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      • March 27, 2025
      • Article

      How One Company Used AI to Broaden Its Customer Base

      By: Sunil Gupta and Frank V. Cespedes
      The software company SAP successfully leveraged AI tools to begin selling to the small and medium enterprises (SMEs) market, which had previously been uneconomical for its in-person sales approach. By mapping the customer journey and deploying over 40 AI tools, SAP... View Details
      Keywords: AI and Machine Learning; Sales; Business Strategy; Market Entry and Exit
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      Gupta, Sunil, and Frank V. Cespedes. "How One Company Used AI to Broaden Its Customer Base." Harvard Business Review (website) (March 27, 2025).
      • March 2025
      • Supplement

      Wasabi Technologies (B)

      By: Lou Shipley and Stacy Straaberg
      Set in 2019, the “Wasabi Technologies (A)” case centers on Wasabi Technologies (Wasabi), a successful hot cloud storage company based in Boston, Massachusetts. Founder and CEO David Friend is ready to scale the four-year-old venture rapidly. Wasabi had so far focused... View Details
      Keywords: Information Management; Sales; Product Development; Growth and Development Strategy; Business Strategy; Information Technology Industry; United States; Massachusetts; Boston
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      Shipley, Lou, and Stacy Straaberg. "Wasabi Technologies (B)." Harvard Business School Supplement 825-035, March 2025.
      • March 2025
      • Teaching Plan

      Wasabi Technologies (A) and (B)

      By: N. Louis Shipley and Stacy Straaberg
      Teaching Plan for HBS Case Nos. 823-021 and 825-035. Set in 2019, the “Wasabi Technologies (A)” case centers on Wasabi Technologies (Wasabi), a successful hot cloud storage company based in Boston, Massachusetts. Founder and CEO David Friend is ready to scale the... View Details
      Keywords: Sales; Product Development; Growth and Development Strategy; Business Divisions; Business Strategy; Marketing Strategy; Distribution Channels; Information Technology Industry; United States; Massachusetts; Boston
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      Shipley, N. Louis, and Stacy Straaberg. "Wasabi Technologies (A) and (B)." Harvard Business School Teaching Plan 825-127, March 2025.
      • March 2025 (Revised June 2025)
      • Background Note

      Getting to Net Zero: The Role of the Financial Sector

      By: Shawn Cole, Jonah Zahnd, Karina Chung and Jack Cenovic
      In early 2025, momentum towards the goal of reaching net zero carbon emissions by 2050 continued in many parts of the world, even as it appeared to face a set-back following the election of Donald Trump as president of the United States. Financial institutions... View Details
      Keywords: Transition; Climate Change; Environmental Regulation; Environmental Law; Corporate Social Responsibility and Impact; Risk and Uncertainty; Competitive Advantage; Financial Services Industry
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      Cole, Shawn, Jonah Zahnd, Karina Chung, and Jack Cenovic. "Getting to Net Zero: The Role of the Financial Sector." Harvard Business School Background Note 225-066, March 2025. (Revised June 2025.)
      • March 2025 (Revised March 2025)
      • Case

      Good for the Seller, Good for the Buyer and Good for Society: Sampo-yoshi, Sustainability and Trust at ITOCHU

      By: Sandra J. Sucher and Bethelehem Y Araya
      In 2024, ITOCHU CEO Masahiro Okafuji was at a crossroads. As the thirteenth CEO since ITOCHU’s founding in 1858, he had fueled the company’s growth since 2011 by bringing ITOCHU’s founding philosophy of Sampo-yoshi (good for the seller, good for the buyer and... View Details
      Keywords: Sustainability; Trust; Profit; Growth and Development Strategy; Organizational Change and Adaptation; Mission and Purpose; Corporate Social Responsibility and Impact; Environmental Sustainability; Japan
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      Sucher, Sandra J., and Bethelehem Y Araya. "Good for the Seller, Good for the Buyer and Good for Society: Sampo-yoshi, Sustainability and Trust at ITOCHU." Harvard Business School Case 325-053, March 2025. (Revised March 2025.)
      • March 2025 (Revised May 2025)
      • Case

      Primetime Partners: Investing in Healthspan, Wealthspan, and Workspan

      By: Rembrand Koning, Nicole Tempest Keller and Susan Wilner Golden
      In the fall of 2024, Abby Miller Levy (HBS ’01), co-founder and managing partner of Primetime Partners, was preparing to raise a second fund. Founded in 2020 with veteran investor Alan Patricof, Primetime was a horizontal fund focused on early-stage companies serving... View Details
      Keywords: Investment Funds; Age; Social Issues; Financing and Loans; Investment Return; Business Strategy; Financial Services Industry; United States
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      Koning, Rembrand, Nicole Tempest Keller, and Susan Wilner Golden. "Primetime Partners: Investing in Healthspan, Wealthspan, and Workspan." Harvard Business School Case 825-095, March 2025. (Revised May 2025.)
      • 2025
      • Working Paper

