywords: by Andrei Hagiu & Julian Wright
    • 2015
    • Working Paper

    Multi-Sided Platforms

    By: Andrei Hagiu and Julian Wright
    We study the economic tradeoffs that drive organizations to position themselves closer to or further away from a multi-sided platform (MSP) business model, relative to three traditional alternatives: vertically integrated firms, resellers or input suppliers. These... View Details
    Keywords: Two Sided Markets; Reseller; Business Model; Multi-Sided Platforms; Vertical Integration
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    Hagiu, Andrei, and Julian Wright. "Multi-Sided Platforms." Harvard Business School Working Paper, No. 15-037, November 2014. (Revised March 2015.)
    • July 2007 (Revised March 2008)
    • Background Note

    Staging Two-Sided Platforms

    By: Thomas R. Eisenmann and Andrei Hagiu
    Firms that aspire to develop two-sided platforms face a formidable challenge. Prospective users on each side will not invest in the platform until they are confident there will be enough users on the other side. Traditional strategies for dealing with this... View Details
    Keywords: Business Model; Risk Management; Two-Sided Platforms; Supply Chain; Strategy; Retail Industry
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    Eisenmann, Thomas R., and Andrei Hagiu. "Staging Two-Sided Platforms." Harvard Business School Background Note 808-004, July 2007. (Revised March 2008.)
    • July 2021
    • Supplement

    Adaptive Platform Trials: The Clinical Trial of the Future? (C)

    By: Ariel D. Stern and Sarah Mehta
    This (C) case provides an update on the work of the Global Coalition for Adaptive Research (GCAR) and also illustrates how adaptive platform trials can nimbly respond to a global pandemic. View Details
    Keywords: Clinical Trials; Drug Trials; Drug Testing; Cancer Trials; Glioblastoma; Platform Trials; Adaptive Trials; Adaptive Platform Trials; Health Testing and Trials; Health Care and Treatment; Business Strategy; Health Industry; United States
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    Stern, Ariel D., and Sarah Mehta. "Adaptive Platform Trials: The Clinical Trial of the Future? (C)." Harvard Business School Supplement 622-012, July 2021.
    • May–June 2021
    • Article

    Capturing Value in Platform Business Models that Rely on User-Generated Content

    By: Hemang Subramanian, Sabyasachi Mitra and Sam Ransbotham
    Business models increasingly depend on inputs from outside traditional organizational boundaries. For example, platforms that generate revenue from advertising, subscription, or referral fees often rely on user-generated content (UGC). But there is considerable... View Details
    Keywords: Business Model; Network Effects; Mergers and Acquisitions; Valuation; Risk and Uncertainty
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    Subramanian, Hemang, Sabyasachi Mitra, and Sam Ransbotham. "Capturing Value in Platform Business Models that Rely on User-Generated Content." Organization Science 32, no. 3 (May–June 2021): 804–823.
    • 01 Jun 2001
    • News

    Platforms and Collaborations

    platform from Art Technology Group, then in its infancy. This inherent flexibility has helped the platform age gracefully. Even after five years in use, a student team’s evaluation in the fall of 2000... View Details
    Keywords: Business Schools & Computer & Management Training; Business Schools & Computer & Management Training
    • Winter 2014
    • Article

    Strategic Decisions for Multisided Platforms

    By: Andrei Hagiu
    Multisided platforms such as eBay and Facebook create value by enabling interactions between two or more customer groups. But building and managing a winning platform isn’t easy. View Details
    Keywords: Value Creation; Multi-Sided Platforms; Business Strategy
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    Hagiu, Andrei. "Strategic Decisions for Multisided Platforms." MIT Sloan Management Review 55, no. 2 (Winter 2014).
    • July 2012 (Revised April 2014)
    • Case

