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- 26 Jun 2018
- First Look
New Research and Ideas, June 26, 2018
evidence to challenge a common misperception about internalization theory. The theory has often been criticized for maintaining that it assumes a hierarchically organized MNE based on knowledge flowing from the home country. This is not... View Details
Keywords: Dina Gerdeman
- 03 Apr 2007
- First Look
First Look: April 3, 2007
Middle East: Measuring Sales Force Effectiveness Harvard Business School Case 106-063 Nutricia's Middle East and African region is transitioning from a trading to a customer focus. CEO Ernest Vandenbussche must decide how to market infant View Details
Keywords: Martha Lagace
- 22 Feb 2016
- Research & Ideas
The ‘Mother of Fair Trade’ was an Unabashed Price Protectionist
Recovery Act, one of President Franklin Roosevelt’s signature New Deal programs that looked to create “partnership in planning” between government and organized private industry. A year later, however, it was struck down by the Supreme... View Details
- 06 Feb 2007
- First Look
First Look: February 6, 2007
2003, the firm has been waiting for the FDA to declare that meat and milk from cloned animals are no different from non-clones. During that period the company has worked to educate regulators, consumers, and members of the livestock chain... View Details
Keywords: Martha Lagace
- 05 Feb 2007
- Research & Ideas
Business and the Global Poor
have several great examples of that. First of all, Nestlé. Since World War II, Nestlé's milk has by and large been produced by thousands of small farmers in developing countries. And their supply chain efforts have gone way beyond just... View Details
Keywords: by Sean Silverthorne