      Methane Abatement Costs in the Oil and Gas Industry: Survey and Synthesis

      By: Joseph E. Aldy, Forest Reinhardt and Robert N. Stavins
      There is growing recognition of the relative importance of anthropogenic emissions of methane as a contributor to global climate change. An important source of such emissions in some countries, including the United States, is the oil and gas (O&G) sector. This points... View Details
      Keywords: Emission Reduction; Environmental Sustainability; Climate Change; Pollutants; Energy Industry
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      Aldy, Joseph E., Forest Reinhardt, and Robert N. Stavins. "Methane Abatement Costs in the Oil and Gas Industry: Survey and Synthesis." NBER Working Paper Series, No. 33564, March 2025.
      • 2025
      • Working Paper

      Discrimination, Rejection, and Job Search

      By: Anne Boring, Katherine Coffman, Dylan Glover and María José González-Fuentes
      We investigate how candidates’ willingness to apply responds to (potential) discrimination and rejection using a simulated labor market. Past work has shown that “blinding” job applications reduces discrimination and increases the rate at which women are hired. Our... View Details
      Keywords: Job Search; Prejudice and Bias; Selection and Staffing; Demographics
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      Boring, Anne, Katherine Coffman, Dylan Glover, and María José González-Fuentes. "Discrimination, Rejection, and Job Search." Working Paper, February 2025.
      • February 2025
      • Case

      Doing Business in Manila, Philippines

      By: Jill Avery, Harold Zhu and Billy Chan
      This case explores the opportunities and challenges of doing business in the Philippines, focusing on its economic transformation from "the sick man of Asia" to a rising force in Southeast Asia in the decades leading up to 2024. It examines key obstacles like... View Details
      Keywords: Business History; Competitive Strategy; Emerging Markets; Globalization; Logistics; Climate Change; Environmental Sustainability; Transformation; Fashion Industry; Asia; Philippines
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      Avery, Jill, Harold Zhu, and Billy Chan. "Doing Business in Manila, Philippines." Harvard Business School Case 525-048, February 2025.
      • February 2025
      • Supplement

      eBee: Affordable Mobility for Africa

      By: Ramon Casadesus-Masanell, Gamze Yucaoglu and Jordan Mitchell
      The case opens in March 2023, as Sten van der Ham and Jaap Maljers, CEO and co-founder of eBee, an electric bike (e-bike) company in Africa, are contemplating the different avenues for growth and path to profitability for the young and ambitious company. In 2023, the... View Details
      Keywords: Business Model; Value Creation; Competition; Logistics; Profit; Resource Allocation; Expansion; Business Strategy; Growth and Development Strategy; Distribution Channels; Entrepreneurial Finance; Bicycle Industry; Africa; Kenya
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      Casadesus-Masanell, Ramon, Gamze Yucaoglu, and Jordan Mitchell. "eBee: Affordable Mobility for Africa." Harvard Business School Spreadsheet Supplement 725-855, February 2025.
      • February 2025
      • Case

      Blue Owl Financing of Ping Identity

      By: Victoria Ivashina and Srimayi Mylavarapu
      In the fall of 2022, Blue Owl Capital's investment committee evaluated a potential investment in the technology sector. The proposed transaction centered on Ping Identity Corporation (“Ping”), a fast-growing identity access management (IAM) software company that was... View Details
      Keywords: Mergers and Acquisitions; Borrowing and Debt; Cash Flow; Investment; Privatization; Financial Services Industry; Technology Industry
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      Ivashina, Victoria, and Srimayi Mylavarapu. "Blue Owl Financing of Ping Identity." Harvard Business School Case 225-078, February 2025.
      • February 2025
      • Case

      Doing Business in Kigali, Rwanda

      By: Andy Zelleke, Martin A. Sinozich, Julianne Bliss and Choetsow Tenzin
      Rwanda’s transformation from a post-genocide recovery effort to one of Africa’s fastest-growing economies presents a compelling case for investors and business leaders. With an ambitious Vision 2050 strategy, Kigali has emerged as a regional hub for trade, innovation,... View Details
      Keywords: Business History; International Relations; Government and Politics; Foreign Direct Investment; Culture; Transformation; Developing Countries and Economies; Economic Growth; Emerging Markets; Rwanda
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      Zelleke, Andy, Martin A. Sinozich, Julianne Bliss, and Choetsow Tenzin. "Doing Business in Kigali, Rwanda." Harvard Business School Case 325-087, February 2025.
      • February 2025
      • Case

      Unleashing Opportunities in Brazil's Favelas

      By: Brian Trelstad, Pedro Levindo and Lucas Cardoso
      Keywords: Brazil
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      Trelstad, Brian, Pedro Levindo, and Lucas Cardoso. "Unleashing Opportunities in Brazil's Favelas." Harvard Business School Case 325-097, February 2025.
      • 2025
      • Book

      Space to Grow: Unlocking the Final Economic Frontier

      By: Matthew Weinzierl and Brendan Rosseau
      Your guide--using the compelling stories of changemakers and the tools of economics--to the transformation and future possibilities of the business and economics of space.