    Research In Motion: The Mobile OS Platform War

    By: Alan MacCormack, Brian Dunn and Chris F. Kemerer
    The case describes competition in the market for smart phones in the US, and the position of one player, Research In Motion (RIM) who manufacture the popular Blackberry line of products. Early in 2011, RIM is in trouble. Its stock price has plummeted, amidst poor... View Details
    Keywords: Innovation; Product Development; Technology Strategy; Platform Strategy; Software; Hardware; Technological Innovation; Innovation Strategy; Information Infrastructure; Mobile and Wireless Technology; Digital Platforms; Applications and Software; Telecommunications Industry; Technology Industry; Canada; United States
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    MacCormack, Alan, Brian Dunn, and Chris F. Kemerer. "Research In Motion: The Mobile OS Platform War." Harvard Business School Case 613-001, July 2012. (Revised April 2014.)
    • Summer 2024
    • Article

    The Business Revolution: Economy-Wide Impacts of Artificial Intelligence and Digital Platforms

    By: Hanna Halaburda, Jeffrey Prince, D. Daniel Sokol and Feng Zhu
    In this essay, we identify several themes of the digital business transformation, with a particular focus on the economy-wide impacts of artificial intelligence and digital platforms. In doing so, we highlight specific industries, beyond just the high-profile “Big... View Details
    Keywords: Digital Transformation; Digital Platforms; AI and Machine Learning
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    Halaburda, Hanna, Jeffrey Prince, D. Daniel Sokol, and Feng Zhu. "The Business Revolution: Economy-Wide Impacts of Artificial Intelligence and Digital Platforms." Journal of Economics & Management Strategy 33, no. 2 (Summer 2024): 269–275.
    • 23 Jan 2013
    • Research & Ideas

    Three-Dimensional Strategy: Winning the Multisided Platform

    When start-up thredUP launched its peer-to-peer online exchange for used children's clothes two and a half years ago, its creators were the latest generation of entrepreneurs competing online as multi-sided platforms (MSPs), alongside... View Details
    Keywords: by Julia Hanna
    • June 2019
    • Case

    ClearLife: From Prospect to Platform

    By: Alexander Braun, Lauren Cohen, Mauro Elvedi and Jiahua Xu
    ClearLife’s first product was a trading and analytics platform for participants in the U.S. life settlement market, the secondary market for life insurance. ClearLife played a key role in facilitating transactions and devising a common language for expressing value and... View Details
    Keywords: Digital Platforms; Insurance; Entrepreneurship; Expansion; Diversification; Strategy
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    Braun, Alexander, Lauren Cohen, Mauro Elvedi, and Jiahua Xu. "ClearLife: From Prospect to Platform." Harvard Business School Case 219-119, June 2019.
    • October 2013 (Revised December 2013)
    • Case

    Intuit QuickBooks: From Product to Platform

    By: Andrei Hagiu and Elizabeth J. Altman
    This case focuses on the challenges and opportunities faced by a successful incumbent organization attempting to transform a large portion of its business from a traditionally product-centric operating mode to a platform-based one that leverages network effects to... View Details
    Keywords: Business Model; Organizational Change and Adaptation; Digital Platforms; Competitive Advantage; Network Effects; Consumer Products Industry
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    Hagiu, Andrei, and Elizabeth J. Altman. "Intuit QuickBooks: From Product to Platform." Harvard Business School Case 714-433, October 2013. (Revised December 2013.)
    • 2012
    • Working Paper

    Platform Competition under Partial Belief Advantage

    This paper considers platform competition in a two-sided market that includes buyers and sellers. One of the platforms benefits from a partial belief advantage, in that each side believes that it is more likely that the other side will join the advantaged platform. We... View Details
    Keywords: Two-Sided Platforms; Competition; Business Model; Decisions
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    Halaburda, Hanna, and Yaron Yehezkel. "Platform Competition under Partial Belief Advantage." Harvard Business School Working Paper, No. 12-066, February 2012.
    • Video

    Explore the HBS Online Course Platform

    • 2019
    • Book

    The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power

    By: Michael A. Cusumano, Annabelle Gawer and David B. Yoffie
    The Business of Platforms explores the strategic, economic, and technology management challenges of digital platform businesses. We have five major themes in the book: 1) The world’s most valuable companies are all platforms, in part because platforms have... View Details
    Keywords: Strategy; Technology; Platform; Internet and the Web; Management; Competitive Strategy; Digital Platforms
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    Cusumano, Michael A., Annabelle Gawer, and David B. Yoffie. The Business of Platforms: Strategy in the Age of Digital Competition, Innovation, and Power. Harper Business, 2019.
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