      Space is a place of unparalleled possibility for humanity, and it's undergoing a... View Details
      Keywords: Transformation; Economics; Innovation and Invention; Market Entry and Exit; Aerospace Industry
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      Weinzierl, Matthew, and Brendan Rosseau. Space to Grow: Unlocking the Final Economic Frontier. Harvard Business Review Press, 2025.
      • 2025
      • Chapter

      Sustainability and Green Business in Latin America

      By: Geoffrey Jones
      This chapter argues that since the nineteenth century capitalism has created much wealth, but at the cost of massive ecological destruction, which has been particularly severe in Latin America. During the first global economy before 1929, considerable wealth was... View Details
      Keywords: Environmental Sustainability; Business History; Globalization; Economic Growth; Latin America
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      Jones, Geoffrey. "Sustainability and Green Business in Latin America." Chap. 8 in A Business History of Latin America, edited by Andrea Lluch, Martin Monsalve Zanatti, and Marcelo Bucheli, 159–174. New York, NY, United States: Routledge, 2025.
      • January 2025
      • Case

      Negotiating with Data: Analytics FC (A)

      By: Jillian Jordan and Livia Alfonsi
      Analytics FC was a UK-based sports consultancy that focused on international football (soccer), leveraging cutting-edge data-analytic techniques to support clubs, federations, and players. In 2022, Alex Greenwood, an elite female defender, approached the company for... View Details
      Keywords: Negotiation Preparation; Gender; Analytics and Data Science; Reputation; Value Creation; Consulting Industry; Sports Industry; Europe; United Kingdom
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      Jordan, Jillian, and Livia Alfonsi. "Negotiating with Data: Analytics FC (A)." Harvard Business School Case 925-014, January 2025.
      • January 2025
      • Supplement

      Negotiating with Data: Analytics FC (B)

      By: Jillian Jordan and Livia Alfonsi
      Analytics FC was a UK-based sports consultancy that focused on international football (soccer), leveraging cutting-edge data-analytic techniques to support clubs, federations, and players. In 2022, Alex Greenwood, an elite female defender, approached the company for... View Details
      Keywords: Negotiation Preparation; Gender; Analytics and Data Science; Reputation; Value Creation; Consulting Industry; Sports Industry; Europe; United Kingdom
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      Jordan, Jillian, and Livia Alfonsi. "Negotiating with Data: Analytics FC (B)." Harvard Business School Supplement 925-015, January 2025.
      • January 2025
      • Teaching Plan

      Knowledge Transfer: Toyota, NUMMI, and GM

      By: Willy Shih
      Teaching Plan for HBS Case No. 625-003. New United Motors Manufacturing, Inc. (NUMMI) was a joint venture between Toyota and General Motors. It was an opportunity for GM to learn about the Toyota Production System, which was quite different from the mass production... View Details
      Keywords: Culture Change; Organizational Culture; Organizational Change and Adaptation; Factories, Labs, and Plants; Joint Ventures; Transformation; Selection and Staffing; Knowledge Acquisition; Knowledge Sharing; Labor Unions; Management Systems; Performance Improvement; Production; Labor and Management Relations; Auto Industry; Japan; United States
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      Shih, Willy. "Knowledge Transfer: Toyota, NUMMI, and GM." Harvard Business School Teaching Plan 625-071, January 2025.
      • January 2025
      • Supplement

      Colbún’s Angostura Dam Project (B)

      By: James K. Sebenius and Nicolas Andrade
      The A case describes Colbún Chile’s plans for the Angostura dam in the Bío Bío River, a hydroelectric construction venture with major challenges given the region’s history of indigenous resistance. This context was especially unfavorable given the highly contentious... View Details
      Keywords: Bargaining; Dam; Stakeholder Analysis; Environmental Negotiation; Negotiation; Conflict and Resolution; Alternative Energy; Natural Environment; Environmental Sustainability; Business and Stakeholder Relations; Energy Industry; Chile
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      Sebenius, James K., and Nicolas Andrade. "Colbún’s Angostura Dam Project (B)." Harvard Business School Supplement 925-017, January 2025.
      • January 2025 (Revised January 2025)
      • Case

      Colbún's Angostura Dam Project (A)

      By: James K. Sebenius and Nicolas Andrade
      The A case describes Colbún Chile’s plans for the Angostura dam in the Bío Bío River, a hydroelectric construction venture with major challenges given the region’s history of indigenous resistance. This context was especially unfavorable given the highly contentious... View Details
      Keywords: Bargaining; Conflict Resolution; Dam; Stakeholder Analysis; Environmental Negotiation; Negotiation; Energy Generation; Construction; Business and Stakeholder Relations; Conflict and Resolution; Energy Industry; Chile
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      Sebenius, James K., and Nicolas Andrade. "Colbún's Angostura Dam Project (A)." Harvard Business School Case 925-016, January 2025. (Revised January 2025.)
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